Michael Wesch, PhD, an Assistant Professor of Cultural Anthropology at Kansas State University is best known on the net for that video, The Machine is Us/ing Us , which is a great example of how to use the medium to convey a message thats more than just scripted rhetoric, but that has meaning. Soon-to-be sophomore and official Yale blogger, Sam Jackson , puts this concept to work on his own site, where he blogs about higher education marketing trends. Lesson #6 Master Wikis. Take for example, their WetPaint wiki for marketing students looking for career guidance. MORE >>

Photo credit: Wikipedia. It just so happens that search data is one of the best sources of audience analysis. In agile, the product owner sets the priorities for development and validates the work for the stakeholders. ” It goes without saying that SEO must be a priority for the product owner if the results of the work are optimized for search. then use my best Toastmaster skills to convince the product owner to prioritize the SEO stories. At least this is the brand of content strategy I train in the course of my consulting work. Product Owners. MORE >>

Photo credit: Wikipedia. We don’t need yet another tool to make our work life even more complex. If you don’t know what Lean is, the following excerpt from Wikipedia provides a 30-second primer: Lean manufacturing, lean enterprise, or lean production, often simply, “Lean,” is a production practice that considers the expenditure of resources for any goal other than the creation of value for the end customer to be wasteful, and thus a target for elimination. Essentially, lean is centered on preserving value with less work. . Defects. Waiting. MORE >>

In a few weeks were going to be looking at blogs in the Work Literacy course. The same thing can happen in meetings and as part of daily work. But Do They Work? One of the big questions Im frequently asked about using social media is whether or not the tools "work." Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. Over on the Work Literacy: Web 2.0 MORE >>

Wikipedia ), 3D printing is an “additive” manufacturing process for making three-dimensional solid objects from a digital model. So how does it work? For example, Cubify’s popular Cube model is priced at $1,299; for a few dollars more ($2,199), you can snap up a Makerbot Replicator 2 desktop 3D printer, which the manufacturer has dubbed “the best desktop 3D printer on the market” (is that a significant boast?). The young law student lead an Internet project known as Wiki Weapon, a group focused on sharing open-source blueprints for 3-D printed weapons. WHAT A CAD! MORE >>