Webbiquity

SEPTEMBER 19, 2017

The CoSchedule study found no correlation between the amount of time spent creating content and marketing success, and only a weak correlation of success with content quality. Meanwhile, 19% of marketers identified website traffic as their top KPI. But the results also contained a few surprises. When in doubt, experiment.

Webinar Metrics 262

Webinar Metrics Marketing Report Marketing Strategy Marketing & Strategy 262

Tiecas

JANUARY 27, 2024

Industrial blogs are an integral part of manufacturing content marketing. Industrial blogging is an essential digital marketing tool for manufacturers looking to establish themselves as thought leaders and engage with engineers and technical professionals. For manufacturers, creating industrial blogs is a challenge.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Webbiquity

AUGUST 23, 2011

Every blogger wants more traffic. So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent. Six conclusions that can be drawn from this graph: It takes time to build a blog audience. How to get it? Social media is important.

Traffic 100

Traffic RSS Social Media Social Networks 100

Biznology

APRIL 28, 2017

Is it blogging? Yes, my client tried to blog. No, I didn’t say, “hire a freelancer to blog for you,” or “blog less frequently.”. What I did say was, “stop blogging.” Instead of blogging, we transcribed the podcasts and posted them on his site. And in this case, it wasn’t blogging. Sound familiar?).

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

SmartBug Media

AUGUST 5, 2019

For a long time, digital marketers summed up the properties of direct and organic traffic pretty simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. Traffic Sources. Direct Traffic.

Paid Content 101

Paid Content Traffic Organization Paid Search Agency 101

Moz

OCTOBER 6, 2019

Posted by DaisyQ As a digital content marketer, your job is to grow traffic that converts into leads and sales. Grow blog traffic, stat. One of my tasks was to grow website traffic, and the best channel I landed on was the company blog. The blog was not. No man is an island — neither is your blog.

Traffic 54

Traffic Organization Paid Search Agency Custom Publishing 54

Sword and the Script | B2B

OCTOBER 13, 2020

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.

Paid Content 96

Paid Content Studies B2B Marketing Blogger 96

Valasys

JANUARY 6, 2021

Want more website visibility and increase your site traffic? Know how to multiply your search traffic through Search Engine Optimization (SEO). Without SEO, the rankings and traffic of a website will be much less. Furthermore, backlinking to and within your blog posts helps your lower-ranked pages increase traffic.

Traffic 52

Traffic SEO Lead Scoring Lead Ranking 52

SmartBug Media

MARCH 13, 2020

If you’ve been investing in content marketing,—and more specifically, blogging—for a lengthy period of time, your website’s aggregate bounce rate may be high. Those blog posts you’re publishing in order to drive more traffic to your website? How can I track the bounce rate for my blog posts? And you know what?

Lead Scoring 118

Lead Scoring Lead Ranking Marketing Analytics Tools Aggregators 118

Webbiquity

JANUARY 30, 2018

Google Analytics (GA) is the baseline in website traffic monitoring tools. The completed report, attractively and professoinally formatted, graphically displays some basic GA measures at the top: visitors overview and engagement, with change from the previous month; top channels driving website traffic; and conversion highlights.

Marketing Automation Services 225

Marketing Automation Services Analytics Tools Correlation 225

NuSpark Consulting

JULY 7, 2017

But let’s suppose you’re already churning out blogs, e-books, videos and more. And your social media presence isn’t strong enough to guide traffic in your website’s direction. How Guest Blogging Extends Your Audience and Boosts Your SEO. So guest blogging is all about audience and search engine optimization (SEO).

Ad Building 168

Ad Building Guidelines Domain Marketing Automation Services 168

ClearVoice

FEBRUARY 4, 2020

If you haven’t, I’m here to bring you up to speed before passing on Andy’s sage blog content wisdom. Orbit Media’s 2019 Annual Blogging Survey has been my security blanket these past few months, so I decided to see if Andy would be willing to expand upon this research and help us all level-up our blogging content strategy.

Relevance 118

Relevance Ad Frequency Blogger Wikipedia 118

Contently

JUNE 14, 2022

It’s a situation you have probably faced as a content marketer: You publish a piece of content—perhaps a blog post—on your website. It drives traffic and all is going according to plan. And then, possibly out of nowhere, that ranking drops dramatically—and with it, your site traffic begins to fall. Wait two weeks.

