Optinmonster

MARCH 22, 2024

Are you thinking about disabling comments on your blog? Moderating blog comments can be time-consuming, and you may wonder whether it’s really worth your effort. In this post, we’ll share what the data shows about allowing blog comments or not. Here’s a quick breakdown of what each had to say.

Correlation 77

Correlation Lead Scoring Lead Ranking Traffic 77

Contently

MARCH 11, 2020

At Ogilvy, I was a member of the four-person case study writing committee. We won Most Effective Agency Office in New York relying on the tried and true case study framework: objective, strategy, results. Quantifiable objectives headlined every case study we wrote. Get permission first. Don’t do this!

Case Studies 162

Case Studies Case Study Studies Paid Search Agency 162

Sword and the Script | B2B

AUGUST 8, 2023

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS).

Case Studies 79

Case Studies Case Study Advertising Benchmark Paid Search Agency 79

Litmus

FEBRUARY 6, 2023

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! Every month, we’ll interview, highlight, and celebrate the splendid members of the email community. How did you first connect with the wider email geeks community? And underappreciated sometimes.

Communities 82

Communities Work Management Thought Leadership Design 82

Heinz Marketing

AUGUST 20, 2022

Four Steps to Stronger B2B Case Studies. Thomas speaks to Bob Wiesner about the creation of stronger B2B case studies. Wiesner notes on the subject: “Case studies go right to the heart of your credibility. In this podcast, George B. ” 7 Reasons Marketing Return on Investment Is a Challenge.

Case Studies 84

Case Studies Case Study Studies ROI 84

Content4Demand

OCTOBER 27, 2020

Today’s technology can help you piggyback on your network’s networks with community-driven content that amplifies the voices of your partners and customers. The question for you is: A re you creating that seamless connection between your buyers and your community of partners, peers and customers?

Top of Funnel 85

Top of Funnel Communities Peer-to-peer B2B Thought Leadership 85

Marketing Insider Group

APRIL 15, 2024

They could be seasoned marketers, tech gurus, finance wizards, or manufacturing mavens who share their knowledge through: Blogs Videos Podcasts Social media So, when we talk about B2B creators, we’re talking about influential figures who are shaping the future of how businesses learn, connect, and make decisions. Image Source: Inc.

Enterprise Management 234

Enterprise Management B2B B2B Thought Leadership SMB 234

Martech

SEPTEMBER 7, 2022

Keep reading as I provide an overview of the metaverse from a business communications perspective and call out the best use cases being done today. 3 of the best use cases for the B2B metaverse. The post Top 3 marketing use cases for the B2B metaverse appeared first on MarTech. “How?” ” you might ask.

Enterprise Management 110

Enterprise Management B2B Marketing B2B Marketing Management 110

Webbiquity

MARCH 13, 2019

That’s certainly not always the case, of course. ” Leave a comment (or subscribe) to a blog about IT recruiting. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Social Media Marketing Supports Blogging by Driving Traffic to the Blog.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Marketing Insider Group

SEPTEMBER 10, 2019

Like this one, they come from the passionate community of people I know, and respect, thought leaders who are as passionate as I am about what we do. Here are some employee activation case studies from those who have. These case studies have taught me one thing: we need to transform the power dynamic inside our companies.

Case Study 145

Case Study Case Studies Activities Studies 145

Adobe Experience Cloud Blog

AUGUST 31, 2017

In one of our bi-monthly #marketochat’s, we discussed How to Build a Vibrant Community on Twitter with Social Media Influencer, Madalyn Sklar. Twitter continues to be a place that people go in order to find out brand information, so it is critical that you are building the right community for your brand and follower base.

Communities 134

Communities Twitter Ad Building B2B Thought Leadership 134

SmartBug Media

OCTOBER 7, 2020

Every successful PR campaign hinges on trust, but if you want to connect with the senior care community, trust is paramount. Why Trust Matters in the Senior Care Community. If you’ve worked with the senior care community at all, you know how unique your clients’ situations are. Here are 4 essential tips: 1. Be Sensitive.

