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Twitter for Business: Is It Time?

Webbiquity

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” But it’s not. But it’s not.

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Should You Still Use Twitter (X) for B2B Marketing?

Top Rank Marketing

Ever since Elon Musk bought Twitter and rebranded it “X,” it seems like a day can’t go by without the social media platform making headlines. Do you live-tweet events and breaking news? For a long period, Twitter was the go-to social media platform for keeping up with news and events as they happened.

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How to Create a COVID-era Event Marketing Plan

Webbiquity

As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel, it’s vital to start with a comprehensive event marketing plan.

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5 Ways to Promote Virtual Events on Social Media in 2020

KoMarketing Associates

2020 has seen many shifts in marketing strategies, most notably the move to virtual events. For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. Facebook Events.

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MarTech’s event marketing experts to follow

Martech

Event marketing is where the sizzle and the steak come together in real time. You need to be on top of everything all the time and long before the event begins. David Adler David is CEO and founder of BizBash , the event marketing news site he started in 2000. LinkedIn: David-Adler (31K followers) Twitter: DavidAdler (51.5K

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120 Top People in Minnesota Tech on Twitter

Webbiquity

Following on the recent roundup here of the top 130 Minnesota tech companies on Twitter , here’s a look at some top individuals in Minnesota’s tech scene. While anyone who tweets on behalf of a business Twitter account should seek to maximize the company’s relevant following, it’s different for individuals.

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Top medical communications companies: Choosing the best for events

SpotMe Blog

On the hunt for the top medical communications companies to help you run better life science events? Planning and running successful events in the pharma industry involves managing multiple vendors, overseeing details, and executing a plan that’s cost-efficient and produces tangible results.