Contently

SEPTEMBER 20, 2022

Here are four tips to help you build better content creation practices by getting inspired and taking inspiration from others—without crossing any ethical lines. The Ethics of Social Media Content appeared first on Contently. How to avoid plagiarizing content. Be inspired. How to take action if your content is stolen.

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Ethics Social Media Trends Copyright 121

Sword and the Script | B2B

FEBRUARY 16, 2021

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent. According to the survey, business was the only institution that respondents classified as both ethical and competent. click image for higher resolution).

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Ethics Customer Surveys B2B Thought Leadership Media 89

Vision Edge Marketing

MARCH 19, 2024

As a result, ethical considerations loom large as AI is integrated further into creative processes. Ethical business practices demand a thoughtful approach to AI implementation, ensuring that the technology augments human creativity without compromising fundamental ethical principles.

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Marketing AI Ethics Creativity Marketing Automation Services 217

Scoop.it

OCTOBER 20, 2020

If you’ve spent any time on this blog, you know that content curation is the main focal point – and for good reason. But as with most content marketing strategies, there’s a fine line between what’s legal/ethical and what’s not. That includes a blog article, image, video, or anything else that somebody created.”.

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Curation Ethics Copyright Content 76

nDash

MARCH 31, 2020

Back in 2016, I wrote an article for nDash entitled “Is Ghostwriting Ethical?” Recently, the folks at nDash asked me to take another look at the topic in light of how much has changed — and how much hasn’t — over the last four years. I feel ghostwriting that’s performed in this way is ethical.

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Ethics Work Management Ideal Customer Profiles Custom Publishing 69

Valasys

DECEMBER 2, 2022

Pursuing the best hacking course is necessary to become skilful in ethical hacking. This tutorial is for you to study ethical hacking if you’re a beginner looking to pursue a career in ethical hacking. What Does an Ethical Hacker Do? Ethical hacking is a part of cybersecurity.

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Ethics Digital Asset Management Work Management Course 40

Contently

MARCH 1, 2022

Highsnobiety is a leading streetwear blog and media brand headquartered in Berlin. ” The post Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content) appeared first on Contently. We are living in a golden age of plagiarism. No country for old memes.

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Thought Leadership Aggregators Paid Content Ethics 172

Convince & Convert

AUGUST 19, 2015

What is new for some, however, is the challenge to make sure all earned media complies with what the FTC and Google define as “ethical.”. While ethically any influencer has a responsibility to their audience to disclose a brand relationship, legally the brand is the one who gets in trouble when disclosure is lacking.

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Ethics Youtube Blogger Guidelines 157

B2B Marketing Traction

FEBRUARY 28, 2013

Ethical marketing? Here are four ethical types of marketing executives and how to identify them. Ethics in marketing is a field of study that is under increasing scrutiny as more business strive to achieve Corporate Social Responsibility (CSR) in all that they do. Is it an oxymoron? Egotistic or relativistic marketers.

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Ethics Marketing Management CMO Case Studies 100

BenchmarkONE

NOVEMBER 6, 2019

The LAST thing you want to do is pay money to have your links included on websites or attempt other not-so-ethical practices. Having robust blog content shows your on-site visitors that you’re a valued resource and have a lot of insight on various topic points within your industry. Easy peasy. But that’s just half the battle.

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Ethics Lead Scoring Lead Ranking High Quality Lead 63

B2B Memes

JUNE 28, 2010

In a comment today on a recent B2B Memes blog post, “ Content Marketing’s PR Problem ,” a reader by the dubious name of Ant Miles raises an interesting point about content marketing and journalism. In this view, transparency is not in itself a guarantee of ethical content. In content marketing, that bias tends to be more transparent.

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Ethics Transparency PR Advertising Mediums 100

Contently

JANUARY 3, 2023

It means we must prioritize AI ethics in a way we never have before. This brings several ethical questions to the forefront, including: Who owns the copyright to AI-generated content? What ethical standards should be present to ensure responsible content creation? Why does AI ethics matter? How can we approach AI ethics?

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Marketing AI Guidelines Ethics Generation 118

Albert

JULY 20, 2018

UK Government Releases Framework for Development of Ethical AI. An ethical approach ensures the public trusts this technology and sees the benefits of using it. Without prescribing a specific regulatory regime, the report provides a broad ethical framework for AI development. by Noa Segall. Counteracting Hardcoded Bias.

