Valasys

JUNE 11, 2020

LinkedIn recently rolled out virtual events and poll features which will provide brands with new engagement opportunities. LinkedIn preconized that it accelerated its product roadmap to allow businesses to connect with their online communities. LinkedIn Virtual Events.

Linkedin 64

Linkedin Features Broadcasting Communities 64

Zoominfo

FEBRUARY 25, 2021

You might want to send an email to prospects. According to GoToWebinar, 57% of registrations come from email. Create an Email Campaign. Let prospects know about your webinar in a persuasive email. The email will direct recipients to your landing page. Add the video to your email or landing page.

Top of Funnel 208

Top of Funnel Webinar Metrics Advertising Funnels Landing Pages 208

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. Create a Coming Soon Page Coming soon pages are one of the best ways to collect your customers’ email before the product launch. Collecting emails is a form of lead generation. It should be optimized to do just one thing: collect emails.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Hubspot

APRIL 25, 2023

We'll review use cases of AI emails, their pros and cons, and the tools you should consider when adding this tech to your arsenal. Here are three examples of how teams use AI to generate sales emails. Michaela Mendes at SetSail suggests feeding AI with the right information to create tailored emails.

Tools 68

Tools Lead Ranking Template Outreach 68

Adobe Experience Cloud Blog

JANUARY 3, 2017

We measure each and every one of our assets to continually optimize our editorial calendar and provide you with more of what you want—blogs being one of them. We look at metrics like page views, organic traffic, time-on-page, shares, engagement, and conversions to understand which topics and blogs are the most relevant for our audience.

Marketing Automation Services 106

Marketing Automation Services Marketo B2B Thought Leadership Work Management 106

ClearVoice

MAY 24, 2023

It’s not getting engagement on LinkedIn. SparkToro’s CEO Rand Fishkin has over 450,000 Twitter followers and 150,000 followers on LinkedIn. How to Distribute Thought Leadership Content Creating thought leadership takes more than posting on your blog. Tip: Don’t just post your blog as a link.

Thought Leadership 81

Thought Leadership Content Distribution SEO 81

Writing on the Web

DECEMBER 1, 2010

And, if you haven’t already, connect with me on LinkedIn …). Three years later I know that any professional who does not take the opportunity of a free and well-written LinkedIn profile is “cutting off his/her nose to spite his/her face.”. Why is this LinkedIn profile so important? Blog this on Blogger.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Digg 100

Marketing Insider Group

MAY 18, 2020

In the Thought Leadership research report, marketers said thought leadership improved website traffic, lead generation, media mentions, email subscribers, customer relationships, and backlinks. This thought leadership best practice is applicable to your corporate blog as well as to individual posts from your aspiring thought leaders.

Thought Leadership 356

Thought Leadership B2B Thought Leadership Research Practices 356

Writing on the Web

JUNE 18, 2010

One important key to effective blog marketing is to keep your brain clean and fresh. This blog and gmail will be doing a Savasana - corpse pose – of complete relaxation. Blog this on Blogger. Email this via Gmail. Email this via Gmail. Post on Google Buzz. Email this via Hotmail.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

AUGUST 23, 2010

You need to be blogging 2-3 times a week, submitting articles to directories, participating on LinkedIn , Twitter , and Facebook … impossible for one person to manage and still have a life. But others, like blog writing, needs to be very good so that it sounds like something you’d say, professional and informed.

Digg 100

Digg Marketing Management Buzz Blogger 100

Writing on the Web

OCTOBER 26, 2010

Here’s a quick one minute video promoting my Content Marketing with Blogs ebook, newly revised. Tell me what you think… If you haven’t downloaded it yet, be my guest: Content Marketing with Blogs… Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Share this on LinkedIn.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# But it’s not about “the blog…&#.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

FEBRUARY 18, 2011

Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. No wonder blogging seems tiresome and time-consuming. How to Automatically Link Blog Posts to Facebook. 1. Use the networked blogs application.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Writing on the Web

JULY 26, 2010

What’s your favorite excuse for not blogging for your business? Here are some that I hear: “I don’t have time to blog.&#. “My clients aren’t surfing the Web reading blogs.&#. Here’s a drawing I made that shows how readers find your blog and become clients. Blog this on Blogger.

Ning 100

Ning Business Digg Buzz 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Writing on the Web

NOVEMBER 22, 2010

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? Blog this on Blogger.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

Webbiquity

JANUARY 16, 2024

So, when you launch your B2B product like a mini-movie, you’re not just presenting features—you’re creating a buzz and making people curious about what you have to offer. Instead of sending generic emails, consider sending a short video addressing your recipient by name and addressing their specific needs or interests.

Creativity 177

Creativity Work Management Video Marketing B2B Marketing 177

Writing on the Web

JUNE 9, 2011

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? And they do go to Facebook , Twitter , and LinkedIn.

Digg 100

Digg Buzz Blogger Internet Marketing 100

Writing on the Web

JULY 14, 2010

What is a good checklist before you publish on your blog? Well, it’s easy to go back in and update your post… but what if the phone rings, you have a crises, you get distracted (this is my world)… and you’re stuck with an incomplete blog post. Blog this on Blogger. Email this via Gmail.

