NuSpark Consulting

AUGUST 23, 2018

Guest Blogging. With guest blogging, you’re writing articles that you plan to publish on other organizations’ websites. Goals for this tactic range from building a reputation for thought leadership to increasing traffic through search engine optimization. This process helps to increase their web traffic in two ways.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Marketing Qualified Leads 100

KoMarketing Associates

APRIL 11, 2013

Optify’s annual B2B Marketing Benchmark Report details the performance of the primary sources of traffic to B2B websites, extracted by analyzing over 62 million visits, 215 million pageviews and 350,000 leads from more than 600 small and medium-sized B2B websites. B2B Search Engine Marketing Blog Tutorials' View the full report.

Marketing Report 120

Marketing Report Research B2B Marketing BtoB 120

Valasys

FEBRUARY 19, 2024

Whether it’s a blog post, web page content, or multimedia assets, CMS platforms provide templates and intuitive tools that streamline workflows, enable marketers to collaborate, and maintain consistency in visual identity and brand messaging. CMS platforms help in creating mobile-friendly, user-friendly websites.

CMS Development 40

CMS Development Paid Search Agency Enterprise Management Marketing Automation Services 40

Atomic Reach

FEBRUARY 7, 2019

In 2014, Top Rank Blog reported that 64% of B2B marketers outsource their writing, a time consuming portion of the content creation process. After all, Kapost and Eloqua's Report on Content Marketing ROI proves that c ontent marketing gets three times more leads than paid search advertising.

Paid Search Agency 102

Paid Search Agency Advertising Agencies Content Marketing Eloqua 102

Marketing Insider Group

JANUARY 5, 2012

So to help you, I have curated some of my favorite marketing infographics that touch on some of the most important issues in marketing today like online marketing, content strategy, inbound marketing, mobile marketing, blogging and storytelling. “ Blueprint for the Perfect Blog Post ” – by Brian Rice.

Eloqua 100

Eloqua Planning Storytelling Paid Search Agency 100

TrustRadius Marketing

JANUARY 8, 2020

These top 5 competitors were chosen based on comparison traffic on TrustRadius. I find the HubSpot tools for landing pages, blogs, CTAs and forms very intuitive and easy to use. Oracle Eloqua. Oracle Eloqua is a marketing automation platform designed for enterprise B2B companies. Let’s jump in.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

Ledger Bennett

MARCH 19, 2021

In a recent blog post titled The Marketing Revenue Accountability Roadmap we cited that rapid digital transformation, along with other factors, has led the marketing function to its Moneyball moment. The platform provides an aggregated view of cross-channel performance, from paid and organic social media to sales funnel and CRM activity.

Marketing Automation Services 59

Marketing Automation Services Aggregators Forecasting Paid Search Agency 59

The Point

DECEMBER 6, 2010

Without further ado, here are the top 10 most popular blog posts from our blog, “ The Point ” in 2010 (as measured by page views). Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. Blog Makeover Nets Sales Leads for Software Company. Comments after the fold. The First (Almost) Clickable Direct Mail.

Lead Gen 100

Lead Gen Webinar Metrics Salesforce.com Eloqua 100

Customer Experience Matrix

NOVEMBER 19, 2008

So far the original list of Eloqua , Vtrenz , Marketo , Manticore Technology and Market2Lead has proven a good set of choices. It offers quite a few ways to measure interest in a vendor: Web searches, blog mentions, Google hits, and site traffic among them. Yet there are so many more vendors I could add. How to choose?

Marketing Automation Services 120

Marketing Automation Services Marketing Management Vtrenz Demand Generation Agencies 120

Content Marketing Institute

OCTOBER 22, 2017

However, a recent study by Kapost (in collaboration with Eloqua) proves the opposite. Social media , blogs, and search engines – these places are where you’ll find users who want to get informed. Small businesses with blogs get 126% more lead growth than small businesses without. A whopping 77% of internet users read blogs.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Anything Goes Marketing

AUGUST 1, 2006

As I'm about to embark on creating a more professional blog, I'm facing a big question - do I add the blog as a subdomain to my website or do I create a new domain all together for my blog. I guess it all depends on the goals of your blog. Many companies use blogs to blog about their industry rather then their company.

Domain 100

Domain Business Blogging Eloqua Business 100

NuSpark Consulting

JUNE 13, 2014

Another study conducted by marketing powerhouses Eloqua and CMO.com, “third-party lead originators and publishers get the most favorable ratings, with 34% saying they deliver a high quantity of leads.”. Blog about interesting topics, comment on relevant social conversations, participate at virtual and live events.

