Hubspot

JUNE 20, 2018

At the bottom of your emails, include a "Subscribe" CTA as a simple text-based link so that the people receiving the forwarded emails can easily opt-in, too. Add a link to your employees' signatures. Hyperlinked email signatures can lead people to a landing page where they can sign up for your mailing list. Need ideas?

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

markempa

DECEMBER 30, 2008

I’ve been blogging for over five years. When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. Blogging became a way to help build my company’s reputation, and your reputation helps people make conclusions about your brand.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Marketing Insider Group

FEBRUARY 5, 2024

DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. WARC) Blogging Stats The internet hosts over 600 million active blogs. Growth Badger) A majority of bloggers, over 50%, fall within the age range of 21 to 35 years. SEMrush) The U.S.

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

ConvertKit

JUNE 4, 2021

Your blog readers. Online hangouts can range from certain social media platforms— – like TikTok or Twitter—to podcasts, blogging, and even private Facebook groups. Write a guest post for their blog. I also know you offer guest posts on your blog, so if you are open to sharing my book, I'd love to write a guest blog post.

Ad Building 88

Ad Building Webinar Metrics Marketing & Strategy Landing Pages 88

Convince & Convert

JUNE 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Writing on the Web

JULY 20, 2010

First, here are the criteria I used to identify them: Content-rich blog. Book or signature product. Blog this on Blogger. Add this link to Box.net. Share this on Facebook. Store this link on MyLinkVault. High quality web site. Clear strong personal brand. Prominent free giveaway. Information products.

Ning 100

Ning Digg Buzz Blogger 100

Hubspot

MAY 21, 2014

I’ve been blogging at Convince & Convert for almost six years, and we’ve been fortunate to see a very steady traffic increase year-over-year. Not long ago, we launched a full-blown new version of the blog ( here is the post about the 8 main reasons I undertook the redesign). 1) Canva-Powered Featured Images.

Optimization 28

Optimization CTR Aggregators Blogger 28

Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. You know, those dedicated blog readers that keep coming back to your blog on a regular basis?

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Adobe Experience Cloud Blog

SEPTEMBER 19, 2013

Fans were all over Facebook and Twitter – not to promote the line, but to complain. Customers tweeted and posted their dissatisfaction, and the story of Target’s fail was picked up by fashion bloggers nationwide. They knew that in the world of fashion, independent, unaffiliated, unpaid bloggers often have the most sway.

Communities 48

Communities Peer-to-peer Blogger Social Media 48

Hubspot

JANUARY 10, 2011

Online tools like blogs, Twitter and Facebook have made it easier for people to share with one another, but they don’t necessarily make the Web social. This post will discuss how to be a thoughtful and engaged commenter, whether you are active in the blogosphere or on LinkedIn, Twitter, Facebook and message boards.

CAN-SPAM 28

CAN-SPAM Long Tail Marketing Lead Scoring Lead Ranking 28

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. Don’t send blanket solicitations to bloggers in the same general industry.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Optinmonster

NOVEMBER 10, 2022

Link to a Campaign in Your Social Media Bio. Add an Optin Link to Your Email Signature. Here’s how Jeff Goins does it: But what if your blog’s theme lacks an author bio section? First, identify which of your blog posts bring in the most website traffic. Split Test Button Copy. Remove Distractions.

Paid Content 137

Paid Content Lock-In Landing Pages Intent 137

Biznology

NOVEMBER 29, 2011

Over the last five years that Abraham Harrison has been pitching bloggers on behalf of clients, we have learned a thing or two about how best to reach bloggers, how to engage them, how to get them to carry our client’s message to their readership. Bloggers don’t trust PR firms. “Dear Abraham.”

Blogger 80

Blogger Domain Outreach Microsite 80

Hubspot

JANUARY 14, 2015

But to optimize for keywords, I replaced the company names with the functions I perform, specifically, “Content Marketing Leader, B2B Blogger, Marketing Speaker, Startup Advisor.". 6) Syndicated blog posts. 8) Added my LinkedIn account to my email signature & Twitter profile. 4) Optimized my Summary. Time: 10 minutes.

Profiling 28

Profiling Linkedin Keywords CMO 28

Hubspot

MARCH 15, 2012

Socialnomics reports that for the world's largest brands, 25% of search results return user-generated content from review sites, blogs, and social media updates. you can learn how to optimize your presence in this blog post about improving your Yelp! That's right, it's just like getting an inbound link or closing a sale.

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

Contently

MAY 11, 2017

I recently read a blog post from an agency that discussed the power of Bing Ads, reminding the audience that pay-per-click content isn’t purely limited to Google AdWords. Fact-checking isn’t the only simple mistake that bloggers are making. Here are three ways to avoid churning out average blog posts.

Paid Search Agency 144

Paid Search Agency Stats Lead Scoring Lead Ranking 144

Optinmonster

NOVEMBER 14, 2022

Link Your Signup Form In Your Email Signature. Blog posts and other content pages are also a great place to add your email signup forms. You can add them inline with the content, or even use them to turn any blog post into a gated content upgrade. Link Your Signup Form In Your Email Signature. Host Webinars.

Paid Content 83

Paid Content Webinar Metrics Ad Building Marketing & Strategy 83

Convince & Convert

MARCH 18, 2010

The average Facebook member becomes a fan of just two companies per month, yet is exposed to thousands of brands during that same period. Isn’t our Facebook page just a post-modern email newsletter? Why aren’t we asking our blog visitors and Facebook fans to subscribe to our email newsletter?

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Optinmonster

SEPTEMBER 5, 2022

Need some new optin ideas for your blog or business? Optin Ideas for Bloggers. Optin Ideas for Bloggers. Our next category is optin ideas for bloggers. Bloggers can make money from paid products or through ad and affiliate revenue. Here are our favorite optin ideas for bloggers: 5. Optin Ideas for eCommerce.

