SendX

MAY 24, 2019

The fact that you own your email list and are not limited by the policies and restrictions of other online marketing vehicles like Google and Facebook makes email marketing all the more worth it. If email marketing is so great does that mean it is infallible? The short answer: No. Never write for everyone!

Copywriting 151

Copywriting Tips Template Content 151

The Effective Marketer

FEBRUARY 15, 2010

Studies from multiple email marketing service providers show different numbers when it comes to delivery rates, bounce rates, open rates, clickthrough rates, and more. I work for a B2B software company and we do regular email blasts. Our open rates average 30%. Is this good? Industry benchmarks are only useful for bathroom reading.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

Writing on the Web

NOVEMBER 4, 2010

Blog this on Blogger. Business Blogging: Blast Past the Blunders. Tags: About Blogs Content Marketing Managing Your Ezine & Blog Tasks Online Marketing Teleclasses & Seminars. Support and guidance every step of the way. Blogging 101: 6 Weeks to Confident Blogging. Early Bird Special: $197.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

The Effective Marketer

JANUARY 13, 2009

Metrics should be in place to ensure performance is measured – something that becomes critical if the task at hand may impact the overall results of a marketing campaign. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Convince & Convert

SEPTEMBER 14, 2010

As more marketers get on the bandwagon, the consumer is going to be pelted with “messaging&# from these marketers and it’s only a matter of time when the consumer’s tolerance for this messaging reaches a point of saturation.

Social Media 123

Social Media Work Management Marketing Management Media 123

WebMarketCentral

SEPTEMBER 15, 2008

Search Engine Performance Report: ROI up 13% in Q4 07, 97% of Additional Spend Goes to Google by Efficient Frontier It's hardly a shock that Google dominates search marketing budgets, but it is somewhat surprising, as this post reports, that the 800-pound gorilla continues to grow at the expense of competitors with higher ROI increases.

Marketing Budget 20

Marketing Budget Web 2.0 Research Paid Search Agency 20

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? Better question: How can we find the existing customers that are already passionate about our client, and turn them into a volunteer marketing army? It is in many ways the social equivalent of “batch and blast&# email newsletters.

PR 160

PR Social Media Paid Content Media 160

Hubspot

MAY 11, 2017

Even online, though, certain tactics have already become obsolete. Banner ads and email blast campaigns , for example, don’t really cut it anymore. A prolific contributor to The Huffington Post, Forbes, and Entrepreneur, Rampton is an online influencer, serial entrepreneur, and CEO of Due. Evolve, or perish.

Paid Search Agency 76

Paid Search Agency Best Practices Marketing Agencies 2 Advertising Agencies 76

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Your Online Marketing “Getting Started” Checklist.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

JULY 28, 2010

Sales is fleeting, it has to be re-created every blasted quarter. Goodwill shows up on the balance sheet and it stays there until you do something to write it off. Sales does produce cashflow, and you can't pay for a cab ride with goodwill. link] jaybaer Awesome analogy.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

seo.co

FEBRUARY 16, 2023

In order to win in online marketing, your content marketing strategy should include at least (perhaps more) two easy steps: Create great onsite content with content marketing (which we have discussed at length before) Promote that onsite content. Active bloggers. Making content available elsewhere.

Paid Content 105

Paid Content Promotion Top of Funnel Content 105

seo.co

MARCH 30, 2022

Essentially, you have two potential angles for email marketing; regular newsletters or exclusive offers. Feel free to include both angles in the same email blast, cover them separately, or cover just one or the other. For example, consider this email blast which promoted one of our recent blog posts: Timing. Active bloggers.

Paid Content 98

Paid Content Webinar Metrics SEO Ad Building 98

Convince & Convert

JUNE 30, 2010

For many companies (but by no means all), “batch and blast&# email whereby everyone on the subscriber list gets the same message is a thing of the past. Like TV commercials can be muted, users can block you on Twitter or unsubscribe to your emails if you blast your message in their faces without providing useful content or yes, deals.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128

Webbiquity

APRIL 29, 2014

Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. A helpful companion to the post above, Ross Hudgens here focuses on the value of PR for SEO: “Many PR companies still blast releases out to publishers that have no reason to receive them.

Paid Content 100

Paid Content Brand Identity Branding Multi-Channel 100

Online Marketing Institute

MARCH 30, 2011

We’ve got to get away from these incessant “blasting&# techniques that are designed solely to amass followers and/or get noticed – it’s maddening and it only adds to the increasing avalanche of Social Media static. And that its best to blog early in the morning to get bloggers to link to you.

Social Media 40

Social Media De-duping Webinar Metrics Clickthrough 40

Convince & Convert

SEPTEMBER 21, 2010

event, and the Techset blogger lounge. event, and the Techset blogger lounge. SXSW sounds like it was a blast for you and that the event is really about embracing the randomness around you. SXSW sounds like it was a blast for you and that the event is really about embracing the randomness around you.

Social Media 126

Social Media Media Paid Content Conference 126

Biznology

JULY 31, 2018

I’ve been running influencer marketing campaigns since 2002, back when it was called buzz marketing and word of mouth marketing. I ran influencer marketing campaigns through the years when it was called cyber-striking, blogger relations, and blogger outreach and engagement. Fun Fun Fun.

Planning 120

Planning Paid Search Agency Word of Mouth Advertising Agencies 120