Ning 100

Ning Digg Buzz Blogger 100

Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Writing on the Web

JANUARY 31, 2011

I stumbled upon The Content Factor and found their approach to blog writing and white papers refreshing: The Content Factor provides good advice for content marketing strategies: But to be successful with blogging , you have to recognize some key differences: The best blogs are personified. Blogs have to be kept up.

Tips 100

Tips Advertising Agencies Digg Blogger 100

Writing on the Web

JANUARY 18, 2011

How much personality should you show on your blog without becoming an ego-blogger ? I recommend listening to his short video about sharing your personality on your blog, an interview done by Rohit Bhargava , author of Personality Not Included. I was at this Blog World conference when Rohit interviewed Tim, in 2008. Tweet This!

Personalization 100

Personalization Digg Blogger Buzz 100

Martech

JUNE 21, 2023

You’ve just hit the “publish” button on your company’s latest blog post. They are more than just cubicles in an office or names in an email thread. Each Facebook friend, LinkedIn connection or Instagram follower your employees have is a potential audience member for your content. Picture this.

Marketing & Strategy 131

Marketing & Strategy Marketing Strategy Content Marketing Paid Search Agency 131

Writing on the Web

FEBRUARY 10, 2011

Blogging for your business works like this: You blog about the problems you solve for your clients. They email or call and hire you. But then your business grows, you get busy, and what happens to the blog? I think I enjoy blogging for other people more than I do for myself! Blog this on Blogger.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

SEPTEMBER 2, 2010

Here’s my latest video about my executive coach blogging services produced by iFlashVideo.com. I have several executive coach clients for whom I ghost write and manage their blog updates, including updates to social media sites like Twitter , Facebook and LinkedIn groups. Blog this on Blogger. Email this via Gmail.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

AUGUST 18, 2010

Is your blog like my tennis, a hit or miss? I know people who blog like that. Blogging doesn’t work that way. Blogging is a bit like tennis: you want to keep the ball in play. You can’t do that when your blogging is a hit and miss. Blog this on Blogger. Email this via Gmail. Tweet This!

Business 100

Business Digg Buzz Blogger 100

Writing on the Web

NOVEMBER 1, 2010

What are the steps you need to follow to ensure each blog post is optimized for search engines as well as for your readers’ interests? I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. Blog this on Blogger.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

MARCH 21, 2011

What do you find is the most important thing about a blog post? Mark Schaefer over at {grow} blog asked this question and gives his opinion. Take a few minutes to decide, then leave a comment about the top blogging elements that get you to read a post. Sometimes the only thing that will save a blog post is a great headline.

Digg 100

Digg Blogger Opinions Buzz 100

KoMarketing Associates

APRIL 7, 2021

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”. Read our blog post, “ 3 B2B Storytelling Techniques to Improve Content Marketing Performance ,” to find out. Blog posts: 46% (compared to 56% in 2020).

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

markempa

JUNE 14, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « MarketingSherpas 10 Best Blogs for 2005: B2B Lead generation blog wins honorable mention again! BtoBOnline Link: Word-of-mouth marketing gets people buzzing.

Word of Mouth 120

Word of Mouth BtoB Buzz WOM 120

Webbiquity

OCTOBER 9, 2018

Personalization in Email Marketing. Here are a few interesting statistics from various (case) studies suggesting how much of a difference personalization can make in your email campaigns: According to Statista , the open rate for personalized emails is 18.8%, compared to 13.1% But email personalization also has its challenges.

Paid Content 253

Paid Content Personalization Lead Ranking Marketing Analytics Tools 253

Writing on the Web

MAY 25, 2011

Three Keys to Blogging When you Are Happy. Just like when you walk into a restaurant, the waiter immediately communicates without saying one word what your service experience might be like, the opening phrases of your blog or website are going to speak volumes about how you are thinking and what you are feeling. Who is your audience?

Digg 100

Digg Blast Campaigns Buzz Blogger 100

Writing on the Web

MAY 11, 2011

Blogging for your business is like playing tennis: you read the environment, deliver key shots, get ready for the next post, respond to feedback, and try to stay on target. The biggest excuse they use for not blogging enough is they don’t have enough time. Blogs have to be kept up. We struggle with our blog as well.

Digg 100

Digg Buzz Blogger Press 100

Writing on the Web

MARCH 10, 2011

How’s your content marketing with blogs ? Are you brilliantly blogging several times a week? The blog must be fed anyway. Here are my favorite tips for coming up with a blog post when you’d rather be out playing tennis: Start with a picture. Blog this on Blogger. Email this via Gmail. Tweet This!

Digg 100

Digg Buzz Blogger Stats 100

Writing on the Web

JULY 22, 2010

These tips also apply to blog writing. Blogging may not take that long, but the more you do it, the better you get. Blog this on Blogger. Email this via Gmail. Email this via Gmail. Post on Google Buzz. Email this via Hotmail. Share this on LinkedIn. Email this to a friend? Tweet This!

Creativity 100

Creativity Tips Ning Digg 100

Writing on the Web

JUNE 16, 2010

My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this via Hotmail. Share this on LinkedIn. Email this to a friend? Email this via Yahoo!

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

MARCH 24, 2011

I plugged in my Logitech Webcam , pulled up a previous post on my blog, and spoke into the camera. Using video blogging , you can easily get found by clients who have problems you can fix. Copied the embed code from YouTube and posted it into the html side of blog platform. Published blog. Blog this on Blogger.

Video Marketing 100

Video Marketing Digg Buzz Youtube 100