Work Management 86

Work Management Lock-In Top of Funnel Marketing Management 86

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Optimize blog content for search?

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Optinmonster

FEBRUARY 9, 2024

Wondering how to get more blog readers? A blog is an essential tool for marketing your business , especially if you’re just starting out. It’s normal for a new blog to take some time to gain traction. Blogging is one of the best ways to attract new readers and retain an audience, no matter your industry or niche.

Tips 95

Tips Landing Pages Lock-In Lead Scoring 95

Marketing Insider Group

MARCH 4, 2020

Slick photos, self-promotional stories, and chances to win football tickets abound, yet there isn’t a blog in sight. But when you click on the retargeting link, you see the smiling faces of sports journalists, all enjoying a Coke—all a not-so-subtle reference to current Coke ads for the fall football season.

Enterprise Management 274

Enterprise Management Paid Search Agency Examples Advertising Agencies 274

ConvertKit

APRIL 2, 2021

But Khe Hy—the creator behind RadReads , a newsletter and blog about living an intentional life—is living proof that having a plan shouldn’t stop you from taking action. He did the standard activities to promote his newsletter: send an email, then repost across Facebook, LinkedIn, and Twitter with a simple link drop, but that was it.

Newsletter 114

Newsletter Landing Pages Business Digital Asset Management 114

Optinmonster

NOVEMBER 10, 2022

But a linked playlist of songs to motivate a workout or job search might be very valuable to your target audience, especially if they need that motivation to get the results they want. Will you send Facebook ad traffic to it? Will it be on a landing page or blog post that comes up in search results? serve your business.

Work Management 82

Work Management Examples Marketing Management Lead Scoring 82

Webbiquity

MARCH 29, 2016

Start conversations with your followers by sharing great content; mentioning specific individuals in your social media posts (using “@” before their name on Twitter, LinkedIn, or Facebook, and “+” on Google+); and asking questions.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Optinmonster

JUNE 3, 2022

A visitor can bounce from your site several ways: clicking on a link to a different website. Some users might read your entire blog post, find exactly what they came for, and then close the browser. On the other hand, landing pages, dictionaries, portals, and blogs typically have much higher bounce rates. That’s okay!

Conversion 128

Conversion Tips Click Rate Landing Pages 128

Hubspot

AUGUST 20, 2020

And when it comes to choosing the right format for your next blog post, there's quite the smorgasbord to choose from. But just because you have a signature format, doesn't mean it's necessarily right for the topic you're blogging about. Blog Post Types and Formats. Download a Free How-To Blog Post Template Here.

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Find us on iTunes: [link]. Listen Now. Jay : It’s crazy.

Paid Content 118

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 118

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. 4 tips for higher rankings through better links by iMedia Connection. of the past year.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

seo.co

JANUARY 20, 2021

Invest in Link Building. + You want this identity to resonate with your audience, and it should be used consistently across all digital mediums (including your website, social media profiles, email signatures, advertising, etc.). Link building. Invest in Link Building. Create Detailed Buyer Personas. +

Business 69

Business Buyer Personas Advertising Agencies Copywriting 69

Optinmonster

OCTOBER 23, 2019

Whether you’re a blogger or a business owner, you likely have a Twitter account to promote your brand or business. Now, take a look at the OptinMonster Twitter profile: It has a branded look with profile photo and Twitter Cover photo, a matching username and handle, a brief description of what OptinMonster is/does, and a link to the website.

Twitter 80

Twitter Paid Content Tips Marketing AI 80

Moz

DECEMBER 5, 2018

You already know that any local business you market has to have the table stakes of accurate structured citations on major platforms like Facebook, Yelp, Infogroup, Acxiom, and YP. This blog post will give you the actionable strategy and a complete step-by-step tutorial to answer this important question. Why is this?

Lead Ranking 52

Lead Ranking Ad Building SEO Lead Scoring 52

ConvertKit

DECEMBER 31, 2019

Building a website , writing blog posts , podcasting , mastering sales , social media , partnerships , hosting webinars … It feels like the list of tips and tactics never ends. Most websites tend to be full of links, navigation, information about your company, and other distractions that kill your conversion rates. The problem?

Landing Pages 69

Landing Pages Validation Opt-out Opt-in 69

Buzz Marketing for Technology

OCTOBER 3, 2008

Add Your Blog RSS Feeds to LinkedIn. LinkedIn News shows mix of media stories as well as blog feeds. And if you add your blog’s RSS feed to your LinkedIn public profile, it will also show up in your LinkedIn News section. To include your blog content into LinkedIn news, go here. Find this article at: [link].

Linkedin 100

Linkedin RSS Tips SMS 100

Webbiquity

JANUARY 31, 2011

What types of information are worth sharing, beyond blog posts? 40 useful things you can share on Twitter besides blog posts by Social Media Today. How Many Times Do You Tweet Your Blog Post? Most bloggers tweet each of their posts only once. Ever wonder exactly what impact Twitter can have on blog traffic?

Twitter 100

Twitter Tools Tips Best Practices 100

SendX

SEPTEMBER 10, 2018

Because if not, then all the effort you and your entire team have put in getting email subscribers from your content marketing, paid Facebook to lead ads and Google PPC campaigns to your landing page are of literally no use. Your subscribers have subscribed to your blog to get updates but you have also sent them an email about your product.

Deliverability 160

Deliverability CAN-SPAM A/B testing Classified Ads 160

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Setting up a B2B blog or a Facebook or Twitter [.]. Include the blog URL in your email signature. Why is that?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40