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5 Digital Marketing Tactics For Senior Living Communities

Stevens & Tate

Digital Marketing Tactics for Senior Living Communities. It’s where they can get more information about your community. Blogging offers you the opportunity to provide your audience with useful information while positioning you as a trusted expert. Check out these tips on How to Have a Successful Blog.

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Is ecommerce blogging still worth the investment?

ClickZ

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Ecommerce blogs often exist as islands.

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Market Polarity Shifts: How Changing Buying Models Impact GTM Strategies

Choozle

This blog explores the impact of this economic divide on consumer behavior and delves into how businesses can adapt their Go-to-Market (GTM) strategies to navigate these dynamic changes successfully. Social media platforms should be used for promotion, fostering community engagement, and soliciting direct feedback.

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Your Blog Is Not a Publication (But It’s Not Just a Library Either)

Animalz blog

A few years back, I mentioned to John Collins, then content director at Intercom, how much Animalz customers admired their blog. Replicating their publication-style blog is not the right approach for most companies because it’s too costly, doesn’t bring the right outcomes, or both. The Animalz blog is a good example.

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DEMAND Community AMA Recap: Sydney Sloan

Metadata

Welcome to our “Ask Me Anything” blog recap, where we pull together the best insights and advice from the best (and brightest) minds in B2B marketing. Sydney Sloan: I have a saying, “Smart Happy Customers Buy More” The strategy is to drive education, empower champions and build customer relationships. Uh…no!

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Humanizing the Workplace: Community Spotlight with Crystal Ledesma

Litmus

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! Every month, we’ll interview, highlight, and celebrate the splendid members of the email community. How did you first connect with the wider email geeks community? And underappreciated sometimes.

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9 Incredibly Easy Ways To Convert Customers With Paid Content

Marketing Insider Group

Quick Takeaways Paid content, also known as gated content, is basically any form of content on the internet that you have to pay to access Customers are already managing 85% of their buying relationship without talking to a human, making high-quality content more important than ever The average B2B decision maker consumes 11.4