Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives? What questions are you trying to answer?

Social Media 155

Social Media Media Paid Content Work Management 155

Buzz Marketing for Technology

JUNE 27, 2008

I offered a model of an environment with six channels for: authoring, syndicating information, communication, collaboration and networking, researching, and evaluation. Please, if you have an opinion, observations, reservations, practice with Start pages as learning and research environments, share them or mail me. eLearning 2.0

Web 2.0 100

Web 2.0 Organization Long Tail Marketing Webcast 100

Buzz Marketing for Technology

JUNE 27, 2008

Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. Since I havent written about this in awhile I thought Id bring you up to date on whats happening in this space, and some of the discussions I have had with others on the subject. Was the training inadequate? Was the content badly indexed?

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. Since I havent written about this in awhile I thought Id bring you up to date on whats happening in this space, and some of the discussions I have had with others on the subject. Was the training inadequate? Was the content badly indexed?

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Hubspot

AUGUST 12, 2015

They’re scouring websites, blogs, and social media because they feel empowered by all of the remarkable content they’re discovering. They’re also sharing, liking, pinning, tweeting, snapping, forwarding, and commenting on all of their findings to impart this sense of empowerment to the online community. 2) Outbound Marketing is Out.

Tips 28

Tips Paid Search Agency Peer-to-peer Youtube 28

Zoominfo

AUGUST 27, 2018

Today’s blog post will tell you everything you need to know. UGC can take many forms including videos, testimonials, blog posts, or a single post on Twitter, Facebook, or Instagram. It removes all bias from the equation and offers thoughts and opinions other customers can relate to and trust. What is user-generated content?

User-Generated Content 221

User-Generated Content Generation Zoominfo Peer-to-peer 221

Scoop.it

DECEMBER 21, 2023

🚀 Whether you’re a seasoned content curator or just starting out, there are several strategies you can use to save time finding, editing, and distributing content. In this blog post, we’re diving into the art of effective content curation and unpacking strategies to take your knowledge sharing to the next level.

Curation 82

Curation Effectiveness Marketing & Strategy Content 82

Pam Didner

APRIL 2, 2021

Social media platforms have given everyone a chance to voice their opinions and connect with others. For a business, content marketing is about creating and distributing useful and relevant content to attract and retain a clearly defined audience to grow your business. What are the Different Types of Content Marketing. Infographics.

Top of Funnel 106

Top of Funnel Planning Content Marketing Paid Search Agency 106

Sprout Social

SEPTEMBER 1, 2021

They look at what people are saying about a certain brand or topic and use that information to determine consumer opinions and preferences. As brands find new channels and avenues to promote their products, there’s no shortage of data to track and measure. The sheer amount of performance data available often leaves marketers overwhelmed.

Paid Content 144

Paid Content Social Media PPC PR 144

MKT1

JANUARY 5, 2023

You’ll learn from me and a group of 15-20 peers and become a more strategic, effective, and well-rounded marketing leader. You’ll learn from me and a group of 15-20 peers and become a more strategic, effective, and well-rounded marketing leader.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Social Agency Ad Agencies 52

SnapApp

AUGUST 31, 2017

FINAL RESULTS (PLUS EXPERT OPINION). While the final results are still a week away, we decided to reach out to 43 CEOs, VPs and content strategists to get their expert opinion on some of the preliminary findings around millennial buying behaviors: . Some of the opinions might surprise you :). . . METHODOLOGY. Sound familiar?

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

ClearVoice

DECEMBER 19, 2019

This textbook journalism mainstay also serves the content marketing community well since we both strive to engage and educate our readers with thoughtful, trustworthy content. When you’re not sharing a personal thought or idea (which should be clearly marked as an opinion for your readers), turn to primary sources.

Copyright 94

Copyright Content Marketing Peer-to-peer Content 94

Buzz Marketing for Technology

JUNE 27, 2008

Most organizations, too, refused to abandon the top-down centralized information model that was already in place, merely institutionalizing it with firewalls, access restrictions, monster centrally-managed one-size-fits-all databases and websites and over-engineered, over-managed collaboration and community-of-practice tools. September 2006.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Single Grain

SEPTEMBER 23, 2019

Podcasting is one of the most unique mediums to reach your audience in the most human way. People can listen to you while working, driving, walking, etc., which is rarely possible with any other medium. When you establish a connection with your audience by using your voice, it becomes one of the strongest forces to win the hearts of the people.

Product 100

Product Word of Mouth Paid Search Agency Advertising Agencies 100

Buzz Marketing for Technology

JUNE 23, 2008

distributing such materials. distributing such materials. Senior Lecturer and Software Specialist. Computer Information Systems Department. Bentley College. Waltham , MA , USA. mfrydenberg@bentley.edu. There are growing expectations among college. students to be able to access and manage their. for posting this information.

Wiki 100

Wiki CMS Development Class Wikipedia 100

Webbiquity

FEBRUARY 13, 2017

Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 2) Netvibes.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Adobe Experience Cloud Blog

APRIL 23, 2012

Some examples of how you might do this are: Trail the results of a research report on your blog, with registration to receive the full report. As B2B marketing budgets have become strained, many marketers believe they should be doing more with less. But as we demonstrated in our first post, your aim should really be to do better with less.

Top of Funnel 48

Top of Funnel Sales Management Planning Content 48

Webbiquity

JANUARY 5, 2016

5 Engagement-Driven Elements You Should Add to Every Blog Post by Content Marketing Institute. Here are five things to add to every blog post to increase engagement. 5 Steps to Personalize Repurposed Content for Your Target Audience by TopRank Online Marketing Blog. Image credit: HubSpot. These writers face the same challenge.

Content Marketing 60

Content Marketing Planning Marketing Budget Marketing Budget Creation 60

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Optinmonster

JANUARY 22, 2024

In this blog, we cut straight to the chase, presenting only the most effective search engine optimization tips that can immediately improve your SEO results. Calls-to-Action (CTAs) : Include clear CTAs that encourage users to take the next step, whether it’s reading another blog post, signing up for a newsletter, or making a purchase.

Lead Scoring 52

Lead Scoring Lead Ranking Traffic SEO 52

Sprout Social

OCTOBER 17, 2016

The other way businesses and social media marketers use Twitter is for communication. The other way businesses and social media marketers use Twitter is for communication. It's the top network for social customer service because users can communicate in real time. Choosing Your Social Networks.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Convince & Convert

NOVEMBER 18, 2015

That means the founders are also the marketers, the SaaS developers are also building the startup’s website and blog, and an office manager basically becomes the vice president of miscellaneous things. Startups are notorious for maximizing everything they have to grow their businesses. And that tends to look pretty scrappy at times.

Social Media 366

Social Media Planning Marketing Plans Clickthrough 366

Single Grain

APRIL 28, 2020

Every customer has their platform of choice, whether it's getting their content from Twitter, Instagram influencers, Facebook groups, Quora, blogs, email newsletter roundups, podcasts… the list goes on. Click here to get instant access to the masterclass. The 31 Best Digital Marketing Campaigns You Can Swipe. 1) Mobile Monkey. The Lesson.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Twitter 145

Twitter CRM Business Paid Search Agency 145

Hubspot

APRIL 20, 2015

Instead, this post is simply an exploration into how public opinion around marijuana has changed over the years and how it continues to change. Whether it’s for health or pleasure, using marijuana tends to get a bad rap. And that’s a major hurdle that marketers in the cannabis industry need to overcome in order to be successful.

Advertising Agencies 28

Advertising Agencies Paid Search Agency Work Management Marketing Management 28