KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. I constantly find portions, if not all, of the data used as references (and SEO-friendly links) across a range of publications, blogs, and other platforms. What’s the Value of a Like?

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Marketing Insider Group

OCTOBER 18, 2023

A gripping retelling on a news site can move the community to rally in support of the victims with volunteer aid or donations. You probably don’t have anyone pressing you on a deadline for your blog post or newsletter, but content marketing is only effective when it’s consistent.

Top of Funnel 280

Top of Funnel Tips Content High Quality Lead 280

Salesforce Marketing Cloud

OCTOBER 30, 2023

We know that the Setup menu is in a certain spot, and our tabs are in familiar places. Find your Marketing Cloud community The fastest way to learn how to do something is to find someone who’s already done what you’re trying to do.

Paid Search Agency 130

Paid Search Agency Class Communities Studies 130

Martech

FEBRUARY 20, 2024

This content includes articles, blogs, videos and podcasts, as well as in-depth whitepapers and research. Like B2C content marketing, B2B content aims at building authority and brand recognition for the business on digital channels where customers seek information and participate in digital communities. What is B2B content marketing?

Marketing AI 126

Marketing AI B2B Marketing B2B Thought Leadership Content Marketing 126

Vision Edge Marketing

DECEMBER 5, 2023

[link] Imagine the business world as an intricate puzzle, with each piece representing a different participant in the business community: prospective and existing customers, suppliers, channel partners, influencers and connectors, and competitors. Spot Opportunities. Stick with the jigsaw strategy.

Jigsaw 197

Jigsaw Lead Ranking Allocation Advertising Agencies 197

SmartBug Media

NOVEMBER 29, 2023

There are thousands of senior living communities in the United States, and Statista estimates that by 2050, more than one-fifth of the U.S. This means that the amount of senior living communities will certainly continue to grow. Let’s dive into how HubSpot Benchmarks supports communities and improves your bottom line.

Advertising Benchmark 64

Advertising Benchmark Hubspot Top of Funnel Communities 64

Oktopost

NOVEMBER 22, 2023

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. Facebook is a solid social media platform to focus your community-building efforts.

Social Media 117

Social Media Trends Media B2B 117

TrustRadius Marketing

OCTOBER 1, 2018

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. When blogs abound, it can be difficult to sort through blogs that are merely throwing keywords at you and the gems that can actually inspire an ‘ah-ha’ moment. B2B Personal and Consulting Blogs.

Paid Content 69

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 69

SocialPilot

FEBRUARY 11, 2024

Search for influencers who actively engage with their audience through comments and direct messages, fostering community. Identify influencers with experience in hosting impactful events or webinars, enhancing community engagement. Videos, pics, or blogs: What’s the secret sauce for [niche market] content that converts?

Sales Management 90

Sales Management ROI Planning Work Management 90

BuzzSumo

MAY 9, 2019

Blog engagement is a fickle metric. Sometimes it’s hard to quantify why it happens for some types of blog posts but not others – especially if your posts and articles are pretty consistent, quality-wise. It sings to this tune: Using the BuzzSumo Content Analysis Report to Research the Best Types of Blog Posts.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

SmartBug Media

APRIL 12, 2019

Let’s take a look at some blogs that provide helpful resources for educating yourself about sales enablement best practices to help you deliver the right content to the right prospects at the right time. Their sales blog covers a wide variety of topics that appeal to both marketers and sales reps. Sales Hacker. Challenger.

B2B Thought Leadership 63

B2B Thought Leadership Webinar Metrics Storytelling Thought Leadership 63

Webbiquity

DECEMBER 20, 2022

Giving back to your community through corporate social responsibility (CSR) activities , or supporting a worthy cause or charity, is one of the most powerful ways to boost your events and your pre-event promotional strategy. This will add a sense of urgency to your event and get people to act now, or risk losing their spot.

Event Marketing 324

Event Marketing Planning WOM Paid Search Agency 324

Choozle

JANUARY 30, 2024

In this blog, we explore the dynamic landscape of downtown Denver, shedding light on Choozle’s exciting move to 1125 17th Street. The library hosts cultural events, workshops, and serves as a community resource for education and information. billion of total investment in our center city.

Advertising Agencies 70

Advertising Agencies Paid Search Agency Communities Training 70

Martech

AUGUST 29, 2022

He writes in his blog that search interest for it was higher in October 2020 — the height of the lockdown — than the year before. “Dunkin Pumpkin Cream Cold Brew” had the top spot, No. These private social media communities can have a big impact on sales. 2 was: “pumpkin spice latte squishmallow.” Why we care.

