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Explaining Elastic Supply and Demand

Liveintent

They rely on LiveIntent to help traffic and target their direct sold campaigns and fill any unsold inventory with the best possible advertiser via third-parties. The post Explaining Elastic Supply and Demand appeared first on LiveIntent Blog. But really, we’ve mimicked the marketplace innovations of the rideshare business.

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How to Measure Your Content’s Effectiveness

ANNUITAS

Sixty percent (60%) of marketers create at least one piece of content per day and it takes, on average, 1-4 hours to write a blog post. Whether it’s a social media post, email copy, ad copy, blog post, white-paper, or ebook, your team is going to spend hours making sure the finished piece is polished.

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A Structured Approach to Demand Generation Analytics

ANNUITAS

And this allows us to assess two new KPI categories — elasticity and velocity. Elasticity looks at the probability that interacting with a given content offer or engagement channel will lead to a given outcome (e.g., This means evolving your KPIs beyond clicks, page traffic and cost per contact. closed revenue).

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Four Great Ways to Use Personalization in Digital Marketing

Webbiquity

Image credit: Elastic Email. Valentin Radu, CEO of Omniconvert , adds: “What is not being said is that simply using the location and the traffic source in order to personalize the web experience is not delivering a lot of added value.”. But email personalization also has its challenges. Personalization in Content Marketing.

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5 Reasons Why You’re Getting Bad Leads

ANNUITAS

For a comprehensive overview of performance and what to look for, take into consideration traffic, conversions, engagement, SEO performance, and ROI. . Read How to Measure Your Content’s Effectiveness , to learn next steps for long term success and how to track your content volume, elasticity, and impact.

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6 Best SaaS Hosting Companies | Solutions Compared

Whale Pages

Our site reliability and site speed increased dramatically, and we were able to scale under the website traffic pressures we were experiencing. The elastic nature of cloud computing handles your scaling needs with ease. . So if you’re interested in scaling your SaaS company’s website traffic ?? Check your email!

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Optimization Testing: Don't Obsess Over Conversion Rates

Hubspot

This is a guest article written by Linda Bustos, director of eCommerce research for Elastic Path Software. Linda is chief blogger at the Get Elastic Ecommerce Blog , the Internet's most read eCommerce blog. Banner ad test: More traffic was driven to your site, conversion rate decreased, revenue increased.