PR 76

PR Communities Inbound Marketing Buyer Personas 76

SmartBug Media

AUGUST 21, 2020

For senior living communities, that makes it extra important to communicate the measures you’re taking to keep residents, employees, and visitors safe. Press releases, website updates, and email campaigns have certainly been on many marketers’ minds in response to COVID-19, but what about Facebook Live for senior living communities?

Communities 90

Communities Facebook Press Interactive Marketing 90

Hubspot

MAY 14, 2020

Consistent content creation is a cornerstone of community growth. To keep your community members returning regularly, they need to see new things each time they return. Different types of people want to engage in communities in different ways. But community management typically falls on one person’s shoulders.

Communities 95

Communities Hubspot Webinar Metrics Work Management 95

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. When properly executed, a case study video showcases the value of your work and helps grow your business.

Case Studies 147

Case Studies Case Study Studies Video Marketing 147

nDash

JANUARY 27, 2019

Although we’d love to take credit for originating the concept of a Content Community , the truth is that brands have been successfully leveraging this approach for years. Characteristics of a brand leveraging a content community can include: *Publishing frequency : where brands rarely go consecutive days without publishing.

Communities 65

Communities Content Custom Publishing Distribution 65

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Webbiquity

MAY 25, 2021

Now you’ve got “social media 2.0,” which tends to be more community-oriented. You and I might love fishing, or arts and crafts, or photography, or yoga—for anything that we have a passion or an interest in, you can create siloed Discord communities. You’ve got Community , which just raised $40 million.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. People think content, particularly visual content, has to be hard and Matt does a nice job showing that isn’t always the case. BuzzSumo’s Analysis of 100 Million Headlines.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

ConvertKit

FEBRUARY 16, 2021

Monica Lent uses ConvertKit to build Blogging for Devs, a thriving online community. She built Blogging for Devs —a niche newsletter and a thriving paid online community. The Blogging for Devs subscriber growth trajectory. So many developers start a blog and abandon it after three posts.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Marketing Insider Group

MARCH 31, 2021

Even in our connected 24/7 digital universe, local communities haven’t lost their stamp of uniqueness. Choose a language that reflects the local culture to communicate. Plug into your community both online and off. Include local communities in your content. Get Involved in Your Community. Start with Search.

Buyer Personas 327

Buyer Personas SMS Content Communities 327

Convince & Convert

AUGUST 4, 2015

We’re focusing on getting the engagement right, making sure engagement becomes driven by the community and not necessarily always by us, making sure the community is there to solve the problems of the community. They’re growing it slowly rather than worrying about bulking up numbers.

Communities 137

Communities Facebook Paid Search Agency Skype 137

Tomorrow People

FEBRUARY 5, 2013

Social media professional Sookie Shuen makes the case for community managers everywhere. So why do so few companies employ a social media community manager? At Tomorrow People , we''ve been developing our community management team and processes to real effect over the past 16 months. 1) Sets Up and Manages Profiles.

Communities 120

Communities Work Management Ideal Customer Profiles Buzz 120

Tomorrow People

FEBRUARY 5, 2013

Social media professional Sookie Shuen makes the case for community managers everywhere. So why do so few companies employ a social media community manager? At Tomorrow People , we've been developing our community management team and processes to real effect over the past 16 months. 1) Sets Up and Manages Profiles.

Communities 120

Communities Work Management Ideal Customer Profiles Buzz 120

nDash

MARCH 14, 2019

With a community-based approach to content creation. In our latest installment of Content Community Pioneers , I’d like to give them a long overdue shout-out, and take a closer into what’s made them so successful, so that your brand might do the same. How did they do it? Not so with OpenView. Final Thoughts .

Communities 58

Communities Content Lead Ranking Paid Search Agency 58

Martech

APRIL 24, 2024

Brand Voice to maintain consistent tone across social, blogs, email, etc. Members Blog and Gated Content Library to manage content and capture leads. A demo of Content Remix showed AI creating, simultaneously, a blog post, an email, ad copy and social media content based on a single original content asset.

