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Content Creation 101: Tips for Working With Reluctant Subject Matter Experts

Contently

Bandwidth constraints aren’t the only challenge you may face when working with SMEs. Sometimes the SME recognizes the value of content but doesn’t want to work with you on it. But since that’s your job, dear content person, we’ve crafted some tips to help you succeed at getting great content from SMEs.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

At one point we discussed headline writing and what draws clicks within the social media content universe. I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. Extra resources are important.

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ClickInsights: What is the biggest mistake to avoid when writing a white paper?

Ambal's Amusings

ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). We have invited White Paper Experts to shed light on the following question: "What is the biggest mistake to avoid when writing a white paper?" Michael Stelzner's WritingWhitePapers Blog. Bob Bly's CopyWriting Blog.

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The Biggest Challenge in Creating and Marketing White Papers

Ambal's Amusings

Blog WhitePaperPundit Twitter Jonathan_Kantor. He is also the author of the White Paper Pundit blog. I recommend a structured development process comprised of the following steps: Step 1 Formulating the right kind and quantity of questions for SME interviews that can translate into highly appealing white paper content.

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6 Tips for Scaling Up Content Production without Sacrificing Quality

Single Grain

In fact, high-quality writing is more important than ever. Here are six content marketing tips to help you scale up without neglecting high-caliber writing: 1) Re-Calibrate Your Team: Outsource Content, Invest in Editors. To accelerate production, save time and reduce costs, consider outsourcing content writing.

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Killer Questions to Ask Before Starting a White Paper Project

Ambal's Amusings

How can you create a white paper that serves it purpose - create high quality leads, provide useful information to potential customers etc. Blog WhitePaperPundit Twitter Jonathan_Kantor. Blog sharing sites such as BizSugar.com, Sphinn.com, and Reddit.com. Blog Savvy B2B Marketing Twitter StephanieTilton.

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