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What is Negative SEO?

SmartBug Media

Duplicate Content: Copying and pasting your content, and publishing it on multiple sites all over the internet is one of the easiest methods spammers use to penalize your site. De-indexing The Site: Changing your robots.txt file from the server to remove you from search. What does Google say about Negative SEO?

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The Best Marketo Add-Ons for SMB

SmartBug Media

De-duplicate your leads. The Marketo community is still building Sales Connect expertise. You should also have a clean content taxonomy so that the add-on can discover and compare content within categories (blogs, white papers, and so on) based on consistent URL naming conventions.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

You can’t evolve your content strategy without engaging with your niche-specific communities in the first place. Subdomains with gTLD such as de.example.com Subdirectories with gTLD such as example.com/de/ Avoid URL parameters such as site.com?loc=de. Read more on How Many Blog Posts Should a B2B Company Publish Per Week?

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How to Support Sales as a Marketer in a Changing Environment

Pam Didner

Many of us don’t have full visibility into how many emails our prospects receive from us when email campaigns are de-centralized and your CRM or marketing automation tools may not capture all the email sent by your marketing and sales teams. Depending on your role, you can see other ideas in different roles in this blog post.

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Why Your Google Rankings Dropped & What To Do About It

seo.co

Problems with canonicalization are somewhat similar to issues with duplicate content. Using canonical checking tools like Moz or Ahrefs can help eek out potential issues with duplicate content on-site. This is where guest blogging services can prove helpful. To put it concisely, volatility is expected and normal for new sites.

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Buzz Marketing for Technology

The MyBlogLog Blog. Its awesome to have a lot of friends, and even more so being active in the hottest blog communities. But with messages coming in from other MyBlogLog members & the communities you follow, on top of your many friend requests and updates, we understand that sometimes all those alerts can be a bit much.

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A Comprehensive Guide to Local SEO in 2018

Hubspot

Google My Business has become the creme de la creme of local search -- since Google understandably feels most comfortable sharing content it can support and verify, Google My Business is their tool to help your business meet Google’s needs. It's also important you avoid duplicating content across multiple location pages. Scholarships.

SEO 101