Zoominfo

JUNE 28, 2018

As a busy recruiter, you don’t have much time in your day to spend reading articles and recruiting blogs. Here are our ten recruiting blogs to bookmark today. The SHRM blog is arguably the most well-respected, comprehensive, useful resources on this list. Visit their blog and see for yourself! We get that. Go take a look!

Resource Management 170

Resource Management Zoominfo Enterprise Management Data Hygiene 170

Zoominfo

JULY 5, 2018

Welcome—or, welcome back—to our monthly blog post round-up. Our round-up blog posts are a series in which we highlight the best work our writers have contributed to outside publications. We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. Let’s get into it. Continue reading.

Data Hygiene 113

Data Hygiene B2B Zoominfo Storytelling 113

Zoominfo

DECEMBER 16, 2018

Unfortunately, even if you invest in high quality data—it decays rapidly as people change jobs, companies go out of business, and mergers occur. . In an environment where data is currency, quality is key. But it’s become increasingly difficult to stay on top of data hygiene. The Impact of Bad Data on Sales.

Data Hygiene 182

Data Hygiene Automation Zoominfo Buyer Personas 182

Zoominfo

DECEMBER 3, 2018

So, what does list churn have to do with B2B marketing data? Think about it: if your department doesn’t prioritize data hygiene, it’s likely that list churn is wreaking havoc on your email campaigns. Once you’ve completed your initial data audit, your job isn’t complete. The short answer—everything. ZoomInfo can help.

Work Management 223

Work Management Marketing Management Data Hygiene B2B Marketing 223

Zoominfo

FEBRUARY 5, 2019

Welcome back to our B2B Blog Post Round-Up series. All marketers must possess some degree of writing proficiency, whether they’re writing blog posts, interacting with social media users, or simply drafting emails. And there you have it, our February 2019 B2B Blog Post Round-Up! Continue reading.

Buyer Personas 150

Buyer Personas Zoominfo B2B Work Management 150

Zoominfo

JULY 2, 2020

For a more detailed look at sales and marketing alignment, check out the following blog posts: 3 Best Practices for Sales and Marketing Alignment 20 Sales and Marketing Alignment Statistics. Prioritize Data Hygiene. As we said earlier, data hygiene can be one of the biggest obstacles to success when it comes to automation.

Marketing Automation Services 246

Marketing Automation Services Marketing Automation Automation Work Management 246

Zoominfo

DECEMBER 12, 2019

While it’s impossible to avoid spam traps entirely, good data hygiene will help you limit exposure. In most cases, this happens as a result of the sender’s lack of data hygiene , and the consequences can be severe. The post How to Avoid the Spam Trap appeared first on ZoomInfo Blog.

Data Hygiene 195

Data Hygiene CAN-SPAM Marketing Automation Services Zoominfo 195

Zoominfo

AUGUST 5, 2018

Hear us out while we discuss the significance of candidate contact information, data hygiene , and why both of these things are vital in the face of the current recruiting environment. Although contact data is most commonly discussed in sales and marketing circles, data hygiene has a huge impact on recruiting and hiring.

Work Management 157

Work Management Marketing Management Data Hygiene Zoominfo 157

Envy

JANUARY 20, 2022

In one of our recent blogs on the HubSpot email health tool I covered the importance of keeping your CRM data clean. Success in the digital-first world we live in requires effective data management. According to a study by IDC (International Data Corporation) , bad data diverts focus away from strategy and innovation.

Hubspot 118

Hubspot Data Hygiene Marketing & Strategy Contact Marketing 118

eTrigue

JANUARY 16, 2024

.* It’s the quality, not the quantity, of your data that will help glean the best results. With B2B data decay rates at an all time high it’s important to keep on top of your data hygiene. Clean data helps you understand your market.

Account Based Marketing 78

Account Based Marketing ABM Data Hygiene Gartner 78

Zoominfo

JULY 9, 2020

Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well. How can it be that technology has come so far, and yet data quality issues still plague sales and marketing professionals? What is data hygiene and why is it important?

Data Hygiene 244

Data Hygiene Opinions Zoominfo Practices 244

Zoominfo

JANUARY 28, 2019

Business Blogging. If done successfully, B2B blogging can be enormously effective at driving organic traffic to your website, engaging potential buyers, and generating high-quality leads for your sales team. But—consistent, high-quality blogging isn’t easy. Data Hygiene. Social Selling. Sales Enablement.