Paid Search Agency 186

Paid Search Agency Urgency Marketing SEO Eye-Tracking 186

Oktopost

DECEMBER 5, 2022

Social media in traffic. Gain more backlinks and attract traffic. Social media traffic. According to HubSpot , around 16% of an average website’s traffic comes from social media. There are three major benefits of social media backlinks apart from receiving traffic. Quick Jump Links. Social media in search.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

Webbiquity

JULY 2, 2012

In other situations, however—such as when looking at what percentage of total website traffic should be driven by organic search—the answer is a clear but not helpful “it depends.” When it comes to share of traffic driven by search, few websites are “average.” Website age.

Traffic 100

Traffic PR Correlation Advertising Benchmark 100

Circle Studio

MARCH 21, 2019

We can’t emphasize the importance and value of blogging for your firm enough. It is a primary aspect of content marketing and can establish your firm as a subject-matter expert while driving traffic to your site and generating leads. Here we outline 5 fundamental key performance indicators for measuring your blog’s success.

Marketing Analytics Tools 68

Marketing Analytics Tools Lead Scoring Lead Ranking Ad Frequency 68

Marketing Insider Group

OCTOBER 5, 2020

All of these drive traffic to business websites. Agencies employ a long-term strategy that drives traffic and growth. They can provide anything from email campaigns and web content to social media posts and even develop articles that employ a weekly blog subscription service. They can supplement an overwhelmed internal team.

Marketing Agencies 2 357

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 357

Webbiquity

SEPTEMBER 9, 2013

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. unknown sources), and concludes “We can draw a lot of assumptions but few conclusions from the drop in search traffic.”

Paid Content 100

Paid Content Traffic Lead Ranking Lead Scoring 100

Marketing Insider Group

NOVEMBER 9, 2020

On average, this investment delivers measurable returns in the form of 138% more inbound traffic to your website vs last year. But we can’t take traffic to the CFO. Without a content marketing strategy , it’s impossible to follow the tenets of the discipline and expect to drive traffic and convert leads. Goal tracking.

Marketing Budget 292

Marketing Budget Paid Content Budget Programs Marketing Budget Creation 292

B2B Digital Marketer

MARCH 17, 2022

05:33 – 1st question: How do I get more traffic with organic search? 13:41 – 3rd question: How many blog articles should I write in a week or month? 18:34 – Should blog writers and copywriters be skilled in technical SEO? 28:17 – Does top-page ranking correlate to more revenue? Podcast Timestamps/Outline.

Marketing AI 98

Marketing AI SEO Domain Enterprise Management 98

Visitor Queue

DECEMBER 23, 2021

Every business owner or marketer wants to know if their market efforts are paying off in terms of website traffic and new leads for your business. Attracting new leads often directly correlates to an increase in revenue.

Software 73

Software Marketing Websites Best Practices Correlation 73

Customer Experience Matrix

JULY 8, 2009

Summary: Based on Web traffic rankings, new demand generation vendors with low prices are gaining market presence. Last November, after much consideration of alternatives , I settled on Alexa three-month Web traffic rankings as a reasonable way to measure the relative market presence of demand generation vendors. How about it guys?

Marketing Automation Services 120

Marketing Automation Services Marketing Management Demand Generation Vendors 120

Hubspot

AUGUST 13, 2015

"How do I grow traffic to my blog?". It's one of the most common questions I get from people launching a new blog, and I always tell them the same thing: The key to growing blog traffic is actually to focus on growing subscribers. We've even blogged about it once before. This was HUGE for us.

Traffic 28

Traffic Landing Pages Ad Frequency Correlation 28

DAGMAR Marketing

DECEMBER 31, 2019

We hope you’ve all had a great 2019 and we’re grateful for your interest in our blog and newsletters. This post got a lot of traffic, so we hope it offered some valuable insights. Here’s some of our favorite blog posts from other marketers this past year. More images are correlated with more customer interaction.

Lead Scoring 64

Lead Scoring Lead Ranking Peer-to-peer PPC 64

Marketing Insider Group

FEBRUARY 15, 2021

It certainly correlates with the value of the content. Take our blog. If you are ready to get more traffic to your site with quality content published consistently, check out our Content Builder Service. Get started today and generate more traffic and leads for your business. It needs to be unique! Here’s an example.

Lead Scoring 342

Lead Scoring Lead Ranking Content SMB 342

Webbiquity

JANUARY 19, 2021

Using advanced software systems, analysis of big data can uncover patterns, correlations, and insights that can inform big business decisions quickly, helping companies stay lean and agile. With big data, logistic companies can collect and use data about traffic and weather conditions to determine the best routes for transport.