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Marketing AI Ethics Transparency Marketing Proposals 66

illumin

APRIL 18, 2024

User consent and personal privacy are paramount to ethical data collection. Always gather data with consent Consent is critical to ethical collection and the golden standard for data privacy protection. With ransomware, hackers, and malicious individuals scouring the internet for nefarious opportunities, cybersecurity is crucial.

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Privacy Transparency Privacy Protection Ethics 94

B2B Memes

NOVEMBER 11, 2011

MUD day 11: For anyone interested in the ethics of new-media journalism, the past 24 hours have been painfully instructive. For me, it’s been a reminder that in any ethical decision, you have to be guided by your heart as well as your head. But in ethics, zero tolerance is, by its nature, unethical.

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Ethics Transparency Rules Positioning 100

Visitor Queue

JANUARY 27, 2024

We constantly hear about the ethics behind lead generation, and how companies need to operate within the law. Keep reading to […] The post Navigating Legal Considerations: Compliance in Lead Generation appeared first on Visitor Queue Blog | Identify Website Traffic.

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Lead Generation Generation Leads Lead 78

Hubspot

OCTOBER 21, 2020

No, that concept is also relevant to niche blog topics. Everyone has something that's meaningful and interesting to them in its own right, and in a lot of cases, those kinds of passions and pursuits can be channeled into a well-crafted, consistently maintained blog property. How to Choose Your Niche Blog Topic. Investment.

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Ethics Opinions Case Studies Tips 101

Convert

JANUARY 25, 2019

Have you ever thought about ethics in A/B testing? We all have our own ethical compass guiding us to what’s right and wrong. And as digital businesses, we should have our user’s best interests at heart, right? Well, that’s where the waters get a little murky. A/B testing is all about growth, we both know.

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Ethics Best Practices Business 53

LiveRamp

APRIL 4, 2019

Editor’s note: This blog was reposted with permission from AdExchanger. They must ensure ethical data use. An accountability-based data ethics program can build trust with customers, minimize risk, and future-proof the business. Always Code Ethically. Ensure Ethical Sourcing and Vendor/Partner Accountability.

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Ethics Enterprise Management Marketing Management Privacy Policies 40

Webbiquity

MARCH 7, 2023

Because you are doing most or all of your work out of the direct site of clients, maintaining the highest ethical standards is absolutely essential. A contractor generally works at the client’s specific direction, for example: write a 900+ word blog post based on this creative brief.

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Consulting Marketing AI Paid Search Agency Ad Building 347

Marketing Insider Group

APRIL 8, 2024

Think Ethics: Use CustomGPT responsibly. Get started today by checking out our weekly blog content service , or schedule a free consultation now to learn more! Talk to Your Team: Get input from folks across your business. CustomGPT can help in more ways than you might think. Stay Updated: AI’s always changing.

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Work Management Lead Ranking Marketing Management Training 268

B2B Memes

MARCH 11, 2011

In preparation for my talk in an ASBPE webinar on ethic s next week, I’ve been speaking with B2B editors about how they use social media. One is BNA Tax Management editor and former ASBPE president Steven Roll, with whom I spoke last week (you can hear some of our conversation on his latest blog post ). And I think that’s a must.

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Ethics Social Media Media B2B 100

Webbiquity

FEBRUARY 27, 2021

Take the cosmetics and ethical health products brand, Lush. In the age of ethical shopping, or what’s called “voting with your money,” companies should be careful where to invest their money based on political implications. Lush is an international company worth over a billion dollars.

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Business Ethics Course Consulting 202

NuSpark Consulting

OCTOBER 9, 2017

It’s up to you, however, to turn the stubborn empty page into a tasty blog post your audience devours. And that leaves you struggling to shoe-horn the creation of a blog post into your not-a-minute-to-spare days. Perhaps you could get away with creating fewer blog posts. Stealing is not ethical. Blog Drunk.

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Ethics Buying Cycle Stats Marketo 145

sagefrog

FEBRUARY 7, 2024

You can maintain engagement with potential customers through blog posts, videos, webinars, websites, and other interactive experiences. Ethical Data Collection With data privacy concerns rising, businesses increasingly emphasize ethical data collection practices. Then, once they’re in the market, you’ll be front of mind.

