Exo B2B

JUNE 18, 2019

We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. – B2B companies managed profiles on more social media sites than B2C companies. Here is one of the graphs from the eMarketer study. Stats from the LinkedIn Marketing Solutions blog.

Social Media 53

Social Media Emarketing Forrester Media 53

EveryoneSocial

MARCH 12, 2019

LinkedIn Statistics. Linkedin Stats. LinkedIn has become a giant for B2B companies in order to connect with buyers and customers. Below are a few interesting LinkedIn statistics. LinkedIn has more than 610 million users in more than 200 countries and territories worldwide. LinkedIn ). LinkedIn ).

Statistics 103

Statistics Social Media Paid Search Agency Enterprise Management 103

Webbiquity

AUGUST 27, 2013

According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. The short answers are “yes” and “LinkedIn and Twitter.” and 5% figures, respectively, reported by eMarketer earlier this year.

Social Networks 100

Social Networks Network Marketing Social Marketing B2B Marketing 100

Porch Group Media

APRIL 22, 2021

Before diving into social media today, did you know that the first recognizable social media site, Six Degrees, was created in 1997? In 1999, the first blogging sites became popular and social media took off from there with sites like MySpace and LinkedIn gaining in popularity in the early 2000s. source ).

Social Media 52

Social Media Lead Generation Social Marketing Lead Scoring 52

KoMarketing Associates

JANUARY 21, 2014

billion) according to eMarketer , with that number expected to grow in 2014. With a wide range of advertising options, and the announcement of Facebook video ads, 2014 looks to be another huge year for the site. eMarketer also reports we should expect to see a 27.2% That should be no surprise, as Facebook held 7.4% StumbleUpon.

Paid Content 120

Paid Content Social Media Paid Search Agency Facebook 120

KoMarketing Associates

DECEMBER 7, 2017

According to 2016 data from Pew Research Center , almost 80 percent of adults in the United States use Facebook, with Instagram, Pinterest, and LinkedIn sitting around 30 percent. Adoption of reviews has been widespread, but those other review sites shouldn’t be automatically discounted either. Facebook Reviews.

Paid Content 198

Paid Content B2B Marketing Allocation Marketing & Strategy 198

Vidyard

MARCH 23, 2021

LinkedIn Video Statistics 3.4 Forrester blogs– Predictions 2021: Grounded Sellers Fly In The Face Of Old Norms, October 2020 Connect, Convert, and Close More Deals Easily create and share 1-to-1 videos. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.4

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Webbiquity

FEBRUARY 23, 2016

marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). .'” ” LinkedIn is tops for B2B marketing, but…not for advertising? Pew Research ).

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

markempa

JUNE 14, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. They are coming to your site for information. Do you have your web site’s good content under lock and key? Ardath Albee over at the Marketing Interactions Blog has some great thoughts on this too.

B2B Sales 120

B2B Sales Lead Generation Lead Scoring Lead Ranking 120

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. eMarketer ). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

KoMarketing Associates

DECEMBER 30, 2013

Here is a look at some of our top performing columns, blog posts, and content marketing assets of the past year. Top Blog Posts on the KoMarketing Blog. 7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance. Image courtesy of eMarketer. LinkedIn Marketing. During the year 2013, we wrote.

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Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

Webbiquity

NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. marketers have obtained at least one new customer through LinkedIn. eMarketer ). LinkedIn is a close second at 82%.

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Paid Content Social Media Statistics Enterprise Management 100

Industrial Marketing Today

JUNE 4, 2011

There are three key ideas in the headline of my post – 1) Industrial blogs, 2) Lead generation and 3) Inbound marketing. A study of over 1,400 small and mid-sized businesses found that marketers with blogs generated 67% more leads. You could write a blog post titled “Injection molding using engineered resins for automotive products.”

Inbound Marketing 60

Inbound Marketing Lead Generation Top of Funnel Lead Scoring 60

NuSpark Consulting

JULY 24, 2011

If you say site traffic , I say “no” because attracting visitors doesn’t necessarily lead to sales if your site is not relevant to your prospects and contribute a solution to their business problems. Other websites or emarketing channels. Are you writing keyword-laden blog posts and press releases that attract back links?

Landing Pages 100

Landing Pages Planning Lead Generation Marketing Strategy 100

KoMarketing Associates

OCTOBER 20, 2015

eMarketer forecasts that during 2016 mobile ad spend will top 100 billion worldwide, which translates to 51% of all projected digital ad expenditures. Our clients are evolving as well – Internet Retailer suggests that almost two-thirds of B2B companies offer some type of app or site designed specifically for mobile devices.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

markempa

AUGUST 29, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. In the article, Wegert highlights how some marketers are experimenting with using the Facebook site for proactive marketing and build targeted niche networks and B2B communities.

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

Porch Group Media

JULY 8, 2019

Before diving into social media today, did you know that the first recognizable social media site, Six Degrees, was created in 1997? In 1999, the first blogging sites became popular and social media took off from there with sites like MySpace and LinkedIn gaining in popularity in the early 2000s. source ).

Social Media 58

Social Media Social Marketing Trends Media 58

Webbiquity

JUNE 16, 2015

And trying to use content too blatantly to drive sales often backfires. • Blog. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Yet just 31% of Fortune 500 enterprises now maintain an official blog. • Make email a key component. – Blogs (62%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Stevens & Tate

MAY 30, 2019

The following articles come from popular marketing blogs and highlight current marketing trends that we think are worth paying attention to: Noteworthy Marketing News. LinkedIn refreshes Sales Navigator homepage to put focus on alerts. This is a change to increase Ease of Access when using LinkedIn Sales Navigator.

