Trending Sources

20 Expert LinkedIn Guides

Webbiquity

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Guides to Using LinkedIn for Career or Networking. Boost Your Brand’s Visibility With LinkedIn’s New Profile Features by Sprout Social.

Feed Your Blog Automatically to LinkedIn & Twitter

Writing on the Web

How do you get your blog posts to feed into your LinkedIn profile and Twitter automatically? This is the 2nd part of her post Connect Your Blog to Facebook. For LinkedIn you have a couple of options as well. Your first option is to add the WordPress blog option to your Linkedin profile. There is an option to add your blog link with Typepad or WordPress.

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook. Digg this!

Connect Your Blog to Facebook Automatically

Writing on the Web

Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. No wonder blogging seems tiresome and time-consuming. How to Automatically Link Blog Posts to Facebook. Facebook. 1.       Use the networked blogs application. Blog this on Blogger. Yikes!

Make Your CFO a Social Media Fan

Buzz Marketing for Technology

Collaborate with your customers. I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. Find diehard fans on Twitter, Facebook and LinkedIn. Used LinkedIn recommendation ads to invite endorsements and engage target users. Improved Customer Support.

Use LinkedIn’s New Channels to Grow Your Business

Vertical Response

LinkedIn users can now follow channels , which are broken into broad-based topics such as marketing strategies, higher education and healthcare. According to LinkedIn , following channels that are connected to your business will keep you ahead of industry trends and allow you to engage with business leaders. LinkedIn’s channels are like a business news portal,” Gibbs said.

20 LinkedIn Groups Every Marketer Should Join

Hubspot

This is certainly understandable, given all of the projects on their plates on a daily basis -- from setting up workflows , to analyzing blog metrics , to creating premier content. To get a glimpse of just what kinds of popular marketing groups -- and even niche communities within marketing, like blogging and social -- there are on the social media site, check out our list below.

B2B Lead Generation Blog: Word-of-mouth marketing gets BtoB people buzzing

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « MarketingSherpas 10 Best Blogs for 2005: B2B Lead generation blog wins honorable mention again! BtoBOnline Link: Word-of-mouth marketing gets people buzzing. BtoBOnline Link: Word-of-mouth marketing gets people buzzing.

The Ultimate Cheat Sheet for Mastering LinkedIn

Hubspot

With more than 100 million users, LinkedIn is the most popular social network for professionals as well as one of the top social networks overall. While Facebook, Twitter, and now Google+ have been generating the most buzz lately in the social media world, LinkedIn is a powerful platform that often gets underutilized or put on the back burner. 20 Hidden LinkedIn Tricks. 1.

Why are America’s fastest-growing companies killing their blogs?

grow - Practical Marketing Solutions

Are America’s fastest-growing companies shifting away from blogging as a primary social media platform?  ”Maybe” could be a conclusion based on new research examining the INC 500 from The Center for Marketing Research at the University of Massachusetts. For the first time in the five years that this research has been conducted, the use of blogging declined.

8 Ways to Make LinkedIn Endorsements Work for You and Your Network

WindMill Networking

The question is not whether or not your give LinkedIn Endorsements a thumbs up or not: It’s about how you can best leverage them to benefit you and your network. LinkedIn Endorsements. Nothing in the history of LinkedIn has created so much “buzz” in the online community as this newest feature. LinkedIn Endorsements – The Outbound Approach.

LinkedIn Sales Prospecting Advice: 6 Ways to Touch the Untouchable on LinkedIn

WindMill Networking

One of the biggest challenges in sales prospecting on LinkedIn is in how to find and contact those who are difficult to message through the site: The Untouchables.  Luckily, LinkedIn offers several tools to aid in communication with your prospects.  Unfortunately, those that are least active on LinkedIn are the hardest people to reach when sales prospecting. 

LinkedIn’s New Content Marketing Score

Vertical Response

Do you ever wonder how effective your LinkedIn content is at reaching your target audience? The changes are the latest among several LinkedIn has made recently.). You get a grade, which is a score of 1-1000, and LinkedIn tells you how you can improve. To be more specific, your grade is based on how much engagement your conte nt gets, which is divided by the number of active LinkedIn members that you’d like to reach. LinkedIn will supply a list of trending topics that are pertinent to your target audience. Well, wonder no more. Intrigued?

B2B Blogging Trends for 2011

Webbiquity

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. So what’s next for B2B blogging?