Zoominfo 157

Zoominfo Twitter Account Based Marketing Cold Calling 157

Zoominfo

AUGUST 9, 2018

ADI also found that automation receives plenty of positive sentiment online, with saving time (30%) and big data analysis (25%) cited most frequently ( source ). Here’s what you need to know: 1 in 10 blog posts are compounding, meaning organic search increases their traffic over time ( source ).

Statistics 160

Statistics Marketing AI Product Marketing Automation Services 160

Martech

JULY 19, 2023

Creating SEO-optimized page titles, post titles, and meta descriptions for blogs, website pages, and landing pages. Generating outlines, introductions, and conclusions for blogs, websites, landing pages, knowledge base articles, and marketing email.

Data Hygiene 89

Data Hygiene Privacy Landing Pages CAN-SPAM 89

Zoominfo

JULY 29, 2019

Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well. How can it be that technology has come so far, and yet data quality issues still plague sales and marketing professionals? I think data hygiene has to fall on C-level shoulders.

Data Hygiene 216

Data Hygiene Zoominfo Practices Marketing AI 216

Zoominfo

FEBRUARY 12, 2019

Whether you’re new to lead management, or you’re looking for some tips to fine-tune your lead management process, today’s blog post is for you. If you’ve read the ZoomInfo blog in the past you’re familiar with buyer personas. The post 7 Ways to Improve Your Lead Management Process appeared first on ZoomInfo Blog.

Lead Ranking 172

Lead Ranking Work Management Lead Management Marketing Management 172

Zoominfo

OCTOBER 14, 2018

Companies that employ consistent data hygiene create 700% the number of inquiries and 400% the number of leads than those who do not ( source ). For more information about improving your data quality and increasing sales productivity, contact ZoomInfo today.

Cold Calling 198

Cold Calling Statistics B2B Data Hygiene 198

Zoominfo

JULY 2, 2020

Prioritize Data Hygiene As we said earlier, data hygiene can be one of the biggest obstacles to success when it comes to automation. Establishing a hygiene process early on can help your business reap the rewards of marketing automation much faster.

Marketing Automation Services 113

Marketing Automation Services Marketing Automation Automation Work Management 113

Liveintent

FEBRUARY 16, 2023

Data hygiene is a critical component of any successful business. People and businesses across the globe are generating more and more data daily. And, with more data comes a greater responsibility to properly verify, connect, audit, cleanse, and qualify that data for use. That’s where data hygiene comes in.

Data Hygiene 62

Data Hygiene High Quality Lead Work Management Mobile Advertising 62

Litmus

OCTOBER 21, 2022

Whether that is www.litmus.com/blog or www.litmus.com/community , the domain is the same. But, legitimate senders with poor data hygiene or acquisition practices can end up on the radar). Its only purpose is to identify spammers and senders not utilizing proper list hygiene.

Deliverability 118

Deliverability CAN-SPAM Domain Data Hygiene 118

DotDigital

OCTOBER 7, 2021

Whether it’s sending an email out to your database, posting on social media, or publishing a blog… the fear that you’ve not noticed a mistake is real – and surprisingly common. Keep it clean: Data hygiene is important too. The post How to avoid send anxiety appeared first on dotdigital blog.

Marketing AI 52

Marketing AI Data Hygiene CAN-SPAM Curation 52

Porch Group Media

APRIL 1, 2021

Key Topics Include: How to apply data hygiene and enhancement to reengage dormant customers Types of email messaging most effective for reactivation campaigns An introduction to V12’s reactivation strategy and case learning showing actual results. Interested in more great marketing resources?

Webinar Metrics 59

Webinar Metrics Demand Data Hygiene Campaigns 59

Zoominfo

SEPTEMBER 18, 2018

But as the title of this blog suggests, personalization also has its risks. If your database is full of outdated or incorrect data, your personalization efforts will backfire completely. If you want to execute a successful personalized marketing campaign, data hygiene must be a priority.

Personalization 206

Personalization Marketing Automation Services Paid Search Agency Zoominfo 206

Only B2B

JULY 19, 2023

Within this captivating blog post, we embark on a journey to unveil the profound significance of personalization, encompassing personalized email marketing, dynamic content, database segmentation, one-to-one marketing, personalization software, and the art of implementation.

Database Marketing 62

Database Marketing Personalization Planning Data Hygiene 62

SalesIntel

AUGUST 11, 2021

Data health is the quality of the database used in your email campaigns. Maintaining data hygiene is a must when it comes to getting your emails delivered to your subscribers’ inboxes. Top Reasons for Maintaining Data Hygiene: Inaccurate data wastes 27.3% of sales reps’ time. That’s 546 hours a year.