Trends 40

Trends Emarketing Paid Search Agency Mobile Advertising 40

seo.co

JANUARY 10, 2022

Chatbots, a software program, interact with site visitors and customers and the naturally sounding way in real-time. Additionally, if your website has more video content, it will drive higher site traffic than text. As a result, Google push sites that comprise videos. AI-Powered Chatbots.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

Porch Group Media

MAY 21, 2019

eMarketer). This will account for just about half (49.2%) of the total programmatic digital display ad spending for 2019, per new data from eMarketer. eMarketer). eMarketer projects that by 2019, 83.6 eMarketer). Research by eMarketer estimates that total U.S. LinkedIn). billion in 2019.

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

SnapApp

DECEMBER 4, 2017

Blogging Statistics. Blogging Statistics . . #1. Long-form blog posts generate 9x more leads than short-form blog posts. Long-form blog posts generate 9x more leads than short-form blog posts. Takeaway : Blog posts are not like a fine wine, they don’t get better with age. Content Strategy Statistics.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

markempa

AUGUST 16, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. It was originally a blog post I wrote back in June. It was originally a blog post I wrote back in June. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

B2B Sales 120

B2B Sales Lead Generation Sales Leads B2B Thought Leadership 120

Webbiquity

DECEMBER 16, 2010

Since you don’t want to take the chance of buying a sleeper however, or a book that’s inappropriate for the recipient, here are nine ideas—books reviewed on the Webbiquity blog this year. Author Andrew King, president of Internet marketing firm Web Site Opimization, LLC has really done it. Share this on LinkedIn.

Social Media 100

Social Media Social Marketing Emarketing Media 100

seo.co

FEBRUARY 16, 2021

Chatbots, a software program, interact with site visitors and customers and the naturally sounding way in real-time. Additionally, if your website has more video content, it will drive higher site traffic than text. As a result, Google push sites that comprise videos. AI-Powered Chatbots.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

Hubspot

JANUARY 7, 2014

This is certainly understandable, given all of the projects on their plates on a daily basis -- from setting up workflows , to analyzing blog metrics , to creating premier content. 3) eMarketing Association Network. If you’re a nonprofit marketer, this is the largest and most active nonprofit marketing group on LinkedIn!

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

NuSpark Consulting

JULY 24, 2011

If you say site traffic , I say “no” because attracting visitors doesn’t necessarily lead to sales if your site is not relevant to your prospects and contribute a solution to their business problems. Other websites or emarketing channels. Are you writing keyword-laden blog posts and press releases that attract back links?

Landing Pages 100

Landing Pages Lead Generation Planning Lead Scoring 100

Huptech Web

MARCH 2, 2023

Almost half of the internet users in the country shop on social networking sites, according to eMarketer. Nearly half of the internet users in the US shop on social networks, according to eMarketer. Similarly, LinkedIn is primarily a professional networking site and is less focused on consumer goods and services.

Paid Content 52

Paid Content eCommerce Paid Social Agency Social Media 52

KoMarketing Associates

MARCH 7, 2013

Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Ardeth Albee (@ardath421) : “B2B Marketer, Content Strategist, Writer, Storyteller and Author of eMarketing Strategies for the Complex Sale” Follow Ardeth at https://twitter.com/ardath421.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Martech Advisor

NOVEMBER 1, 2019

According to eMarketer , the native ad spend in the US alone will climb up to $52.75 It’s impossible to log in to social media sites such as Facebook, Twitter, LinkedIn, or Instagram and not find posts labeled Sponsored. For example, a food blog would publish ads by brands in the food industry. billion by 2020.

Paid Content 54

Paid Content Advertising Benchmark Advertisements Advertising 54

The Effective Marketer

FEBRUARY 3, 2011

P.S.: I’ll be presenting at the upcoming The Power of eMarketing Conference, so if you plan on going to that one let me know so we can meetup. You can leave a response , or trackback from your own site. Blog at WordPress.com. Did I forget a conference? Let me know and I’ll update the list. United States License.

Conference 100

Conference Planning Work Management Marketing Management 100

NuSpark Consulting

MARCH 1, 2016

You’ve developed helpful articles on your blog, some whitepapers and ad e-book or two. People visit different social sites for different reasons and at different times. Your LinkedIn audience may be online in the morning or at noon, and your Facebook and Twitter audiences in the evening. Statistics bear this out.

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Top of Funnel Leads Lead Marketing Qualified Leads 100

Digilant

APRIL 1, 2021

When it comes to in-stream video across mobile, desktop, and tablets, consider it a catalyst for spreading awareness and reinforcing brand positioning to reach your audience by serving ads on relevant sites tailored to your message and market. Connected TV & OTT. Snapchat thrives with its creativity and interactive formats.

Paid Content 52

Paid Content Advertisements Advertising Video Marketing 52

Valasys

SEPTEMBER 27, 2018

B2B PR Sense Blog ). LinkedIn is a close second with 89% of marketers using it. 3X more traffic was experienced by B2B companies that blogged 11+ times per month (HubSpot). Buyer personas are used by 65% of B2B marketers when creating a content marketing plan (eMarketer, 2016). Content Marketing Institute , 2015).

Statistics 49

Statistics B2B Marketing Allocation Marketing Budget 49

Hubspot

JULY 20, 2011

Subscribe to these blogs and websites via email or add them to your favorite RSS reader to stay on the cutting edge of all things marketing! 11 Must-Read Marketing News Blogs/Sites. Official YouTube Blog ( Subscribe via RSS ): Get a heads up on any new features or updates about YouTube.

RSS 28

RSS Marketing Websites Emarketing Forrester 28

markempa

JANUARY 19, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Understand the significance of your Web site. Understand the significance of your Web site. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Use tagged URLs. Use tagged URLs.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Leads 120