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Social CRM: The Latest Evolution for Managing Customer Relationships

Adobe Experience Cloud Blog

“Social CRM isn’t just about bolting on a new plug-in to your system like a new air foil on your minivan, but instead a new way of doing business,” Jeremiah Owyang wrote in a recent blog post on his Web Strategy blog. Using RSS to send different types of prospect information into one system.

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True Social Selling

Adobe Experience Cloud Blog

Sales can access Jigsaw, Demandbase, & LinkedIn directly through the tools they are already using. Sales can use RSS to send all the different types of prospect information into one system, saving them time and effort. Sales must go to multiple websites to find contact information.

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