KoMarketing Associates

NOVEMBER 2, 2017

User-generated content (UGC) is one of the best forms of content: your users create it for you, and all it takes on your end is simply to organize and publish it on your website or other online platforms. Reshare the best posts or create a blog post with embedded URLs of the most useful or interesting content.

User-Generated Content 123

User-Generated Content Organization Generation B2B Thought Leadership 123

SocialPilot

JANUARY 21, 2024

A lot of people who were our potential customers but hadn’t heard about us before were introduced to us. When you work with an influencer boasting a dedicated following that aligns with your ideal customer persona, you have better chances to get in touch with your targeted audience. That’s not it!

Social Media 96

Social Media Media Paid Search Agency Marketing Budget Creation 96

Hubspot

AUGUST 7, 2018

Marketing is, and always has been, about reaching customers where they are. The internet offers unique benefits other marketing mediums can’t offer -- scope of reach, the option to personalize content, and the opportunity to build far-reaching relationships with customers, being just a few. Internet Marketing to Attract New Customers.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Moz

FEBRUARY 7, 2021

Some business models exist in the ditches of Google’s information highways, belonging in local search results, but not well addressed by the official guidelines. The majority of the listings I looked at in this sector were adding the words “charging station” to their brand name, which technically violates Google’s guidelines.

Tips 65

Tips SEO Lead Ranking Enterprise Management 65

Hinge Marketing

JANUARY 5, 2023

Examples of inbound content marketing can include a combination of many different marketing techniques, including the writing of blog posts, production of videos, publication of whitepapers, and more. Let’s review a real-world example… this blog post! They will pass your information and website URL to their colleagues.

Paid Content 134

Paid Content Top of Funnel Content Marketing Planning 134

Mailmunch

MAY 4, 2021

Some say manually building links is against Google’s guidelines and should be avoided. Although I totally agree with the idea of producing link-worthy content (linkable assets) and sharing them with people, I believe that today’s blogging sphere is more competitive to be handled only by link-worthy content.

Link Building 52

Link Building Outreach Ad Building Paid Search Agency 52

SocialPilot

FEBRUARY 6, 2024

Influencer marketing is indeed one of the most effective ways to reach potential customers, make a genuine connection, and eventually turn them into buyers. I have unraveled the same strategies in this blog that you can follow to create impactful influencer marketing campaigns effectively. billion by 2025. No surprises there.

Marketing Budget 83

Marketing Budget ROI Marketing & Strategy Marketing Strategy 83

Parse.ly

OCTOBER 5, 2022

What is my team writing about? For example, if you’re viewing a blog post on your site, click the bookmarklet to take you to that post’s performance in the Parse.ly In Google Chrome, add the following javascript as the URL in a new bookmark: javascript:(function()%7Bif(!window.PARSELY)%7Balert(%27Parse.ly Try it for yourself!

Analytics 52

Analytics Advertising Benchmark Content Traffic 52

Optinmonster

SEPTEMBER 5, 2023

Elna Cain used guest posting to make a full-time income from freelance writing. And Buffer used guest posting to attract 100,000 customers. This blog will dive deep into the ins and outs of guest posting, offering tips and insights for startups and established businesses. What is Guest Posting?

Lead Scoring 97

Lead Scoring Lead Ranking Landing Pages Domain 97

CoSchedule

JANUARY 27, 2023

Full Name Email Address Company Website URL Submit By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time. What Are The Elements Of Successful Social Media Marketing?

Social Media 126

Social Media Social Marketing Examples Planning 126

ClearVoice

JULY 22, 2022

You’ve written a phenomenal blog post (or email, landing page, etc.). This guide explains how to write an effective CTA and gives you 15 excellent CTA examples to consider as you create your own. Make sure to map your content and CTAs to the appropriate stage of the customer journey. Here are some good guidelines: Homepage.

Top of Funnel 95

Top of Funnel Examples Funnel Advertising Content 95

Hinge Marketing

DECEMBER 8, 2016

There are numerous benefits to guest blogging. Hinge’s research found that blogging is one of the most effective online marketing tools, right up there with SEO and web analytics. With the proliferation of blogs and online publications, you’d think that securing a business guest post would be easy. But it’s not.

