Blog Communities Opinions Peer-to-peer Storytelling 
Onalytica B2B
NOVEMBER 15, 2018
They have the ability to speak about and advocate your brand with credibility and authenticity, as their audience trust and value their opinion. The concept of your employees being influencers may sound odd to some. Employees don’t quite fit this definition. Read on to learn how. DOWNLOAD EMPLOYEE ADVOCACY 2.0. This will not work.
Walker Sands
JANUARY 27, 2020
When it comes to purchase decisions, buyers simply place more stock in the information and recommendations they receive from their peers. However, video testimonials are still powerful when hosted on a brand platform because they facilitate a more playful approach to storytelling. User creativity drives increased customer engagement.
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Buzz Marketing for Technology
JULY 14, 2008
Communities of practice. Storytelling. We got into a conversation about what things constrain knowledge-related practices such as peer assists , after action reviews , decision games etc., Harness peer pressure. Find the opinion leaders and get them on board first. Categories. Change management. Collaboration.
Heinz Marketing
AUGUST 5, 2019
Pacific you can find the transcription and recording here on the blog every Monday morning. We were thrilled this last time to talk to Mark Nardone , Executive Vice President at PAN Communications. By Matt Heinz, President of Heinz Marketing. Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , or Stitcher. Matt: All right.
Hubspot
MAY 12, 2022
Social media accounts, websites, digital portfolios, blog articles, and the various ways you communicate all contribute to your unique identity and image. Everyone who's active online has some sort of personal brand established. Unaware of your personal brand? Take a few seconds to Google yourself. Why is personal branding important?
SnapApp
AUGUST 31, 2017
FINAL RESULTS (PLUS EXPERT OPINION). While the final results are still a week away, we decided to reach out to 43 CEOs, VPs and content strategists to get their expert opinion on some of the preliminary findings around millennial buying behaviors: . Some of the opinions might surprise you :). . . METHODOLOGY. Sound familiar?
Content Standard
NOVEMBER 13, 2018
It looks like the video push will continue to transform the way we communicate with our audiences in 2019 as well. Not only is it more inclusive of the deaf and hard-of-hearing community , but it also performs better overall. In a short time span, content has moved from a marketing novelty to a marketing need. Not sure where to start?
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