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FTC & its Do Not Track List: Themes and Terminology

Adobe Experience Cloud Blog

by Josh Aberant In this privacy blog series , we’ve been reviewing the trends and changes happening in US privacy within online marketing and business. One of the biggest recent announcements was, of course, the FTC’s privacy report “Protecting Consumer Privacy in an Era of Rapid Change”.

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Foundations of Data Privacy in Email Marketing

Litmus

Importance of email privacy laws Email privacy laws establish guidelines for fair and responsible data use. Let’s explore some key events in email marketing from the past few years that have shaped the industry. 2021: Apple’s Mail Privacy Protection (MPP) comes into effect on September 20, 2021.

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