Hubspot

APRIL 3, 2012

His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. In fact, what Salesforce.com calls the Social Enterprise starts with developing a Customer Social Profile and interacting in modern ways. Here's how they are doing it: 1) Utilize the nuanced features of LinkedIn.

Ideal Customer Profiles 28

Ideal Customer Profiles Salesforce.com Enterprise Management Marketing Proposals 28

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Thanks to Jep Castelein and his LeadSloth blog for helping with this list. Sales Forecasting. No (except salesforce.com Radian6). No (except salesforce.com Buddy Media). On the face of it, this is not a surprising question.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

B2B Marketing Zone Posts

MAY 3, 2010

8 Critical Success Factors for Lead Generation 2.0 - B2B Lead Generation Blog , April 29, 2010 The single biggest issue for B2B marketers is effective lead generation. Content means web copy, blog posts, videos, interactive presentations, social elements, diagrams or other pieces of information used to engaged users / visitors.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Paul Gillin

JUNE 24, 2010

whose blog-driven search strategy yielded a six-fold increase in leads in just one quarter, and Clickable , whose Gurus drove a 400% one-year growth in billings. Let’s further assume that efficiencies will enable us to reduce administrative support costs to one-quarter of an FTE the second year and 10% the third year.

ROI 50

ROI Paid Content Social Marketing Webcast 50