Top Blogging Statistics: 45 Reasons to Blog

Writtent

Whether you are a small business owner just learning nuts and blots of blogging magic or already a blogging guru, you need to keep abreast of the most important blogging trends if you want to succeed in your blogging efforts. Wondering if you need to set up a blog ? Not sure if your blogging efforts bring the necessary results? 17) Businesses that blog  ?

What are the most reliable content channels to connect with customers?

grow - Practical Marketing Solutions

I recently had a chance to hear entrepreneur and author  Joe Pulizzi speak about his wonderful new book Content Inc  and my mind was buzzing over some of the interesting new ideas he presented. LinkedIn connections. Blog and video communities. LinkedIn connections. Blog and video communities. How many people read my blog every day? LinkedIn connections.

10 Blogs to Bookmark: Social Marketing Edition

Modern B2B Marketing

Author: Maggie Jones There are a lot of blogs about marketing out there, and many of them are worth reading — well-written, original, full of valuable information and fresh perspectives. To help our friends in marketing sort through the blogosphere in record time, we’re compiling a list of our most bookmark-worthy marketing blogs, narrowing down the list to 10 in each category.

Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!

Writing on the Web

src="[link] width="300" height="300" title="Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!" /> You want to  Engage your Blog Readers and encourage them to subscribe to your blog and become regular visitors. According to  Neilson.com,  there were 181 million blogs around the world at the end of 2011. (In 2006, there were 36 million in existence.).

How to Optimize Events with Social Media [Infographic]

Webbiquity

In order to generate social media buzz on your business’s upcoming event, create and share content in the weeks leading up to it. Blogs. Blog posts covering events either before or after the actual event date are a great way to keep your audience informed. LinkedIn. In the first case, join the MJSA LinkedIn group and post about your company’s attendance. Twitter.

3 Tips for Better Blog Writing

Writing on the Web

stumbled upon The Content Factor and found their approach to blog writing and white papers refreshing: The Content Factor provides good advice for content marketing strategies: But to be successful with blogging , you have to recognize some key differences: The best blogs are personified. Readers like to feel like they know the blog writer and feel some of the blog writer’s personality and humanity come through. Blogs should not be looked at in the traditional sense as corporate communications. Blogs have to be kept up. Blog this on Blogger.

26 Ways to Promote Your Blog Post

Marketing Action

You’ve just published a new blog post. There it is, on your blog, ready for the whole wide world to read. About your blog post … Before we get started on how to promote that post, let’s examine the post itself a bit. Let’s assume you’re about average in terms of how long it takes you to write a blog post, and you finished your most recent post in 3-4 hours. Yikes!

When Business Blogging Works Too Well…

Writing on the Web

Blogging for your business works like this: You blog about the problems you solve for your clients. But then your business grows, you get busy, and what happens to the blog? I’ve seen hundreds  of blogs written by smart professionals that haven’t been posted since last November. think I enjoy blogging for other people more than I do for myself! The more work I’m getting ghost blogging for executive coaches , the more interesting my writing becomes, and the more fun I’m having. Blog this on Blogger. Post on Google Buzz.

Why You Should Be Happy Before You Blog

Writing on the Web

Three Keys to Blogging When you Are Happy. Just like when you walk into a restaurant, the waiter immediately communicates without saying one word what your service experience might be like, the opening phrases of your blog or website are going to speak volumes about how you are thinking and what you are feeling. Get a picture of the person reading your blog, in your mind’s eye.

B2B Lead Generation Blog: Social Media Pundits Disconnect from B2B Marketing

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « The Physics of Trigger Events for Lead Generation | Main | Online Lead Generation and Management Strategies that Get Results » Social Media Pundits Disconnect from B2B Marketing As someone in B2B, do you feel left out of the social media buzz? B2B is more complex.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. In addition to customizable search and sentiment monitoring, the Buzz Tracking feature provides realtime “metrics around how much buzz is out there, how much of it is yours, how much of it is your competitors’, and what’s buzzing industry-wide.&#

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7 Ways to Format Blogs to Engage Readers’ Brains

Writing on the Web

opportunities to engage readers) of your business blog post? It’s the bait on your fishing hook which draws people over to your blog site to read your stuff. There are 7 ways to format your blog posts that will help prime your readers for action. But if your blog content doesn’t appeal to one of several persuasion triggers ( reciprocity , social proof , etc.)

Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. The more time you blog , the less time you will have available to serve your clients. Currently, you write three blog posts a week. It’s hard to keep up your blog.

Business Blog Writing: Come on, light my fire!

Writing on the Web

When it comes to writing content for a business blog , most professionals start from their point of view. In the sample quote I used about a “128-bit secure site,&# wouldn’t it be more interesting if the business blogged about a client who had a bad experience using an unsecured website? Blog this on Blogger. Post on Google Buzz. Share this on LinkedIn.

