Sprout Social

SEPTEMBER 30, 2020

It helps you discover which TV shows people are watching, which social media challenges they’re trying and more. But what about using Twitter for your business? Perhaps you understand the benefits of Twitter but not sure how exactly to use it for your business. Gain valuable customer insights.

Twitter 139

Twitter Business Paid Search Agency Communities 139

Webbiquity

JULY 30, 2020

To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel, it’s vital to start with a comprehensive event marketing plan. You can highlight these announcements with posts on social media and email blasts. Guest post by Lexie Lu.

Planning 331

Planning Event Marketing Marketing Plans Blast Campaigns 331

Webbiquity

OCTOBER 16, 2018

It’s a paradox of modern marketing that even with today’s ubiquitous high-speed wifi and cell connectivity, wide range of devices, and abundance of communication channels, business buyers seem harder to reach than ever. All of that said, business people do still have problems to solve. Banner ads?

Marketing Automation Services 242

Marketing Automation Services Trade Show Advertising Agencies Verticals 242

Fount Media

JULY 15, 2022

SMS campaigns can be one of the best ways to rank your business higher than your competitors. SMS blasts can help your clients know more about your products and services. The post Can SMS campaigns be the secret sauce of your b2b business?

SMS 52

SMS Campaigns Blast Campaigns B2B 52

Outbound Engine

AUGUST 1, 2020

Many small business owners are accustomed to burning the candle at both ends. It’s no wonder time management tips are so commonly sought out by busy small business owners. Compartmentalizing tasks based on the inherent ebbs and flows of your energy level can help you remain productive throughout your day.

Small Business Marketing 113

Small Business Marketing Work Management Marketing Management Product 113

Sprout Social

FEBRUARY 17, 2022

Why use email marketing for your business? Businesses using email marketing: Building brand awareness. But there’s still an issue—marketers need a more efficient way to manage their email blasts. Email blast templates are suitable for several scenarios. What should be in an email blast template? Timeliness.

Template 130

Template Email Marketing Blast Campaigns Planning 130

Outbound Engine

DECEMBER 21, 2020

If you’re used to taking some time around the holidays to make resolutions for your personal happiness in the new year, why not try doing the same for your business? Here are a few business resolution ideas to get you started. At OutboundEngine, we spend all day thinking about how to help small businesses improve their marketing.

Business 98

Business Small Business Marketing Blast Campaigns Paper 98

Hubspot

JULY 6, 2021

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. We live in a digital era, and people are still checking their emails daily, so strong email marketing strategies are essential, especially for Black-owned businesses.

Email Marketing 101

Email Marketing Marketing & Strategy Marketing Strategy Planning 101

NetLine

DECEMBER 18, 2023

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. To properly leverage intent data and efficiently drive more business, here’s what you need to know.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

B2B Digital Marketer

MARCH 31, 2022

Learn what to avoid in your business and why it’s important not to make the same mistakes as these companies. Businesses have had to change the way they reach consumers in order to keep up with the times. In their place, businesses are turning to digital channels as a way to interact with potential and current customers.

Work Management 52

Work Management Marketing Management Service B2B Marketing 52

Outbound Engine

DECEMBER 19, 2018

For business owners, making new year’s resolutions can significantly impact their success. Here are a few of our favorite new year’s resolutions for business owners in 2019. This may be the most important item in this list of new year’s resolutions for business owners. Find a buddy. Communicate Better.

Business 107

Business Small Business Marketing Blast Campaigns Planning 107

Martech

JANUARY 2, 2024

Marketers are critical in helping facilitate the gathering and reconciling of all this data customer coming from different channels, as they are the ones interfacing with such channels the most. Here is a four-step approach to help marketers ease customer data flow through various marketing platforms: Help collect and use clean data.

Ideal Customer Profiles 108

Ideal Customer Profiles Advertising Agencies Paid Search Agency Top of Funnel 108

Marketing Insider Group

NOVEMBER 30, 2022

Once you have defined buyer personas, digital personalization gives you the ability to connect with customers, anticipate their needs, and build long-lasting business relationships. Use predictive search – this auto-populates text in your website search bar for a helpful experience. When things are personal, values are essential.