Conversion 93

Conversion Analytics Communities Social Media 93

Adobe Experience Cloud Blog

JULY 26, 2011

At first glance, an online community may seem like a lame ploy to add a unique branded B2B social media aspect to your website, but it’s actually the best thing to come to Support since online chat! Basically, a B2B online community consists of a collection of people online sharing knowledge and perspectives with one another.

Communities 48

Communities Marketing Management Customer Satisfaction Vendors 48

Adobe Experience Cloud Blog

SEPTEMBER 19, 2013

A success story like this takes a tremendous amount of marketing, some true customer obsession, the desire to build a fantastic customer and fan community, and some social media smarts. Target knows that their community is on social media, so they’ve learned how to use Twitter to their advantage. Know Your Influencers.

Communities 48

Communities Peer-to-peer Blogger Social Media 48

Sprout Social

JANUARY 24, 2024

It’s a top spot for generating leads and getting your brand seen. Find and click on Hashtags under the Community tab and then add up to three hashtags by tapping + Add a hashtag. Does the hashtag align with a blog post or an article you are planning? LinkedIn is more than just a networking site.

Linkedin 111

Linkedin Trends Eye-Tracking Marketing Agencies 1 111

Hubspot

JUNE 21, 2021

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. To keep the conversations going and our community growing, I’ve made a list of some of the best online networking platforms for Black entrepreneurs aside from LinkedIn.

Communities 72

Communities Paid Search Agency Network Marketing Barriers 72

SmartBug Media

OCTOBER 8, 2020

With the ongoing COVID-19 pandemic, most senior living communities have understandably shifted their tours from in-person to virtual. Therefore, next steps, questions, and concerns can no longer be addressed on the spot at the end of the tour. Pros of Virtual Tours for Senior Living Communities. Be open to questions.

FAQ 111

FAQ Tips Leads Lead 111

Zoominfo

DECEMBER 18, 2019

The proliferation of social media has made it easier than ever to check the pulse of your customers and create a community centered around your brand. But just what should a brand-centered community look like, and why does that matter? Isn’t it enough to have a snappy name and pithy slogan? Use that knowledge to your advantage!

Brand Identity 223

Brand Identity Branding Business Zoominfo 223

Contently

JANUARY 24, 2023

In July, a Google executive reported that about 40% of young people use TikTok and Instagram instead of Google to look up local lunch spots. Build your community. Marketers can use these platforms to quickly create first drafts of blogs and social media posts, which they then edit and refine for accuracy and brand voice.

Marketing AI 148

Marketing AI Trends Planning Advertising Agencies 148

Adobe Experience Cloud Blog

MARCH 1, 2016

You can evaluate your data or survey existing customers to figure out what your target audience needs or you can go to the places where they’re already sharing this information—community forums. Major forums are useful for evaluating a massive, diverse audience and spotting large trends. Take Advantage of All Available Forums.

Communities 48

Communities Marketing & Strategy B2B Thought Leadership Thought Leadership 48

Onalytica B2B

OCTOBER 26, 2017

This guide is for anyone in Marketing, Communications or indeed business who would like to improve brand equity and/or market share by working with influencers in a 2-way partnership to provide value to the influencer community and wider marketplace. EXPERIMENT, LEARN & IMPROVE – Find your sweet spot!

Planning 235

Planning Work Management B2B Thought Leadership Marketing & Strategy 235

Webbiquity

JANUARY 23, 2024

Holger Sindbaek, the founder of Online Solitaire , said: We began to monitor conversations in gaming forums and social communities, where players often discussed what they loved and lacked in other games. The post How to Use Social Listening to Retain More Customers appeared first on B2B Marketing Blog | Webbiquity.

Customer Satisfaction 149

Customer Satisfaction Social Media Advertising Benchmark Acquisitions 149

ClearVoice

MAY 23, 2022

You are more likely to build a community of professionals, mentors, and customers. This builds his community and increases his audience. Three to five hashtags are the sweet spot. The LinkedIn Talent Blog has a great list of LinkedIn Summary examples whether you want your summary in paragraph form or a bulleted list.

Linkedin 98

Linkedin Practices Best Practices Content 98

ClickDimensions

DECEMBER 2, 2021

Social selling is the process of executing long-term sales tactics and strategies on social media by establishing credibility and creating a community. Blogs provide a wealth of resources and are an easy way to curate content for your feed. This could be a blog post you write yourself – but it doesn’t have to be.

