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SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

Most search engine users today understand that Google considers the authority of domains when delivering search results to users. If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Long-term benefits. Advantages of PPC.

PPC 40
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SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

Most search engine users today understand that Google considers the authority of domains when delivering search results to users. If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Long-term benefits. Advantages of PPC.

SEM 40
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Glossary: 24 SEO Terms Marketers Should Know

Hubspot

Some of these terms overlap with our Glossary on 39 Blogging Terms to Know. Blog - A part of your website where you should regularly publish content (e.g. Each blog post on your website is a new page that a search engine sees, and therefore a new opportunity to get found online. Conversion forms convert traffic into leads.

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40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

Blog - A part of your website where you should regularly publish content (e.g. Each blog post on your website is a new page that a search engine sees, and therefore a new opportunity to get found online. Make sure you keep your blog within your own domain. Conversion forms convert traffic into leads.

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Best of 2008 - SEO Tools, Part 1

WebMarketCentral

THE Best Link Analyzer Tool by Search Marketing Blog Online Jon Clark raves about the Link Diagnosis tool, which provides detailed data on any site's backlinks including Pagerank, anchor text and nofollow information.

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8 Ways to Use External Links to Improve Your SEO

Single Grain

Undeservedly hated and commonly despised, external links have long lived in the shadow of their internal brethren. After reading it, you will learn to see that each outbound link is a new SEO opportunity for you to take advantage of and grow your site’s authority, traffic and online influence. Jot down their names and blogs.

PageRank 140
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Domain Authority: How to Increase Your Ranking Score from Scratch

Single Grain

I’ve run into the same scenario more times than I can count: I start working for a client with a brand new site, we develop an incredible content strategy, and then they ask how long it will take to rank on the first page of Google for high-volume, high-competition terms. This is where domain authority comes in.