Hubspot

AUGUST 29, 2019

Like most recent grads without any real industry experience, I'd spend my days blasting out the same artless, impersonal pitch to any journalist who had ever covered a beat even vaguely adjacent to one of our client's products. We've put together a list of some of our favorite PR blogs (in no particular order) for you to get started.

PR 75

PR Paid Content Public Relations Paid Search Agency 75

Marketing Craftmanship

MAY 13, 2020

Many companies have abused email to such a great extent — bombarding clients, prospects and referral sources with email blasts, self-serving newsletters and other useless information — that it’s now extremely difficult to get noticed or gain meaningful traction. Many have blogs featuring content that most visitors neither read nor comment on.

Blast Campaigns 130

Blast Campaigns Webinar Metrics Lead Scoring Lead Ranking 130

Contently

FEBRUARY 9, 2021

Sure, they send campaign blasts to their database, but they’re not developing a consistent newsletter with a clear value prop. The Nudge newsletter—published by founder and CEO Ben Young—is my go-to digest for all the branded content and native advertising news. Damn near every marketer uses email as a marketing channel.

Newsletter 217

Newsletter Lead Scoring Lead Ranking Ad Building 217

Outgrow

OCTOBER 16, 2019

6 Niche Marketing Blogs You Need to Read in 2019. This blog details 6 niche marketing blogs that can help marketers keep abreast of the latest trends, news, and insights of the marketing world. Two words- marketing blogs! We have jotted down 6 niche marketing blogs that you need to read. What is IN then?

Outgrow 45

Outgrow Paid Search Agency Mobile Advertising Planning 45

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Why You Should Blog for Your Business. Business Blogging Tips.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Writing on the Web

AUGUST 1, 2012

Too busy to keep up with posting on your business blog? Let’s face it, publishing frequently is time consuming. Guest blogging is wise but only if done appropriately. Mention what you’ve seen on the person’s site or blog, specifically referring to a post. Business Blogging: Blast Past the Blunders.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Content Marketing Institute

NOVEMBER 4, 2017

We discuss how LinkedIn is botching its big original content opportunity, and explore new blogging research that says longer posts are better. 00:01): An advertising blast from the past: “The Breakfast Club” (00:46): Robert muses on this week’s theme: Where is your beginning? (Source: MediaPost ). (27:09):

Paid Search Agency 88

Paid Search Agency Research Advertising Agencies Content Marketing 88

Moz

DECEMBER 16, 2020

We'll go through what's changed — and what hasn't — for our readership since our last survey in 2017, and detail what those insights mean for the Moz Blog in 2021. The survey was shared on the blog, through email blasts, and on our social media accounts. How often do you read posts on the Moz Blog? Methodology.

Customer Surveys 57

Customer Surveys Industry CMS SEO Social Media 57

Writing on the Web

MAY 25, 2011

Three Keys to Blogging When you Are Happy. Just like when you walk into a restaurant, the waiter immediately communicates without saying one word what your service experience might be like, the opening phrases of your blog or website are going to speak volumes about how you are thinking and what you are feeling. Who is your audience?

Digg 100

Digg Blast Campaigns Buzz Blogger 100

Zoominfo

FEBRUARY 13, 2019

The days of batch and blast emails are long gone. Today’s blog post answers your most pressing questions about list segmentation and explains why you should segment your lists today. If you want to learn more about mapping content to the buyer’s journey, read the following blog post: Content Mapping for Marketing Success.

Segmentation 219

Segmentation Email Marketing Enterprise Management Marketing Automation Services 219

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Why You Should Blog for Your Business. Business Blogging Tips.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

ClearVoice

AUGUST 14, 2023

This includes creating blog articles on financial topics relevant to a target audience. Implementation steps Offer useful educational content in initial communication: AERO’s first email provided links to blogs aimed at customers doing work on their homes. AERO’s third and fourth email blasts contained links to promotion details.

Marketing AI 52

Marketing AI Communities Content Marketing Paid Search Agency 52

Zoominfo

AUGUST 9, 2018

Marketers using automation software generate 2X the number of leads than those using blast email software and are perceived by their peers to be 2X as effective at communicating ( source ). Here’s what you need to know: 1 in 10 blog posts are compounding, meaning organic search increases their traffic over time ( source ).