89

89

Marketing Insider Group

SEPTEMBER 28, 2020

Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. Venture capital firm First Round Capital launched its blog, First Round Review , with the aim of sharing their extensive pool of knowledge and experience with technology entrepreneurs.

Thought Leadership 318

Thought Leadership Enterprise Management Work Management Marketing Management 318

Televerde

JUNE 7, 2022

And for those who don’t have a solid support system outside of prison, the resources needed to successfully reenter their communities may seem nonexistent. The post A Case Study In Second Chance Hiring appeared first on Televerde. Continue reading at Chief Executive >>>.

Case Study 52

Case Study Case Studies Studies Education 52

SmartBug Media

SEPTEMBER 12, 2019

At a senior living community, it’s important to host events throughout the year. Events can help build brand awareness and they’re nice ways to invite others into your community to see everything you provide. Events are a big opportunities for the community to market itself. One big event per month? Is There Any ROI?

Communities 61

Communities ROI Planning Paid Search Agency 61

SmartBug Media

OCTOBER 2, 2019

Would you rather listen to this blog instead of reading it? When marketing multiple senior living communities , it often makes sense to introduce as much consistency as possible across locations. Language that resonates on a few communities didn’t make a difference at scale. Just click play below. Why was our test flat?

Communities 61

Communities Top of Funnel Marketing Strategy Marketing & Strategy 61

Outgrow

JUNE 20, 2022

Welcome to the Marketer Of The Month blog! . The 3 types of community-led growth and what most people get wrong about it. Why a product-led funnel is easier to build than a community-led go to market . Understanding Community Led vs Product Led Growth with HubSpot’s SVP of Marketing . The future of media companies.

Paid Content 52

Paid Content Communities Work Management Product 52

Webbiquity

SEPTEMBER 28, 2021

Spread them around and be sure to keep your blog as your home base and have an email list (for example ConvertKit offers a forever-free trial account ). If you don’t have a blog, you can use Substack to host one. YouTube has a lot of community guidelines. It’s free!). Content that contains self-harm or excessive violence.

Social Networks 350

Social Networks Lock-In Guidelines Network Marketing 350

MKT1

JULY 19, 2022

If the main goal of your content strategy is “producing 10 blog posts” you’re doing it wrong. Good content marketing isn’t just writing blog post after blog post and creating boring formulaic case studies. How do they like to be communicated with? What communities are they in?

Planning 52

Planning Content Marketing Work Management Top of Funnel 52

Marketing Insider Group

APRIL 11, 2023

Whether it’s your latest blog post or a viral TikTok, your company’s content creation is essential to engaging your audience. Creating blog posts , videos, articles, Ebooks, case studies, white papers, etc. Get started today by checking out our weekly blog content service , or schedule a free consultation now to learn more!

Marketing Automation Services 322

Marketing Automation Services Marketing Budget Paid Search Agency Service 322

Marketing Insider Group

DECEMBER 8, 2021

In this case, there is value from B2B influence, which could have an everlasting benefit. In the early days of social media, building customer communities was common practice for all brands that had a Facebook page and Twitter account. Influencers, customers and employees are all people, in case you’re unsure.

Enterprise Management 313

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 313

nDash

NOVEMBER 7, 2018

When it comes building your content community , it’s easy to get hung up on the numbers; the number of blogs and whitepapers you want to publish, the number of writers, designers and editors that will be involved, and so forth. But here’s the thing: a content community is in a constant state of change.

Communities 55

Communities Top of Funnel SME Content 55

Convince & Convert

APRIL 24, 2014

You already know that a blog can be a powerful tool for building authority and thought-leadership, sharing benefits of your company/product, and addressing your audience’s needs and concerns. Create Value for Your Audience When it comes to a blog readership, it’s important to understand the value you provide your audience.

Cross-Selling 159

Cross-Selling Budget Programs RSS Ad Frequency 159