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The Salesforce.com AppExchange – A Time Saving Resource for Marketers

Adobe Experience Cloud Blog

I had accepted this as part of the job of being a marketer, until I started using the Salesforce.com AppExchange. The Salesforce.com AppExchange is a collection of cloud computing applications, all of which are pre-integrated with Salesforce.com. Demos and screenshots of solutions. Plus, over 70 of them are free. .

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Dreamforce 2009: Engaging Effectively with Social Networks using Salesforce.com

Adobe Experience Cloud Blog

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.

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Content Performance: Why Return on Information Matters More Than ROI

Content Standard

In HubSpot’s State of Inbound 2014 report, brands that blog are 13 times more likely to enjoy positive content ROI—but without the right platforms, blogging alone doesn’t lend itself to content performance management. Kick-start the Content Measurement by Blogging. Marketo Munchkin Codes for Blogging.

ROI 40
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Vidyard Expands Ecosystem, Adds SalesLoft to Increase Sales Effectiveness With Personalized Video Emails

Vidyard

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. Field Sales: After your initial meeting, send curated follow-up materials like testimonial videos, demos, or campaign videos, along with a personalized introduction.

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Lessons for Sales and Marketing from Cloudforce San Jose

Adobe Experience Cloud Blog

Yesterday, over 1,000 people came together in San Jose (plus 10K more on a live video feed) for the launch of Chatter at a Salesforce.com Cloudforce event. Marc Benioff, Chairman & CEO of Salesforce.com, set the stage with a video explaining how the world now majorly communicates using social media. The Internet took 4 years.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He comments, “Salesforce.com is a good example. On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. And you can show demos. ” Marketers: Learn, Get Involved & Blog. It’s a very impressive tool.”

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He comments, “Salesforce.com is a good example. On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. And you can show demos. ” Marketers: Learn, Get Involved & Blog. It’s a very impressive tool.”