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How to post a video on YouTube: The complete guide

Sprout Social

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

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Use But Don’t Abuse: 5 Tips for Content Creators

Marketing Insider Group

Every minute, about five hours of content makes its way to YouTube. Content may be digital, such as a blog post, photograph, or video, but that doesn’t mean it can’t be treated as if it’s tangible. Who owns the digital rights to a piece of content, such as a YouTube video? Their roles vary. Best Practices for Content Creators.

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Elevate B2B Marketing News Weekly Roundup: B2B Ecosystem Marketing, Growing Ad Markets, & LinkedIn Learning Expands

Top Rank Marketing

Ars Technica YouTube Shares Ad Tips Based on Best-Performing Promotions of 2023 Google’s YouTube property has published its annual selection of the top advertisements on the video platform, including a guide for marketers highlighting some of the elements that made the ads on the list the top successes in 2023, YouTube recently announced.

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Understanding the New EU Copyright Directive: What SEOs and Marketers Shoud Know

ClearVoice

In this article, we will review what the EU Copyright Directive is and what the legislation passed on Mar. We also have interviewed several SEO specialists to get their take on how the EU Copyright Directive will likely impact digital marketing, and what that specifically means for SEO specialists and content marketers of today and tomorrow.

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9 Incredibly Easy Ways To Convert Customers With Paid Content

Marketing Insider Group

pieces of a company’s content before they buy Marketers who have prioritized blogging are 13x more likely to enjoy positive ROI Discover the power of paid content and start using it to communicate value, establish trust, and convert customers. Pro Tip: Leverage evergreen blogs by exchanging links to gated content landing pages.

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Top 5 XR and AI marketing trends in 2023

Martech

With the right tools, you can build, design, write copy for, optimize and publish an entire website with a fully populated blog in under two hours. While the benefits of using AI for practical marketing tasks, like writing blog posts or emails, are apparent, the true power of these new tools is the ability to scale personalization.

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Is It Plagiarism or Jumping on a Trend? The Ethics of Social Media Content

Contently

When the “She’s a 10 but…” meme began trending in June, for example, many brands like YouTube were eager to craft their own custom response that aligned with their brand and gave their followers a laugh: 2. LinkedIn and Facebook , for example, allow users to report posts that infringe on content copyrights.

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