Statistics 160

Statistics Marketing AI Product Marketing Automation Services 160

Brandpoint

SEPTEMBER 2, 2022

In a blog post from earlier this year , I talked about how businesses have an opportunity to be a societal unifier in the midst of division, how businesses need to respond to the call for more societal involvement and the importance of corporate social responsibility.

Transparency 96

Transparency Brand Identity Branding Ad Building 96

PureB2B

MAY 30, 2022

It is different than a standard mass broadcast when you email everyone on your list at the same time with the same message, for example, when you notify your subscribers that you’ve published a new blog post, or you send your regular newsletter.

Marketing Automation 62

Marketing Automation Email Marketing Automation Tips 62

Tiecas

MARCH 21, 2024

Find and secure guest blogging opportunities in industry portals with a captive audience of design and production engineers from the automotive and medical device industries. Your marketing team can do the heavy lifting but publish posts and articles under the byline of your Subject Matter Experts (SMEs).

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing Strategy 75

Sharpspring

AUGUST 31, 2021

Especially if you’re publishing on Kindle, it’s important to identify keywords to target and include them in your title. Pick Your Publishing Platforms . The next step is to decide where you want your eBook to be published. If you want to drive conversions for your eBook, you can’t simply publish and forget it.

Conversion 63

Conversion Marketing Automation Services Pricing Price 63

Schubert B2B

MAY 4, 2018

Why send your news to an editor who acts as a gatekeeper in deciding whether or not to publish your information? Doesn’t it make more sense to control your content and spread the word through social media, your blog and email? Publishers and readers can share via social media or eNews. Digital Reach.

Press 67

Press B2B Blast Campaigns Public Relations 67

Only B2B

FEBRUARY 6, 2018

By aligning your content you publish with the customers’ interests, you naturally attract inbound traffic that you can then convert, close, and delight over time.” . The 8 amazing demand generation strategies listed are a free report, free resources, updating blogs regularly, video marketing, partner marketing, guest post and social media.

Demand Generation Agencies 122

Demand Generation Agencies Cold Calling Advertorials Demand Generation 122

Webbiquity

OCTOBER 16, 2018

An influencer may, for example, be willing to do certain simple tasks—such as publishing a guest post or contributing a quote for an expert roundup—without charge but just for the mutual benefit of the relationship. The post Six Ways to Connect with Hard-to-Reach Business Buyers appeared first on B2B Marketing Blog | Webbiquity.

Marketing Automation Services 244

Marketing Automation Services Trade Show Advertising Agencies Verticals 244

Content4Demand

MARCH 28, 2019

This just-published interactive Ceros experience is a quick, fun read packed with valuable lessons, tips and inspirational ideas to fuel your marketing efforts for the rest of 2019. If the panels on podcasting and blogging proved anything, it’s that these formats can’t be last-minute additions to your content plans. Did you visit us?

Marketing Analytics Tools 81

Marketing Analytics Tools B2B Thought Leadership Multi-Channel Blast Campaigns 81

Adobe Experience Cloud Blog

OCTOBER 30, 2018

In this blog, we’ll explore what organic marketing is, what it isn’t, and how you can use it to drive your business. For example, pay-per-click (PPC) ads incur a cost each time your ad is clicked by a user, while Facebook uses scheduled blast posts. Organic marketing is the way. What Is Organic Social Media Marketing?

Organization 134

Organization Marketing & Strategy Marketing Strategy Word of Mouth 134

markempa

SEPTEMBER 20, 2016

I met Susan through following her writing on her blog and her work in the LinkedIn community. During that time, we saw massive changes in how people communicate — fax machines, email, websites, blogs, mobile devices and, of course, social media. We’ll announce the availability of that guide on our blog. development?

Lead Generation 120

Lead Generation Linkedin Sales Qualified Leads Generation 120

ANNUITAS

JULY 20, 2021

As stated in the blog post, Are You Committing Random Acts of Sales and Marketing , “quite simply, random acts of marketing require more investment and deliver less return.” To learn more about how to manage and apply data, read Is Your MarTech Stack Orchestrating Engagement or Just Blasting Outbound Emails?

Top of Funnel 147

Top of Funnel Campaigns Enterprise Management Work Management 147

Zoominfo

FEBRUARY 13, 2019

The days of batch and blast emails are long gone. Today’s blog post answers your most pressing questions about email list segmentation and explains why you should segment your lists today. It’s a guaranteed ROI booster — but, that’s only if you do it correctly. Unfamiliar with the term?