Ideal Customer Profiles 98

Ideal Customer Profiles Social Media Communities Profiling 98

Metadata

AUGUST 24, 2021

He’s also good at mission statements and community building. Webinars are a way to learn from your audience and create community-led content that you can later distribute on other channels. Identify your sweet spot. Ahrefs and HotJar follow a similar framework to prioritize their blog content. Ask strategic questions.

Webinar Metrics 98

Webinar Metrics Paid Social Agency Paid Search Agency Classified Ads 98

nDash

MARCH 22, 2022

Writer and creator Jenni Johnson recently joined nDash and was kind enough to be interviewed for a feature on our blog. I joined an online writers group, started to share my work on a blog and Instagram, and began taking on freelance clients shortly after. Turns out there is a community for just about anything.

Ideal Customer Profiles 98

Ideal Customer Profiles Communities Profiling Creativity 98

ConvertKit

JANUARY 27, 2021

Finally, the creator decides to share more of what they know in blog posts. Two of their blogs rank in the top search engine spot for niche keywords that garner 100 searches each per month. Imagine you have a segment of readers who have been loving your blog posts on a particular topic. Image via ConvertKit Community.

Landing Pages 121

Landing Pages Traffic Top of Funnel Communities 121

Optinmonster

APRIL 6, 2023

Yes, those few words have a surprisingly strong impact, and they need to be spot-on. They are often positioned at a noticeable spot to convert the reader into a customer, subscriber, or engaged user. Are you looking for the best email call-to-action examples and practices to grow your email list ?

Conversion Rate 72

Conversion Rate Conversion Examples Click Rate 72

ClearVoice

JANUARY 8, 2024

This could be in the form of blog posts, videos, social media content, and more. Businesses can create a community around their brand through social media interactions, comments on blog posts, and the sharing of valuable content. In that way, you can present your solution on their terms.

Top of Funnel 64

Top of Funnel Analysis Tactics Content Marketing 64

Sprout Social

MAY 27, 2020

Brands are in a tough spot right now. Be the community resource the community needs right now. But the need for resources may have never been greater in the small business community than it is right now, and Visa recognizes that now is the time to step up its efforts through new tools, services and partnerships. .

Marketing Budget 101

Marketing Budget Terms and Conditions Advertising Agencies Marketing Budget Creation 101

Biznology

MAY 22, 2020

And please stay safe and look out for your families and your community. Here’s how to spot it — and increase it. Not only is it a quality that you should learn to spot so you can hire and retain the right people, but it’s also one that you should build so you can remain indispensable and employable.”

Lead Ranking 104

Lead Ranking Communities Work Management Paid Search Agency 104

Salesforce Marketing Cloud

JANUARY 24, 2022

She offered me a spot in their official Salesforce Administrator course to prepare to become Salesforce-certified. Throughout my journey, the Trailblazer Community remains my go-to. Join the conversation in the Trailblazer Community. Trailblazer Community Group : Sales Cloud – Best Practices. The Trailblazer Blog.

Work Management 97

Work Management Peer-to-peer Marketing Management Communities 97

ConvertKit

OCTOBER 28, 2020

Build a loyal community with newsletters. The Blog Abroad by Gloria Atanmo. Image via The Blog Abroad. And the play on my name with ‘Annarchy’ creates a kind of community, world view, and perspective.”. Formula #6: Your blog’s name (or a subsidiary of it). Create a free newsletter. Formula #5: Your name.

Newsletter 116

Newsletter Landing Pages Best Practices Ad Frequency 116

SnapApp

SEPTEMBER 15, 2015

Just as bread is a staple of your kitchen, blog content is a staple of the content marketing world. What can you add to your blog posts to give them a bigger bite? Interactive content adds spice to your typical offerings, complementing long-form content and multiplying its impact in your community. Boost CTA Click-Throughs.

Webinar Metrics 48

Webinar Metrics Click Rate Content Communities 48

SocialPilot

FEBRUARY 1, 2024

Trusted Voices in Niche Communities Micro-influencers are considered expert voices in their niche. I feel less number of followers enable micro-influencers to interact with their community at a more intimate level. They can spot advertising content when they see one. However, their advantages extend beyond cost-effectiveness.

Advertising Agencies 79

Advertising Agencies Planning Paid Search Agency Marketing Budget Creation 79