8 Blog SEO Tips for Top Search Results

Writing on the Web

What are the most important SEO tips for your blog to get good search results? just follow what the Scribe report on each post tells me. I don’t have to understand it, I just follow the blog SEO tips and I get better search engine results. I can tweak the title and the keywords before I publish. When I first started blogging in 2004, I did it intuitively. Blogs are naturally search engine friendly. I got good results without knowing what I was doing. I don’t leave that to chance and luck anymore. Blog this on Blogger. Post on Google Buzz.

Creating Engagement in B2B Marketing

Buzz Marketing for Technology

Over the last few years of writing this blog I have talked a lot about the virtues of creating a steady stream of content that is consistent in its frequency to bring people back to your site time and time again. Years ago on this blog I remember saying “measuring engagement is hard since there is no one button you can push as a marketer to measure it&#. Share this on Linkedin.

The Best Sales Groups on LinkedIn

Sales Intelligence View

LinkedIn has quickly become one of the most effective and business-savvy social networking sites. To help those in the sales industry, the following groups and channels are among the most influential and valuable on LinkedIn. technology, software, strategy, social media, blogging, LinkedIn, Facebook, Twitter and more. technology, software, strategy, social media, blogging, LinkedIn, Facebook and Twitter. Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators. LinkedIn’s largest Marketing & PR Innovation Group.

11 LinkedIn Marketing Gems You're Missing Out On

Hubspot

We already know that LinkedIn is more effective at generating leads than Facebook or Twitter. The companies that turn these possibilities into realities are those who leverage all the little hidden marketing gems LinkedIn has to offer -- and there are a lot of them. LinkedIn Answers. LinkedIn Answers is a forum for people to ask and answer questions. LinkedIn Apps.

90 Tips to Make Your Blog Rock

delicious b2bmarketing

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas. Thanks!

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Looking for Surprises in the 2015 B2B Lead Generation Trend Report

Webbiquity

This year’s B2B Lead Generation Report from Holger Schulze of the B2B Technology Marketing Group on LinkedIn was recently published, detailing key trends, best practices, and challenges for B2B marketing professionals. Meanwhile,  just 17% indicated that “generating public relations and awareness buzz” was among their most challenging tasks. Quality trumps cost.

Blogging, social media use skyrocketing at universities

grow - Practical Marketing Solutions

Eighty-four percent have a school Twitter account (up from 59%) and 66% have a blog (up from 51%). College admissions professionals are flocking to LinkedIn with 47% on the professional networking site, up from 16% last year. The use of message boards and video blogging have remained at approximately the same level as last year (37% and 47% respectively). The rise of the blog.

How Readers Find Your Blog: A Diagram

Writing on the Web

I’ve said it before, and I’ll say it again:  a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Top 3 Excuses for Not Blogging: “I don’t have time to blog.&#. Digg this!

10 of the Most Successful B2B Blog Post Themes

KoMarketing Associates

After mining through our clients’ Google Analytics data, I’ve put together a list (in no particular order) of ten blog post “themes” that have driven an abundance of traffic to their B2B websites. Content marketers should monitor these happenings and when applicable, compile a list of relevant statistics to be turned into a blog post. B2B Online Marketing Blog Content Marketing

Blogging with Personality and Tim Ferriss

Writing on the Web

How much personality should you show on your blog without becoming an ego-blogger ? recommend listening to his short video about sharing your personality on your blog, an interview done by Rohit Bhargava , author of Personality Not Included. I was at this Blog World conference when Rohit interviewed Tim, in 2008. If you’ve got a blog, you need to share more than facts.

B2B Lead Generation Blog: New Book on Corporate Blogging

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Webinar: Eight critical success factors for lead generation | Main | New E-Book Offers Great Advice » New Book on Corporate Blogging Its exciting when someone you know launches a new book. This is the perfect time to release a book on corporate blogging.

Punk Chihuahua Reveals 4 Secrets to Better Blogging

Writing on the Web

How’s your content marketing with blogs ? Are you brilliantly blogging several times a week? The blog must be fed anyway. Treat your blog like a prized chihuahua… feed it well and it will do wonders to attract readers… But if you don’t feed it and take care of it, it will turn nasty, and bark and growl for attention. Here are my favorite tips for coming up with a blog post when you’d rather be out playing tennis: Start with a picture. Blog this on Blogger. Post on Google Buzz. Share this on LinkedIn.

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