Public Relations 100

Public Relations Lead Generation Sales Qualified Leads B2B Thought Leadership 100

Valasys

JULY 1, 2021

In this blog post, we’ll discuss the steps to get started with marketing automation solutions, the benefits of marketing automation solutions, and how you can choose amongst the best marketing automation solutions for your organization. One can choose many goals such as: Generating more leads by increasing traffic to the website.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

Ledger Bennett

MAY 24, 2018

Firstly, by giving users the ability to fill in a form in-platform, you’re sacrificing traffic to your site. However, if like our clients’, your objectives are orientated around lead generation rather than awareness and traffic, then lead gen forms are still the answer for you when advertising on LinkedIn. But the best solution?

Lead Generation 53

Lead Generation Linkedin Demand Generation Agencies Generation 53

Bound360

JANUARY 18, 2018

Typically, your known visitors represent only 3-5% of your web traffic. Behavior – Behavioral attributes such as time on site, number of visits, remarketing, traffic source, device, pages visited, time of day, IP address and geolocation. Partner examples: Marketo, Eloqua. Native to Bound.

Website Personalization 49

Website Personalization Bombora Personalization Marketing Websites 49

Webbiquity

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Share it on StumbleUpon.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Convince & Convert

APRIL 29, 2012

” (note: in fact, this was one of the questions I was asked on a very interesting 25 Content Marketing Challenges Webinar I did last week with Joe Chernov from Eloqua and Chris Baggott from Compendium. A report that shows number of blog comments. Check it out below, it’s very meaty.). You’re Asking the Wrong Question.

Social Media 167

Social Media Paid Search Agency Resources Budget Programs 167

Content Marketing Institute

MARCH 22, 2018

We can get people to watch a video or read a blog post, but when you take a direct-response approach to content marketing, you essentially start from zero each time you attract someone new,” explains Kintigh. “We Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

Anything Goes Marketing

FEBRUARY 13, 2008

Although I`ve slowed down my blogging (too many things going on and I have a new project brewing - more details soon) I`m getting some attention from around the marketing universe. I also just found out that my post on Google Customized search was selected as one of BtoB Magazine’s Blog Posts of the Week. Thanks Bulldog!

Bulldog Solutions 100

Bulldog Solutions BtoB Eloqua RSS 100

Industrial Marketing Today

APRIL 2, 2012

Shareable content increases awareness about your company and drives more traffic back to your site or blog. In a webcast sponsored by the Content Marketing Institute and Eloqua, Joe Chernov ( @jchernov ), VP of Content Marketing at Eloqua talked about this aspect of content marketing.

Top of Funnel 60

Top of Funnel Ideal Customer Profiles Content Marketing Planning 60

PureB2B

JUNE 13, 2017

If you want to drive traffic to your website, set up marketing campaigns, or inbound marketing strategies these kinds of software have the function for you. And Eloqua capitalizes on their unified system where data across all channels such as paid and SEO can be tracked and analyzed. Social Media Marketing Software.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

Webbiquity

DECEMBER 26, 2012

Noting that news releases incorporate three elements that search engines love—trusted backlinks, social sharing, and fresh content—Krista LaRiviere provides a brief but helpful eight-step guide to improving rank and traffic to optimized content through the proper use of news releases. ” Best Practices In B2B PR by Fast Company.

PR 100

PR Paid Search Agency Tips Advertising Agencies 100

Hinge Marketing

NOVEMBER 29, 2013

How to Optimize Your YouTube Video for Maximum Traffic. by Adam Connell, Blogging Wizard. To gain some insight, Blogging Wizard surveyed 46 experts to know which social media management tools work best for them. by Lauren Harper, Eloqua. Each month an enormous amount of content is published on marketing. By Jeff Bullas.

Copywriting 48

Copywriting Eloqua Work Management Youtube 48

SnapApp

APRIL 4, 2018

It signals brand awareness, and is a much better leading indicator than total traffic. This number can be broken out by source to see which channels are driving the largest increase in traffic month-over-month. . Top level traffic, before and after. Organic traffic, before and after. Website Traffic.

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Marketing Insider Group

JANUARY 13, 2011

We did 12 of these, loaded the content on our website — and the traffic and our lead quality soared. For many, many more tips, tricks, and great articles on Content Marketing, I suggest you go to Stephanie Tilton’s blog from Ten Ton Marketing. One particular customer was a marquee name and a very satisfied customer.