Business 48

Business Marketing Proposals Outreach Work Management 48

Hubspot

MARCH 29, 2018

Black hat SEO is a practice against search engine guidelines, used to get a site ranking higher in search results. It’s a more ethical approach that abides by the terms and guidelines set out by search engines. Black hat SEO goes against the guidelines set by search engines and manipulates them to gain higher rankings.

SEO 74

SEO PageRank CAN-SPAM Ad Exchange 74

Hubspot

MARCH 28, 2019

Match the intent of a blog post with the correct offer. The blog’s author, Tim Urban, writes an incredibly comprehensive and interesting article (more like a book) every few months. Even simple, you can target visitors by which blog post they’re reading. Target the right segments of your audience. The posts are amazing.

Lead Scoring 101

Lead Scoring Lead Ranking Tools Leads 101

markempa

MAY 26, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Be sure to check out the other quality blogs that were nominated by MarketingSherpas 185,000+ Readers, many of them are already on my blogroll. Im listed in the "B-to-B marketing blogs" section.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

Hubspot

MAY 10, 2019

A Twitter marketing strategy is a plan centered around creating, publishing, and distributing content for your buyer personas, audience, and followers through the social media platform. allows you to provide quick customer service and support. Customize and brand your profile. Let’s get started. The platform …. … is free to use.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

LeadSquared

OCTOBER 6, 2016

Be clear on the communication though, so that you and your customers both get what they want. For instance, IBM did a great job of publishing their corporate responsibility report for 2015 on their Facebook page, with a simple headline that said ‘Explore.’. Repost the blogs that generate the most leads.

Facebook 52

Facebook Paid Search Agency Ads Generation 52

flux.la

FEBRUARY 1, 2020

It’s one of the most effective digital strategy being used today by businesses since it attracts potential customers on their website for free and increases chances for more conversions and eventually revenue. It’s a great avenue to improve your business and attract interested customers. What Are Keywords and Why Are They Important?

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Moz

JANUARY 28, 2019

You are what you E-A-T Google's Search Quality Rater Guidelines put a great deal of importance on the concept of E-A-T — an acronym for expert , authoritative , and trustworthy. Say, for example, you write a post about link building practices, and want to call out an example of poor, spammy link building.

Link Building 51

Link Building Paid Content SEO Lead Scoring 51

Content Marketing Institute

NOVEMBER 20, 2017

It has more than tripled its ROI and increased its customer base by 30%,” as reported in this article in March 2017. One example of AI-supported planning is HubSpot’s ability to build topic clusters (as shown below), which gives content teams a way to discover topics they might want to write more about. Writing email subject lines.

Marketing AI 108

Marketing AI Tools Enterprise Management Work Management 108

LeadSquared

JULY 3, 2013

Once you create a video, the next step is to publish them. There are several sites which help you publish and share your videos. Here is a list of top 4 video sharing sites for businesses to publish and share your videos: 1. External URL transfer. Here are the guidelines. But what will work best for you?

Paid Content 52

Paid Content Video Marketing Advertising Agencies Banners 52

Biznology

JANUARY 6, 2014

Do I really have to write unique content? In short, relying on content produced and published by other websites is not a good way to increase organic rankings and traffic. I recommend associating your keywords to your content – pair keywords to URLs. Remember that kid in school who always copyied your work?

SEO 80

SEO Marketing & Strategy Lead Scoring Lead Ranking 80

Single Grain

MARCH 9, 2021

In a nutshell, here's the difference between business-to-business and business-to-customer SEO: In B2C SEO , the ideal target market is a broad demographic group like “people in the 18-27 age group” or “people who want to get fit.”. Keyword research helps you identify the most valuable search terms that can lead customers to your website.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Hubspot

SEPTEMBER 7, 2011

In fact, 41% of B2B companies and 62% of B2C companies using Facebook have acquired a customer from it. Claim Your Page's Vanity URL: Once you've created your business Page, make it more shareable and easier to find by creating a more recognizable vanity URL (e.g. That said, you can still use iFrames to create custom tabs.

Facebook 28

Facebook Work Management Marketing Management Paid Search Agency 28

Optinmonster

JANUARY 14, 2024

The plugin also focuses on technical SEO aspects, like creating XML sitemaps, managing site breadcrumbs, and setting canonical URLs to avoid duplicate content issues. AgoraPulse offers a range of features, such as scheduling and publishing posts, monitoring social media conversations, and engaging with audiences directly from its dashboard.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Online Marketing Institute

NOVEMBER 10, 2010

Articles / e-newsletter / blog – Whether you have all three or just one, this type of content educates site visitors, shows your expertise and gets passed around via social media. Post a comment or leave a trackback: Trackback URL. It’s a topic I write about frequently on my own blog. Bookmark the permalink.