Top of Funnel 52

Top of Funnel B2B Sales Data Hygiene B2B Marketing 52

Zoominfo

FEBRUARY 12, 2019

Whether you’re new to lead management, or you’re looking for some tips to fine-tune your lead management process, today’s blog post is for you. If you’ve read the ZoomInfo blog in the past you’re familiar with buyer personas. Even the most seasoned marketers struggle to build the perfect lead management strategy for their business.

Lead Ranking 100

Lead Ranking Work Management Lead Management Marketing Management 100

Adobe Experience Cloud Blog

MAY 15, 2019

So, pay close attention to your data hygiene. Many companies operate today with the same basic data strategy they used when CRMs first launched. The post How to Segment Your Audience for Demand Generation appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. But information changes quickly.

Demand Generation 134

Demand Generation Segmentation Demand Generation 134

Zoominfo

MARCH 8, 2022

Many reps may feel they don’t have enough information before making a call, working with patchy, inaccurate data further compounds their ability to do their job well. With confidence in ongoing data hygiene and maintenance, reps can barrel through call lists, spending more time connecting with quality prospects and leads.

Cost 130

Cost High Quality Lead CAN-SPAM Buyer Personas 130

DealSignal

MARCH 11, 2019

Yet, at no point did I hear a discussion of data quality, data hygiene, contact verification, field standardization, or company and contact enrichment. Except for a short discussion on de-duplication of records, you would think that data was miraculously keyed into CRMs perfectly and wasn’t subject to decay.

Enterprise Management 78

Enterprise Management Marketing Automation Services Data Hygiene De-duplication 78

DealSignal

FEBRUARY 18, 2024

Lean on automation for tasks like lead scoring, lead list building, lead enrichment, web scraping, and CRM data hygiene. Is there an interesting statistic or quote you can use from a recent blog post? These are all time-consuming tasks that can easily be taken off your plate. Take Elementum , for example.

Top of Funnel 52

Top of Funnel Sales Qualified Leads Generation Account Based Marketing 52

SalesIntel

APRIL 28, 2022

Use intent data to refine your content and nurture leads with result-driven email remarketing campaigns. Businesses that ignore data hygiene do so at their peril because poor-quality data negatively influences their marketing efforts. Make sure you have the right marketing intelligence tools in place. .

Marketing Budget 52

Marketing Budget Marketing Budget Creation Ideal Customer Profiles Paid Content 52

Zoominfo

FEBRUARY 28, 2018

Today’s blog post breaks down some of the most impactful technological developments B2B selling has seen in the last few years. 1. Improved data maintenance: Working off of bad, incomplete data is a quick way to kill your sales efficiency. In fact, inaccurate data wastes 27.3% Don’t let this happen to you!

Work Management 225

Work Management B2B Marketing Management B2B Sales 225

Zoominfo

MAY 3, 2018

Consider these statistics ( source ): A strong organization can generate up to 70% more revenue than an average organization based solely on the quality of its data. Companies that employ consistent data hygiene practices create 700% the number of inquiries and 400% the number of leads than those who do not.

B2B 100

B2B Marketing Management Data Hygiene B2B Sales 100

Zoominfo

JUNE 26, 2018

In modern business, data is a hot commodity. Everywhere we look there’s talk of data-driven sales, data-driven marketing, predictive learning, data hygiene , and so on. Data is a critical component of business success—no matter the industry, the size of the business, or how the business operates.

Opinions 147

Opinions Zoominfo B2B Thought Leadership Business 147

Directive Agency

FEBRUARY 28, 2022

Marketing Attribution and Data Hygiene. Well, marketing without proper data hygiene and attribution is nearly impossible. Any SEO or marketer worth their salt will always provide a data-backed solution, strategy, or explanation. Would you drive your car in the dark without turning on your headlights?

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Ad Agencies 52

Rev

FEBRUARY 15, 2023

In this blog post, we’re going to give you an overview of 27 RevOps best practices that can help drive growth for B2B companies. Ensure data integrity by regularly auditing data sources and implementing processes for data hygiene, including data enrichment and de-duplication.

Ideal Customer Profiles 78

Ideal Customer Profiles Practices Lead Ranking De-duplication 78

Biznology

FEBRUARY 28, 2014

Early on, I stumbled upon an anonymous blog that reports on the most egregious of these emailers, and connects them to unscrupulous spammers tracked by Spamhaus. It’s pretty hilarious to learn that many of these data sellers are complete fakes, sending identical emails from fake companies and fake addresses.

B to B 80

B to B Data Hygiene Marketing Management B2B Sales 80