Ahrefs

NOVEMBER 30, 2023

Anything can be an SEO campaign goal, but here are a few common ones: For example, we recently had a goal to improve the rankings of our list of “blogging tips” … Read more › Learn how to create one in three simple steps.

SEO 124

SEO Campaigns Tips Examples 124

Spiralytics

JANUARY 25, 2023

You create a well-strategized content marketing campaign with some fancy design, and it feels like you are on the right track. So what can you do to generate more traffic via your content marketing campaigns? You might think, “How good it would be to have a tool that can show how users interact with our campaign.”

Marketing Websites 174

Marketing Websites Campaigns Planning Content Marketing 174

Marketing Insider Group

MAY 12, 2020

The research is clear: A blog post should be more than 1,000 words. Of course, blog articles should only be as long as they need to be. That’s why the most successful blog posts are 1,000 words or more, with an optimum length of 1,600 words per blog post. The Reason Behind the 1,000-Plus Words Blog Post Rule of Thumb.

Lead Scoring 288

Lead Scoring Lead Ranking Paid Search Agency Keywords 288

Bannersnack

JANUARY 26, 2024

on different generations, the share of respondents who liked personalized ads was over 50%, reaching as much as 81% in […] The post How to Use Dynamic Product Ads to Run Impactful Campaigns appeared first on Creatopy Blog. According to a survey carried out in the U.S.

Ads 109

Ads Campaigns Product User-Generated Content 109

Marketing Insider Group

JULY 13, 2020

Are you taking advantage of the massive benefits of blogging for business? The truth is, having a blog is one of the best ways to connect with your audience. Check out all the ways a blog can help your business grow. And I also included a handful of blog example I love. How Can My Business Benefit from Blogging?

Paid Content 312

Paid Content B2B Thought Leadership Paid Search Agency Thought Leadership 312

Full Circle Insights

DECEMBER 8, 2023

Navigating the Salesforce Campaign Attribution Landscape Trends to Watch in 2024: Part 1 Today’s marketers have more ways than ever before to get in front of customers. This blog post will delve into the evolving landscape of Salesforce campaign attribution, explore trends, and highlight how to take control of your attribution models.

Marketing Attribution 52

Marketing Attribution Full Circle Insights Campaigns Allocation 52

Launch Marketing

DECEMBER 15, 2021

Blogging is a popular content marketing tactic for marketers, with over 79% of B2B marketers utilizing it. When measuring marketing success, both the qualitative and quantitative metrics matter and blogging contribute to both. Blogging Benefit #1: Increases the Number of Inbound Links to Your Website.

Planning 147

Planning B2B Thought Leadership Lead Scoring Lead Ranking 147

Full Circle Insights

DECEMBER 26, 2023

Navigating the Salesforce Campaign Attribution Landscape Trends to Watch in 2024: Part 2 As we step into 2024, the ever-evolving realm of marketing attribution continues to be a puzzle that the industry is eager to solve. Revenue Impact » Question: Which campaigns impact closed won revenue while the opportunity is open?

Marketing Attribution 52

Marketing Attribution Full Circle Insights Campaigns Lead Ranking 52

Visitor Queue

JANUARY 1, 2024

By successfully planning and implementing B2B online marketing campaigns, you can significantly impact your return on investment. With so much competition, it’s difficult to find the right online marketing strategies that generate enough ROI to make the effort worthwhile.

Online Marketing 87

Online Marketing ROI B2B Marketing Marketing Strategy 87

Martech

JANUARY 19, 2024

Advertisers who want to show personalized ads to consumers in the European Economic Area (EEA) must take immediate action to prevent campaign performance issues. Google cautioned that neglecting these steps promptly could adversely affect campaign performance, impacting both reach and return on investment. Why we care. Get MarTech!

Advertising Agencies 102

Advertising Agencies Advertisements Advertising Google 102

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Valasys

APRIL 15, 2024

However, the chief strategy, drip marketing campaign, has over the time recorded essential success through that. Drip marketing campaigns, also known as automated email sequences, offer a systematic way to communicate with your audience. Drip marketing campaigns are automated series of emails strategically delivered over time.

Email Marketing 40

Email Marketing Automation Campaigns Top of Funnel 40

Launch Marketing

SEPTEMBER 27, 2023

Drip campaigns ensure they receive the right information at the right time. Solidify Audience Segments Before diving into drip campaigns, it is important to segment your audience. After audience segmentation, you can start building your drip marketing campaigns. This should be top of mind, even in something like a drip campaign.