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Marketing AI Social Media Social Marketing B2B Marketing 67

sagefrog

MARCH 13, 2024

Transparency & Clarity Clarity and transparency are both essential to a sound and ethical B2B privacy policy. Seeking legal consultation can further enhance the precision of the policy, providing a shield against legal liabilities and reinforcing the credibility of a business’s commitment to ethical data practices.

Privacy Policies 109

Privacy Policies Privacy Marketing Websites Ethics 109

MindFire

NOVEMBER 7, 2018

The problem is,… The post [Podcast #41] How to Ethically Steal Content That Has Already Been Proven to Work appeared first on MindFire Studio Blog.

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Ethics High Quality Lead Content Education 53

ClearVoice

FEBRUARY 5, 2024

Challenges and Considerations Using AI for content outsourcing comes with challenges and ethical considerations, such as bias, fairness concerns, and potential privacy issues. Create an ethical review process for AI-generated content from outsourcing partners to determine and address potential biases. Implement ethical AI training.

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Marketing AI Enterprise Management Automation Ethics 52

Webbiquity

JUNE 30, 2022

You need to strategize how you will establish that trust up front through your content and messaging, then maintain it over time with sound, ethical business practices. The post Six Ways to Build Customer Trust Using Your Website appeared first on B2B Marketing Blog | Webbiquity. Image credit: Campaign_Creators on Pixabay.

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Marketing Websites Ad Building Lock-In Case Study 294

SocialPilot

JANUARY 9, 2024

In this blog, we’ll delve into the fascinating realm of AI in social media, uncover how savvy marketers are leveraging its power, and explore the challenges they encounter along the way so you can better prepare for them. Legal and Ethical Issues While using AI for social media, you might face a few legal and ethical issues.

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Marketing AI Social Media Media Ethics 90

Adobe Experience Cloud Blog

AUGUST 28, 2017

It’s up to you, however, to turn the stubborn empty page into a tasty blog post that your audience devours. And that leaves you struggling to shoehorn the creation of a blog post into the days when you don’t have a minute to spare. Perhaps you could get away with creating fewer blog posts. Stealing is not ethical.

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Thought Leadership Ethics Buying Cycle Stats 134

Marketing Insider Group

JANUARY 16, 2023

Personalization and privacy: With increased use of personalization and targeting in marketing, both businesses and consumers share concerns about data privacy and the ethical consequences of using consumer data. Data privacy and the ethical repercussions of using consumer data has risen to the forefront of marketing concerns.

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Allocation Privacy Peer-to-peer Ethics 187

Navigate the Channel

JANUARY 25, 2024

And we’re really looking to brands being willing to prioritize ethical considerations in AI-powered personalization, which will ensure fairness, transparency and respect for user privacy. But as this technology evolves, it is crucial to address challenges related to data privacy, bias and transparency while upholding ethical standards.

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Marketing AI Personalization Ethics Privacy 65

DiscoverOrg

MAY 12, 2016

So, we recently published a blog entitled, “ What You Won’t Learn from Books About Sales ,” and now here we are sharing our favorite books and blogs that can make your better at inside sales. With that said, here are 5 of the books and blogs we love. In addition to her book, you can also find her insights online on her blog.

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Ideal Customer Profiles Lead Ranking Ethics Tips 120

Webbiquity

MARCH 17, 2021

In the corporate world, ethics is no longer considered a “nice to have.” The post Five Top PR Trends to Watch in 2021 appeared first on B2B Marketing Blog | Webbiquity. Whether it’s a response to climate change, the pandemic, or political unrest, consumers expect brands to speak up about important issues.

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PR Trends Ethics Public Relations 272

BOP Design

OCTOBER 26, 2023

Prioritize user privacy, secure data with robust encryption methods, and make your website accessible to people with varying abilities.

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Design Marketing Websites B2B Ethics 107

LiveRamp

SEPTEMBER 13, 2018

[This blog is the third of our five-part series on data monetization. Do you have a framework for the ethical use of data to ensure permissible collection, use, and application of customer data? The post Data Monetization Step Three: Ethical use of data and building trust appeared first on LiveRamp.

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Ethics Ad Building Privacy Work Management 40