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How to Fight For More Social Media Resources In Your Company

Convince & Convert

This is why one of the most common questions I hear at speaking engagements and in corporate conference rooms is “how can we do this well with limited resources?” You say it takes 4 hours per day to effectively monitor the Facebook page. A report that shows number of blog comments. ” perspective.

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The Future of Revenue Intelligence – Cortex from Ledger Bennett

Ledger Bennett

In a recent blog post titled The Marketing Revenue Accountability Roadmap we cited that rapid digital transformation, along with other factors, has led the marketing function to its Moneyball moment. The platform provides an aggregated view of cross-channel performance, from paid and organic social media to sales funnel and CRM activity.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

In this blog post, we’ll discuss the steps to get started with marketing automation solutions, the benefits of marketing automation solutions, and how you can choose amongst the best marketing automation solutions for your organization. One can choose many goals such as: Generating more leads by increasing traffic to the website.

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When Content Strategy Meets Social Activation – A #ProfsChat Review

Marketing Insider Group

Eloqua @ BrennerMichael Totally agree, Michael. BrennerMichael Benefits are traffic to your site, conversions, sales – and you build trust by engaging with your audience earlier. Facebook, Twitter, Blogs have diff context. Traffic, likes, RTs, only important if they meet obj. Not understanding engagement.

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When Content Strategy Meets Social Activation – A #ProfsChat Review

Marketing Insider Group

Eloqua @ BrennerMichael Totally agree, Michael. BrennerMichael Benefits are traffic to your site, conversions, sales – and you build trust by engaging with your audience earlier. Facebook, Twitter, Blogs have diff context. Traffic, likes, RTs, only important if they meet obj. Not understanding engagement.

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Marketing Marvels – Build Remarkable Content Marketing Hubs with Uberflip

Convince & Convert

Every 3 weeks or so I have a new show (live on Google Hangouts On-Air and streamed to my Facebook page) where I interview the founder or proprietor of marketing technology that I personally vouch for and support. And you might call it a resource center, you might call it a content library. So what does it really do?

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B2B Marketing Guide

OutboundView

Resource allocation, with both people and dollars, is difficult. This guide will help B2B companies set a solid strategy and allocate resources in the most optimal way for their business. If you’re a company that has just received funding and want to properly allocate resources across sales and marketing, this guide is for you.