B2B Marketing 126

B2B Marketing Lead Scoring Lead Ranking Campaigns 126

Full Circle Insights

FEBRUARY 6, 2024

Find more information regarding Clean Up Marketing Campaign Attribution in 2024 from Full Circle Insights | Marketing Performance Measurement. Want to learn more? Contact us to discuss this in more detail.

Full Circle Insights 98

Full Circle Insights Campaigns Contact Marketing Marketing 98

Liveintent

DECEMBER 1, 2022

And if you’re busy planning campaigns to help your brand meet its 2022 revenue goals, then you’re probably more stressed than most. So, our gift to you this holiday season is guidance on making the most of your campaigns so you can glide on into the new year with as little stress as possible. Let’s take a look.

Campaigns 116

Campaigns Curation Landing Pages Verticals 116

Optinmonster

DECEMBER 21, 2023

A pre-launch marketing strategy can be a coming soon landing page , a countdown campaign, or a guerrilla marketing event. TNT, a cable TV channel, launched this guerrilla marketing campaign in Belgium to promote its TV shows. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Digilant

APRIL 9, 2024

We address top concerns advertisers have about what their campaign planning and execution will look like as we move away from Google’s third-party cookies. Victoria de Leon, Director of Marketing is joined by Ariel Howard, VP of Campaign Solutions, and Addy Osborne, Sr. Stay tuned for more expert advice and actionable strategies.

Planning 52

Planning Campaigns Privacy Customer Satisfaction 52

Lake B2B

MARCH 11, 2024

This invaluable resource allows businesses to hone in on location-based insights, facilitating the creation of hyper-targeted marketing campaigns. In this blog post, we will […] The post Driving Sales with Precision: Leveraging Geographic Data in B2B Marketing Campaigns appeared first on Blog.

B2B Sales 52

B2B Sales B2B Marketing Campaigns B2B 52

Lake B2B

DECEMBER 2, 2022

By building personalized campaigns that instantly appeal to the targeted high-value clients. Given the success of ABM campaigns, more […]. The post 6 Winning Strategies to Boost Your ABM Campaign appeared first on Blog.

Account Based Marketing 105

Account Based Marketing ABM Campaigns Marketing & Strategy 105

Launch Marketing

DECEMBER 14, 2022

When it comes to blogs, the writing process can take up quite a bit of time, but it can often feel like a waste if no one reads the blog once it is published. Blogging remains an important and effective B2B content marketing tactic, but with so many competitors, it is difficult to stand out. What Has Worked in the Past?

Paid Search Agency 110

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 110

Binary Demand

JUNE 12, 2023

However, managing and enhancing email campaigns can be time-taking. With the help of automated email campaigns, companies can regularly follow up with important decision-makers involved in the purchase process. B2B email marketing automation involves using platforms to automate and optimize various aspects of email marketing campaigns.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Email Marketing Automation 98

Lake B2B

MARCH 26, 2024

This invaluable resource allows businesses to hone in on location-based insights, facilitating the creation of hyper-targeted marketing campaigns. In this blog post, we will […] One such innovation that has proven to be a game-changer is the strategic use of geographic data.

B2B Marketing 52

B2B Marketing Campaigns B2B Sales B2B 52

Full Circle Insights

FEBRUARY 22, 2024

Campaign attribution helps marketers understand which strategies are most effective and allocate resources accordingly. Here are five campaign attribution best practices to ensure marketing efforts are successful.

Allocation 52

Allocation Practices Campaigns Best Practices 52

SmartBug Media

AUGUST 24, 2022

Inbound marketing campaigns. What components should you include in your inbound marketing campaign? And how do you execute the appropriate steps for the campaign to be successful? and “What makes up an inbound marketing campaign?”. How Do You Build Inbound Marketing Campaign? Lead nurturing campaign.

Inbound Marketing 98

Inbound Marketing Campaigns Top of Funnel Planning 98

DivvyHQ

DECEMBER 14, 2023

Check out our latest blog post from guest contributor Ryan Robinson to learn how to plan and prepare client campaigns and content programs in six simple steps. But with the right systems, content calendars, and automation, you can streamline your agency's production processes and get organized.