Webcast 100

Webcast Work Management Marketing Management Content 100

Anything Goes Marketing

AUGUST 3, 2009

On his reside blog , Philip Nelson describes how Eloqua includes a number of Twitter links below the main call to action to continue the conversation via Twitter and other social media outlets and to leverage tools like Twitter to further promote your marketing materials. Tracking Twitter as a Source of Web Traffic.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

SnapApp

JANUARY 15, 2015

Participants filled out a lead form embedded within the SnapApp (and integrated with Atmel’s Eloqua marketing automation system) to submit their video entry and enter the contest, generating potential leads for the Atmel sales team. Atmel distributed the Simply AVR contest across their email database, website, blog, and social media channels.

Video Marketing 48

Video Marketing Eloqua Viral Marketing Sales Qualified Leads 48

PureB2B

JUNE 13, 2017

If you want to drive traffic to your website, set up marketing campaigns, or inbound marketing strategies, these kinds of software have the functionality you need. And Eloqua capitalizes on their unified system where data across all channels such as paid and SEO can be tracked and analyzed. Social Media Marketing Software.

Marketing Automation Services 62

Marketing Automation Services Marketing Automation Work Management Marketing Management 62

Marketing Insider Group

NOVEMBER 22, 2011

Eloqua @ BrennerMichael Totally agree, Michael. BrennerMichael Benefits are traffic to your site, conversions, sales – and you build trust by engaging with your audience earlier. Facebook, Twitter, Blogs have diff context. Traffic, likes, RTs, only important if they meet obj. Not understanding engagement.

Activities 100

Activities Webinar Metrics Marketing & Strategy Content 100

Marketing Insider Group

NOVEMBER 22, 2011

Eloqua @ BrennerMichael Totally agree, Michael. BrennerMichael Benefits are traffic to your site, conversions, sales – and you build trust by engaging with your audience earlier. Facebook, Twitter, Blogs have diff context. Traffic, likes, RTs, only important if they meet obj. Not understanding engagement.

Activities 100

Activities Webinar Metrics Marketing & Strategy Content 100

Webbiquity

JANUARY 12, 2011

Rachel Hunt supplies valuable guidance on how to use social networking, award submissions, guest blogging, speaking opportunities and original research to maximize the impact of PR efforts. Even bloggers with less traffic to their site are still being pitched on a regular basis. .&# Go ahead, works for anything.

PR 100

PR Tools Tips Blogger 100

Convince & Convert

OCTOBER 2, 2013

And heck, right now, 32 percent of “Wall Street Journal” website traffic comes from a mobile device (60% from a smartphone and 40% from a tablet device). You need to plan, right now, for the inevitability that the majority of the traffic to your content marketing will come from a mobile device in two to five years.

Work Management 131

Work Management Media Marketing Management Marketing Automation Services 131

LeadSloth

JUNE 23, 2009

I’ve personally often used Google AdWords to drive traffic to websites: it’s instantanious and you can fine-tune campaigns to target a specific audience. That takes a lot of work upfront, but will result in ‘free’ traffic in the future. But it can quickly get expensive. Inbound Marketing is more than just SEO.

Marketing Automation Services 100

Marketing Automation Services Inbound Marketing Marketing Automation Work Management 100

Bound360

AUGUST 9, 2017

For example, you can target a Marketo Smart List or an Eloqua segment after installing those connections into the Get Smart Content platform. Use Get Smart Content’s Goals and Actions, for instance, to flag visitors who click social sharing links or submit comments on your blog entries and press releases.

Personalization 45

Personalization Segmentation Top of Funnel Eloqua 45

Anything Goes Marketing

MARCH 8, 2009

Twitter: Maximize Your Travel In the past, I had blogged about why I use Twitter so it’s exciting for me to provide a success story for Twitter. Great success indeed - Eloqua crew welcome in Atlanta anytime!! I see blogging as a way of connecting many of the dots in social media - let me focus on a recent story to show you what I mean.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Bound360

AUGUST 9, 2017

For example, you can target a Marketo Smart List or an Eloqua segment after installing those connections into the Get Smart Content platform. Use Get Smart Content’s Goals and Actions, for instance, to flag visitors who click social sharing links or submit comments on your blog entries and press releases.

Personalization 40

Personalization Segmentation Top of Funnel Eloqua 40

SnapApp

APRIL 3, 2014

Drive traffic to your booth by having the attendees who take the assessment or survey stop by to get an explanation of the results or be entered in a raffle. Did I mention all these engagements can and should be delivered through email and social and hosted on your website, blog or landing page? Pretty impressive, if you ask me.

Planning 48

Planning Marketo Eloqua Landing Pages 48