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17 Google Marketing Tools You Should Be Using

Hubspot

If you haven't already claimed your Google My Business listing, follow the simple steps in this blog post to get your listing up and running. Last, if your audience is active on Google+, it may be smart to add the Google +1 share button to your website -- particularly to articles on your blog. This leads us to tool number five.

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24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

Acquisio has robust automated bid management tools, and does include integrations with Google Analytics, Trade Desk (for display), and Doubleclick. Doubleclick. As mentioned above, Trade Desk integrates with Acquisio, and combined with Doubleclick, my potential Internet reach is almost 100%. Online Display.

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The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit

NuSpark Consulting

A number of tools exist to measure traffic and demographics of websites, in order to determine options for a targeted display advertising plan. Google’s Doubleclick Ad Planner , Compete , and Quantcast are three of the most popular tools for site research. Digital Audience Research. Here’s the link to the digital media research tools.

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Custom Reports: Measuring Lead Generation Conversions with Google Analytics

NuSpark Consulting

Here are some reports that can provide you with some valuable marketing insights: Traffic Sources Conversion. What Traffic sources and landing pages gave me the most conversions and best conversion rates? It’s useful to see where traffic and conversions come from. For dimension, the top level measure is source/medium.

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Your Definitive Guide to Google Analytics

Sharpspring

Where your traffic is coming from. Acquisition Report : The Acquisition Report provides you with insights into your site’s traffic sources. Native Data Onboarding Integration: Data onboarding integrations with AdWords, AdSense, Search Console, and DoubleClick AdExchange. Number of returning visitors. Visitor geolocation.

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Connect these to Google's DoubleClick for Publishers (DFP) — or any other ad server — to sell companion ads and integrate tracking pixels. As a media company, this gives you a solution beyond the limits of your own traffic and audience, because the ad creative can be trafficked by an advertiser into a big campaign off your site as well.

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Connect these to Google's DoubleClick for Publishers (DFP) — or any other ad server — to sell companion ads and integrate tracking pixels. As a media company, this gives you a solution beyond the limits of your own traffic and audience, because the ad creative can be trafficked by an advertiser into a big campaign off your site as well.