Advertising Agencies 74

Advertising Agencies Paid Search Agency Ad Agencies Planning 74

Adobe Experience Cloud Blog

OCTOBER 18, 2017

Many marketers understand the power of implementing automated drip campaigns to turn leads into customers by moving them through the sales cycle. Truly successful marketers know the best bang for your marketing buck comes from using drip campaigns to nurture existing customers. Begin With the End in Mind. Welcome Email. Don’t Sell.

Campaigns 215

Campaigns Thought Leadership Marketing Automation Services CAN-SPAM 215

Visitor Queue

SEPTEMBER 22, 2023

As the world of digital marketing continues to evolve, your marketing campaigns need to keep up.

ROI 97

ROI Campaigns Marketing & Strategy Traffic 97

Adobe Experience Cloud Blog

MARCH 19, 2020

Direct mail and other offline channels are not new, but the old barriers to entry with these strategies have been overcome: Sending Platforms enable companies to automate personalized offline campaigns like direct mail and measure ROI. Keep reading for tactical integrated campaign ideas that generate seamless online-to-offline experiences. .

Sales Management 164

Sales Management Campaigns Demonstrating Intent Marketo 164

Outgrow

FEBRUARY 22, 2024

Top 8 Strategies for Effective Remarketing Campaigns Ever felt like a website has a sixth sense, advertising you the exact products you just checked out on another website? Your remarketing campaigns must be well-thought-out and executed strategically to be effective. Effective Techniques for Successful Remarketing Campaigns 1.

Campaigns 52

Campaigns Effectiveness Marketing & Strategy Paid Search Agency 52

Outgrow

FEBRUARY 22, 2024

Top 8 Strategies for Effective Remarketing Campaigns Ever felt like a website has a sixth sense, advertising you the exact products you just checked out on another website? Your remarketing campaigns must be well-thought-out and executed strategically to be effective. Effective Techniques for Successful Remarketing Campaigns 1.

Campaigns 52

Campaigns Effectiveness Marketing & Strategy Paid Search Agency 52

CoSchedule

NOVEMBER 15, 2022

Between managing multiple social media pages, a website, a blog, a podcast show, and a YouTube channel… Shayne Seymour has a lot on his plate. How to create a social campaign. Shayne uses Marketing Calendar to set up his social media sharing campaigns and blog posts. How to Create a Social Campaign.

Social Media 103

Social Media Social Marketing Campaigns Planning 103

Lake B2B

FEBRUARY 23, 2024

This is where your B2B marketing database becomes a goldmine, holding the potential to fuel engaging, personalized campaigns that resonate deeply with your ideal […] The post Beyond Email: Creative Ways to Use Your B2B Marketing Database for Multi-Channel Campaigns appeared first on Blog.

Multi-Channel 52

Multi-Channel Advertising Channels Creativity B2B Marketing 52

Lake B2B

MARCH 14, 2024

In the fast-paced world of B2B marketing, where digital channels dominate the landscape, telemarketing remains a potent and effective tool for driving successful campaigns.

Telemarketing 52

Telemarketing Campaigns B2B B2B Marketing 52

seo.co

SEPTEMBER 13, 2021

While this isn’t a bad idea, incorporating SEO and PPC campaigns can make for a more effective marketing mix. Let’s go over the pros and cons of using these campaigns separately, compared to using them together, so that you can decide for yourself. Also, PPC allows you to work around a budget and control your campaigns accordingly.

Paid Content 121

Paid Content Organization Campaigns PPC 121

Heinz Marketing

AUGUST 11, 2021

We have talked about keeping sales in the loop when rolling out marketing campaigns, we also talked about empowering the sales teams with the necessary tools when rolling out a marketing campaign. But, there are a lot of other functional teams that you should keep in the loop before rolling out a marketing campaign.

Campaigns 115

Campaigns Planning Marketing Management Paid Search Agency 115

Launch Marketing

JUNE 8, 2022

Marketers spend much of their time developing content for materials ranging from tweets and Facebook posts to email campaigns and white papers. You might be asking questions such as “How long should a blog post be?” How Long Should a Blog Post Be? The post How Long Should a Blog Post Be?

Content Marketing 127

Content Marketing Paper Content SEO 127

Contently

OCTOBER 14, 2020

Here are five important content campaigns that stand out to me, not just for what they did for the client, but for how they still inform what I do today. One of my first portfolio entries was a spec, or hypothetical, tourism campaign for the tiny nation of Bhutan, nestled in the Himalayas between China and India.

Advertising Agencies 211

Advertising Agencies Campaigns Paid Search Agency Television marketing 211