Paul Gillin
MARCH 10, 2011
Have you checked out LinkedIn lately? LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals. LinkedIn gets none of the buzz of Facebook, and no one’s going to make a movie about it. This is the ideal B2B environment.
Paul Gillin
APRIL 13, 2011
Use a unique tracking code with each promotion and make sure to use a different code for Facebook, Twitter, LinkedIn and e-mail. Create a couple of short messages for Twitter and, a longer one for a blog or Facebook. Create an event badge (right) that speakers can embed in their blog sidebars or on their websites. Post-Event.
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