Is Salesforce.com a Player in Marketing Automation Software?
JANUARY 27, 2011
You can view the chart on their blog post here. For a more in-depth analysis, you can visit the MASG blog. In this case, we suggest seeking out a best-of-breed vendor, such as Marketo , Eloqua , Genius , Manticore Technology , Genoo or the wide variety of other systems. Share this on LinkedIn. Guest post by Lauren Carlson. However, CRM is a trifecta. Digg this!
Help! I Need a Marketing Automation Vendor with Social Media Savvy
APRIL 13, 2012
Publish content and landing page URLs through Twitter, Facebook and LinkedIn. Corporate blogging tools for routing and publishing Links: Social Marketing , Aprimo Marketing Studio on Demand (click on Product Overview) Eloqua Incorporate social content in landing pages, from within the UI. Manage corporate blog content and automate publishing to social channels. Sure.
Revenue Performance Management to Marketing Automation: What Facebook was to MySpace?
It's All About Revenue
APRIL 8, 2011
It’s with this post in mind that we invited Lauren to be interviewed on our blog. I’d like to start off by thanking my parents, my manager, and my agent, who worked tirelessly to get me starring roles in so many blogs! I think we’ll see one of the two marketing automation leaders – Eloqua or Marketo – emerge as a billion dollar company and own 40% market share. LinkedIn. Revenue Performance Management crm Eloqua Facebook IBM Lauren Carlson lead management Lead Nurturing marketing automation MySpace RPM Salesforce salesforce.com Software Advice Terradata
Marketing Automation Trends for 2010
JANUARY 12, 2010
1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) Christoper Doran , CMO, Manticore Technology. Steve Woods , CTO, Eloqua. Social networks like Facebook and Linkedin will start to face customer defections as their networks get bogged down with marketing spam. Christoper Doran, CMO, Manticore Technology ( @cdoran ).