Marketing In 2016–And Beyond–Will Be All About Value
Kaon
DECEMBER 9, 2015
In 2016 and beyond, marketers will be building a model of the problem-solving journey, and this is best understood as a narrative. Follow Finn on Twitter: @marketing3D. For each constituent in the customer’s ecosystem, there is a story–a story both of the individual and of the organization. Gavin Finn, Ph.D.,
Let's personalize your content