Trends 167

Trends Personalization Marketing AI SWOT 167

Buffer

DECEMBER 6, 2021

Read on to learn how both small businesses and growing ones can create a strategy for hiring the best talent via social media. Think About Where Your Ideal Candidates Hang Out Smart social recruiting isn’t about blasting all of your social channels with your job openings until you fill them.

Social Media 85

Social Media Media Business Blast Campaigns 85

Salesforce Marketing Cloud

JULY 19, 2022

We expect millions more to join online , including on Salesforce+, the first video streaming service for business. There will be training and certification opportunities; you’ll meet new partners to help your organization grow; explore opportunities to give back; and finally, have a blast! How do I register?

Co-Registration 98

Co-Registration Blast Campaigns Digital Transformation Budget Programs 98

Webbiquity

MAY 7, 2020

Business professionals tend to get worn down by the incessant flood of emails, automated messages, targeted ads, and the coldness of digital communication. Sending handwritten letters instead breaks the robotic monotony and makes business communication more personable. Guest post by Kas Andz. Image credit: Álvaro Serrano on Unsplash.

B2B 168

B2B Paid Search Agency Blast Campaigns Account Based Marketing 168

Hinge Marketing

FEBRUARY 28, 2018

Few would argue with the notion that building business relationships is critical in professional services. Just like any personal relationship, business relationships require continual maintenance. Here are 5 keys to building and maintaining business relationships: Routinely Reach Out to Important Contacts. Ask for Feedback.

Ad Building 108

Ad Building Work Management Marketing Management Business 108

Marketing Insider Group

DECEMBER 20, 2022

You can’t rely on one pipeline or blasting out an email to your prospect list and calling it a day. You need a long term strategy that incorporates each aspect of your business and pulls in the expertise of each department. SEO-driven content on your website could help drive organic traffic and leads to you today!

Lead Generation 219

Lead Generation ROI Demand Generation Agencies Lead Ranking 219

BenchmarkONE

NOVEMBER 21, 2018

In this article, we’ll discuss more about how drip campaigns can be the overlooked time saver your business needs. Broadly speaking, there are two categories to email marketing: email blasts & drip campaigns. Email blasts are sent to subsections of an organization’s mailing list as standalone messages.

Campaigns 74

Campaigns Marketing Automation Services Autoresponders Blast Campaigns 74

Marketing Insider Group

SEPTEMBER 9, 2020

Use the right marketing metrics to gather insights to maximize your marketing efforts, align with your organization’s business goals, and improve overall performance. Leads are businesses with an interest in your services or products, which have the potential to be paying clients. The Basics of Marketing Metrics. Website Traffic.

Cost per Lead 260

Cost per Lead ROMI CPL Churn Rate 260

Salesforce Marketing Cloud

JULY 29, 2022

Experiences like these, where businesses use things they know about your online behavior — where you shop and how you engage with content — are increasingly common. We want to share those with you to help you get started. No one wants to be blasted with emails from your business. They’re now 50% off!

Ethics 98

Ethics Personalization Blast Campaigns Privacy 98

FMG Suite

FEBRUARY 21, 2024

Our team is truly passionate about helping advisors with their marketing and is intentionally focused on sharing best practices to help everyone who is interested. Our people, authentic, timely content, and easy-to-use technology are what I believe is helping us stand out.” For more information, please visit [link].

Marketing Management 59

Marketing Management Marketing Automation Services Practices Customer Satisfaction 59

Martech

AUGUST 22, 2023

Account-based marketing (ABM) is a B2B strategy with evolving technology that helps marketers identify in-market prospects and craft digital experiences for buying groups and individual group members. The technology shouldn’t be used simply to blast out a higher volume of emails or ads. Business email address Subscribe Processing.

Account Based Marketing 92

Account Based Marketing ABM Planning Paid Search Agency 92

ClearVoice

APRIL 23, 2019

Not only will case studies help you get clients, but they’re a fundamental tool of most sales and marketing teams. The term stakeholders is used to describe anyone who has an interest — particularly anyone who can be affected by — a business or project. Email blast. Then the marketing team handles the retargeting.

Ideal Customer Profiles 83

Ideal Customer Profiles Lead Scoring Lead Ranking Business 83

SmartBug Media

JULY 18, 2019

Many local businesses thrive on referrals, but the truth is that referrals aren’t just beneficial on the local level. Here are a few tips for how to leverage customer referrals to grow your business. Do you know anyone else we could also help with our services? Asking the Client to Help You Out. Have an awesome mechanic?