Marketing AI 284

Marketing AI Marketing Analytics Tools Terms and Conditions Work Management 284

Moz

NOVEMBER 26, 2018

Posted by -LaurelTaylor- Around 2005 or so, corporate blogs became the thing to do. Big players in the business world touted that such platforms could “drive swarms of traffic to your main website, generate more product sales” and even “create an additional stream of advertising income” ( Entrepreneur Magazine circa 2006).

Marketing Analytics Tools 63

Marketing Analytics Tools CMS Development Lead Scoring Lead Ranking 63

Marketing Insider Group

JULY 16, 2020

If a customer has more interactions, such as creating an online account, clicking on a promotional ad, and engaging with blog content, we assume that they have a greater propensity to use our product or bent towards our brand, and consequently we assign them a higher lead score. Keep tweaking your lead scoring and conversion process.

Lead Ranking 272

Lead Ranking Lead Scoring Sales Qualified Leads Account Based Marketing 272

Marketing Insider Group

JULY 28, 2020

Some of this marketing automation is fairly simple, like posting and scheduling blogs, social media, and email. Last, the authors correlate the results of the acquisition trend. If you are ready to get more traffic to your site with quality content published consistently, check out our Content Builder Service.

CMO 315

CMO Marketing Automation Services Paid Search Agency Peer-to-peer 315

SmartBug Media

JULY 25, 2023

At SmartBug, we’re currently using AI tools to help us with blog writing , social media post creation, SEO optimization, data analysis, sales support , email marketing , and more. Here's how you might do it: Content marketing: After creating a content calendar, you can set a checkpoint for every week when a new blog post is published.

Marketing AI 98

Marketing AI Marketing Budget Paid Search Agency Marketing Budget Creation 98

Convince & Convert

OCTOBER 30, 2014

You just hit hit publish on that great new blog post. Many marketers believe this to be the case, and correlation studies like like this one from Searchmetrics , or or this from one Moz, encourage that belief. Correlation studies only measure correlation, they don’t measure causation. What a great feeling!

SEO 167

SEO Correlation PageRank Social Media 167

Oktopost

JANUARY 31, 2024

This blog post will delve into some of the metrics you should measure to demonstrate the business impact of employee advocacy. Lead Generation Lead generation is vital for employee advocacy as it directly correlates employees’ advocacy efforts with potential business opportunities.

ROI 62

ROI Multi-Touch Attribution Lead Ranking Click Rate 62

Optinmonster

DECEMBER 20, 2023

If you’re working on a VPN blog, start with something broad like “unblocking” or “anonymity.” Finding Keywords You Already Rank For You can also find out which search queries are already bringing organic traffic to your site as a starting point for generating new and related keyword. It’s the starting point of your journey.

Keywords 96

Keywords Paid Content SEO Lead Scoring 96

Moz

DECEMBER 16, 2020

We'll go through what's changed — and what hasn't — for our readership since our last survey in 2017, and detail what those insights mean for the Moz Blog in 2021. The survey was shared on the blog, through email blasts, and on our social media accounts. How often do you read posts on the Moz Blog? Methodology.

Customer Surveys 57

Customer Surveys Industry CMS SEO Social Media 57

ClearVoice

MARCH 26, 2024

Quick Tip: UTM codes can help distinguish between a blog pushed on social vs. email Return on Investment (ROI): Calculate your content marketing ROI by placing a dollar value on clicks, impressions, and leads. It tracks metrics like bounce rates, page views, and traffic sources, but it offers robust capabilities beyond basic metrics.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

KoMarketing Associates

APRIL 20, 2017

Before you even contemplate AMP HTML or UX design, you need to determine whether or not mobile is a viable source of traffic. First, you need to calculate how big a role mobile currently plays in bringing organic traffic to your site. The second thing to look for is if mobile traffic to your site has a growth pattern.

SEO 127

SEO Ad Building Marketing & Strategy B2B 127

DAGMAR Marketing

MAY 12, 2020

If you’ve noticed changes in traffic to your website, Google’s May 4 update to its algorithm may be the cause. In it’s announcement about the update on its Webmaster Central Blog, Google says that it confirms “broad core updates because they typically produce some widely notable effects. Some sites may notice drops or gains”.

Correlation 98

Correlation Traffic High Quality Lead SEO 98