Segmentation 130

Segmentation Marketing Automation Services Enterprise Management Work Management 130

Sharpspring

FEBRUARY 10, 2020

Especially if you’re publishing on Kindle, it’s important to identify keywords to target and include them in your title. Pick Your Publishing Platforms . The next step is to decide where you want your eBook to be published. If you want to drive conversions for your eBook, you can’t simply publish and forget it.

Tips 59

Tips Marketing Automation Services Pricing Price 59

SugarCRM

DECEMBER 11, 2013

Social Publishing. You are here: Home Marketing Blog. Marketing Blog. Blog Series. Marketing Blog. Marketers coming off of basic email-blasting software are often awestruck by the robust capabilities of their new marketing automation software. Salesfusion Marketing Blog. Web Visitor Mapping.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

ClickDimensions

DECEMBER 29, 2020

Just be sure to send quality information that is relevant to the recipient – much like batch and blast no longer works for email marketing, it isn’t an effective approach for media relations either. Press releases are perfectly suited for publishing on company websites, blogs, social media and more. Happy Marketing!

Press 69

Press Relevance Marketing Budget Blast Campaigns 69

Digital B2B Marketing

DECEMBER 2, 2013

From content to process to branding, here are five steps you can take to improve the results from your publisher lead generation programs. 3 email blasts, 6 newsletter ads, calendar listing and 2 weeks of on-site promotions), choose content that will maximize your response and conversion rates. Select Your Content Carefully.

Lead Generation 100

Lead Generation Budget Programs Lead Scoring Lead Ranking 100

Buzz Marketing for Technology

JULY 22, 2008

Home > Blog > Running a Business > Blog article: Learn how to draw out your vision. StartupNation Blogs. should be a blast! Mail (will not be published) (required). StartupNation Blog is proudly powered by WordPress. Previous: I Will Choke One-out-of-Ten Advice-Givers. Written by: Rich Sloan.

RSS 100

RSS Work Management Marketing Management Privacy Policies 100

Directive Agency

APRIL 19, 2017

This is where you take the asset you’ve created (blog post) and leverage it on different platforms as a lead magnet. B2B sites are, as a whole, publishing content more frequently every year to keep up with Google’s changes. Now – publishing mass amounts of keyword oriented content can be great for rankings.

Sales Management 53

Sales Management Top of Funnel Paid Content Ideal Customer Profiles 53

Content4Demand

MARCH 5, 2019

We had an absolute blast at the B2B Marketing Exchange in Scottsdale, Arizona, last week, and winning a Killer Content Award was the extra squeeze of lime in our margarita. The holiday marketing “advent” calendar we published at the end of 2018 earned an award for Interactive Content (our favorite category !).

Blast Campaigns 67

Blast Campaigns Trade Show Content Interactive Marketing 67

Zoominfo

JANUARY 31, 2018

The days of batch and blast emails are long gone. Today’s blog post answers your most pressing questions about list segmentation, and explains why you should segment your lists today. If you want to learn more about mapping content to the buyer’s journey, read the following blog post: Content Mapping for Marketing Success.

Segmentation 124

Segmentation Email Marketing Marketing Automation Services Enterprise Management 124

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. Let's move on to why you should use blogging as a marketing tactic.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Why You Should Blog for Your Business. Business Blogging Tips.

Top of Funnel 62

Top of Funnel Lead Scoring Lead Ranking Generation 62

nDash

JULY 30, 2020

If you want to get the attention your content deserves, you need a promotion strategy that goes beyond hitting publish and posting links to all of your social profiles. We want to think that investing time and creative effort to publish a piece of content entitles us to attention. The Keys to Increasing Blog Traffic”.

Paid Content 52

Paid Content Promotion B2B Content 52

Directive Agency

JULY 7, 2017

Whether it’s publishing, outreach, or follow up – in the B2B space it’s all the same. From initial outreach emails to promoting content and limited time offers with email blasts, you have options. The next section covers 3 email blast examples that we really love here at Directive. Email Blast Example #1: Uber.

Blast Campaigns 40

Blast Campaigns Email Marketing B2B Marketing Examples 40