Business 71

Business Landing Pages Blast Campaigns Paid Search Agency 71

Sprout Social

NOVEMBER 26, 2018

Back then, you might see the occasional business profile. Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. To help get your feet wet, we’re taking things back to the basics. Pick your social channels.

Social Media 106

Social Media Social Marketing Media Business 106

Marketing Insider Group

OCTOBER 18, 2012

What is the value of a social business? These are questions that are not just being asked by marketers but by CEOs, business leaders and entrepreneurs around the world. We are rapidly moving beyond the question of why we need to become a social business to how to become a social business. How do we become one?

Business 100

Business Lead Ranking Work Management Marketing Management 100

Martech

DECEMBER 5, 2022

To help you, we’ve put together the list of email marketers who always know the best practices and latest developments. Dare I say it’s ‘been a blast’?” Or because she’s the author of the best-selling “ Holistic Email Marketing: A practical philosophy to revolutionize your business and delight your customers.”

Email Marketing 122

Email Marketing Advertising Agencies Paid Social Agency Paid Search Agency 122

Martech

NOVEMBER 20, 2023

It should feel like that curated gallery where every email is crafted just for you, echoing your business needs. It’s like ecosystem mapping – knowing the terrain helps you tailor your conservation, or here, conversion strategies, ensuring your message lands well with businesses that match your ideal profile. Get MarTech!

Email Marketing 122

Email Marketing B2B Marketing Marketing & Strategy Marketing Strategy 122

Martech

MARCH 6, 2024

Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. Here’s what you need to know The updates primarily impact those blasting out a large volume of emails, including newsletters, particularly over 5,000 emails a day to Gmail addresses.

Outreach 106

Outreach Effectiveness CAN-SPAM Domain 106

EveryoneSocial

JUNE 20, 2017

Business Branding + Content. Business branding is one of the most important activities you can do to grow your business. That said, building a business brand isn’t easy. Many businesses (although all should) have a blog or resource section to their website where they share relevant content.

Brand Identity 81

Brand Identity Branding Buyer Personas Business 81

Brandpoint

SEPTEMBER 26, 2023

Almost 22 years later, Kristi stands as a Senior Business Development Executive and an integral part of the company’s success in the public relations industry. These relationships have helped us stay relevant and helpful over the past few decades, and Kristi is one of the reasons why these partnerships have flourished.

Paid Search Agency 118

Paid Search Agency Advertising Agencies Work Management Public Relations 118

Sprout Social

SEPTEMBER 12, 2022

And with more than half of marketers anticipating hiring between two to six new positions, teams are in dire need of more help. To help you out, we’ve gathered a list of 9 social media management services agencies from our Agency Partner Program that can supercharge your strategy. Full Blast Creative.

Work Management 90

Work Management Marketing Management Paid Social Agency Advertising Agencies 90

Biznology

NOVEMBER 5, 2018

Businesses play their cards close to the vest. And in theory business people want to help each other, so you’d think testimonials should be easy to get. Businesses think email is their best prospecting tool. But I can’t help myself. That’s all true. But sometimes I find it annoying, too. They reduce buyer risk.

B2B Marketing 151

B2B Marketing Peer-to-peer Data Hygiene B2B 151

ANNUITAS

APRIL 29, 2021

You’re blasting out emails and cold calls and excusing it as ‘campaigning’ This tactical demand approach is the basis of how most companies go to market today — an approach that leads to random acts and that represents the central disconnect between go-to-market strategy and execution. INSIDE-OUT VS. OUTSIDE-IN.

Planning 130

Planning Top of Funnel Paid Search Agency Cold Calling 130

PureB2B

JUNE 13, 2017

Timely customer service is good customer service, which is why businesses are increasingly looking to CRM software to help provide a better customer experience. More importantly, information like purchase history and details of interactions between the customer and the business can be collected by a CRM software.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

Unbounce

NOVEMBER 21, 2021

Clear and useful emails will not only help you bring leads through the pipeline but also prime them to become customers. While general email blasts have an average 3% click-through rate (CTR), lead nurturing emails have an average 8% CTR. You might think lead generation stops at email signup.

Email Marketing 127

Email Marketing Sales Qualified Leads Lead Ranking Generation 127