WriteSpark

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WriteSpark: Best Blog Posts about White Papers

WriteSpark

On the Web, I read Jonathan Kantor's White Paper Pundit blog ; the Content Marketing Institute blog occasionally includes articles on writing and promoting white papers. Read more best tips: Best blog posts about case studies. Best blog posts about content marketing (coming in December 2012).

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WriteSpark: Best Blog Posts about White Papers

WriteSpark

On the Web, I read Jonathan Kantor's White Paper Pundit blog ; the Content Marketing Institute blog occasionally includes articles on writing and promoting white papers. Read more best tips: Best blog posts about case studies. Best blog posts about content marketing (coming in December 2012).

Paper 120
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WriteSpark: Best Blog Posts about Content Marketing

WriteSpark

On the Web, the Content Marketing Institute blog is my daily reading and go-to source for valuable marketing insights and helpful writing and promotional techniques. Read more best tips: Best blog posts about case studies. Best blog posts about white papers. A good overview of current thought about content marketing.

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WriteSpark: Best Blog Posts about Content Marketing

WriteSpark

On the Web, the Content Marketing Institute blog is my daily reading and go-to source for valuable marketing insights and helpful writing and promotional techniques. Read more best tips: Best blog posts about case studies. Best blog posts about white papers. A good overview of current thought about content marketing.

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WriteSpark: Best Blog Posts about Case Studies

WriteSpark

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

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WriteSpark: Best Blog Posts about Case Studies

WriteSpark

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

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Your SMEs are tasked with more writing, but should they actually do it?

WriteSpark

Whether they like it or not, whether they feel capable or not, many technical subject matter experts (SMEs) are expected to be a white paper writer, a web content writer, and a blog post writer. Besides, it's important to ask, is writing a blog post or white paper draft really the best use of time for a highly-paid technical employee?

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