Paid Search Agency 40

Paid Search Agency Marketing Websites Companies B2B 40

Single Grain

FEBRUARY 15, 2022

In this post, I'm going to show you how we increased organic traffic to three separate SaaS blogs in one month – without publishing any new posts. We increased organic traffic to: Mailshake’s existing blog posts by up to 117%. Moosend's existing blog posts by up to 327%. The 7 Steps We Took to Grow Their Blog Traffic.

Traffic 98

Traffic Organization CTR Cold Calling 98

Single Grain

OCTOBER 30, 2020

Infographics are 30x more likely to be read from top to bottom than blog posts or articles. Marketing expert Neil Patel wrote a blog post on Quick Sprout in 2012 called Why Content Marketing Is the New SEO and he broke down stats from Kissmetrics on what happened when he published 40-50 infographics. Infographics Case Study.

Viral Marketing 145

Viral Marketing Best Practices High Quality Lead Case Studies 145

Optinmonster

JANUARY 14, 2024

The plugin also focuses on technical SEO aspects, like creating XML sitemaps, managing site breadcrumbs, and setting canonical URLs to avoid duplicate content issues. AgoraPulse offers a range of features, such as scheduling and publishing posts, monitoring social media conversations, and engaging with audiences directly from its dashboard.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Adobe Experience Cloud Blog

MAY 24, 2017

There are many different ways to create the content you need in order to publish at the cadence that your audience and organization requires—freelancers, repurposing assets , and curation, just to name a few. Why Create A Guest Blogging Program? That source? Your own employees. . repurposing). Build Your Program.

Peer-to-peer 134

Peer-to-peer Wiki Budget Programs Guidelines 134

seo.co

OCTOBER 5, 2021

It should be obvious that you need a blog if you’re running an ongoing SEO campaign; as you’ll see in some of the coming strategies, the optimization work of your blog posts feeds into a number of SEO angles. Optimize your URLs for your on-page content. Build personal brands.

Optimization 98

Optimization CMS Development Tagging Keywords 98

ClearVoice

MAY 6, 2019

Now that every brand and company is looking for a process to create and publish owned content, many are in a position to need writers and other creatives (web designers, photographers, social media specialists). From there, what are the company brand voice guidelines that will apply to this assignment? What is its intended purpose?

Top of Funnel 89

Top of Funnel Paid Search Agency Advertising Agencies Guidelines 89

ClearVoice

JULY 20, 2022

When a consumer finds an interesting infographic, tweets it, and adds it to their blog or posts it on their Facebook group, they are hoping to help others with just the click of a button. It also proves that you should spend as much on your infographic design stage as the writing stage. How an infographic is created. Make a home.

Practices 52

Practices Best Practices Paid Search Agency Advertising Agencies 52

seo.co

DECEMBER 18, 2020

For local businesses, relying on customers in their own communities to thrive and grow, this distinguished set of ranks has been a boon—it means a shortcut to visibility for the audiences who matter most. Keep your focus on the experience of your customers, and it’s hard to go too wrong. You follow Google’s quality guidelines.

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119

Moz

MARCH 14, 2021

Google My Business (GMB) is a multi-layered platform that enables you to submit information about local businesses, to manage interactive features like reviews and questions, and to publish a variety of media like photos, posts, and videos. The URL of this type of result begins google.com/search. Consult the guidelines.

Google 66

Google Digital Asset Management Lead Ranking Paid Search Agency 66

ClearVoice

JUNE 9, 2020

They’re hiring writers to craft blog posts, product descriptions and landing pages on their website. There will always be a need to write about the goods offered by brands. “Product marketing is the process of bringing a product to market, promoting it, and selling it to a customer. Heck, yeah! ” ~ HubSpot.

Top of Funnel 90

Top of Funnel Product Buyer Personas Advertising Funnels 90

Optinmonster

JANUARY 26, 2024

You can do this by: Mining your blog for popular topics that might make good webinars. Checking your social media profiles and asking your customer service team to find out if there are questions you keep getting. Finally, write a catchy title. Follow these best practice guidelines for webinar presenters.

Lead Generation 73

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 73