Vidyard

SEPTEMBER 14, 2021

The use of video in customer and sales conversations and prospecting has increased by 93% since 2019. Talk to Sales 4 Types of Videos for Financial Services Video is the best way to personalize your message. Prospective clients often ignore text-based emails and calls, but it’s much harder to ignore another human when you can see them.

Enterprise Management 139

Enterprise Management Work Management Marketing Management Sales Management 139

Vidyard

JANUARY 24, 2022

In Episode 15 of Full Funnel, Raj and Tyler share some hot prospecting tips you can implement NOW, along with their favourite sales resources to follow, and advice on how to stay up on industry trends so you can be successful this year. Full Funnel. Subscribe Now Sam Nelson If you’re an SDR, then this content is for you.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Vidyard

DECEMBER 10, 2020

Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes. Honorable Mentions: Team Sellab, Marc Mendes (Infinity Group).

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Vidyard

MARCH 4, 2020

Demo Video Best Practices 8. 9 of the Best Product Demo Videos 8.1 It can also help qualify prospects early on in the deal cycle before they commit to a full demonstration.” In emails to either prospects or customers. As sales enablement materials to share with prospective buyers. Demo Video Best Practices.

Top of Funnel 138

Top of Funnel Video Marketing Work Management Marketing Management 138

Vidyard

JULY 28, 2021

Feeling a little lost on the best way to serve up that CTA in relation to your video content? Learn from the Pros Customer Experience Manager Christina Garland walks you through Vidyard’s Actions tool, including examples and best practices for your video CTAs. It’s the perfect tool for your sales team to book meetings with prospects.

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Vidyard

FEBRUARY 2, 2021

Why is using video for sales emails a smarter way to engage prospects and advance deals? Your prospects are no different. In just under five minutes, Vidyard’s Social Media Manager Charlie Rogers explains the main benefits of adding video to your sales emails and best practices for doing it. Best Video Sales Letter Examples 4.1

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

APRIL 30, 2021

To be successful at sales prospecting, you need to be able to reach out and connect with customers in a meaningful way. Flip through or download these slides to see outreach templates and ideas for prospecting with video. Flip through or download these slides to see outreach templates and ideas for prospecting with video.

Template 73

Template Video Marketing Top of Funnel Ideal Customer Profiles 73

Vidyard

NOVEMBER 11, 2020

Why is using video for sales emails a smarter way to engage prospects and advance deals? Your prospects are no different. Video Makes it Easier for Your Prospect to Consume Information 2.5 Best Practices for Video for Sales Emails 3.1 Always Guide Your Prospect to the Next Step in Their Buying Journey with a CTA 3.7

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

APRIL 30, 2021

To be successful at sales prospecting, you need to be able to reach out and connect with customers in a meaningful way. Flip through or download these slides to see outreach templates and ideas for prospecting with video. Flip through or download these slides to see outreach templates and ideas for prospecting with video.

Template 65

Template Video Marketing Top of Funnel Ideal Customer Profiles 65

Vidyard

FEBRUARY 15, 2022

Splunk’s quirky, memorable, and downright hilarious Splunk T-Shirt Company videos have gained significant attention from potential customers and prospective employees. Our prospects and clients consistently tell us that our videos stand out and were a primary factor in them engaging in a sales process.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Top of Funnel 65

Vidyard

MAY 2, 2018

In fact, Sean McPheat of MTD Sales Training named video a top sales trend of 2018 , just as HubSpot recently listed video prospecting as their #1 skill every sales development representative needs to master in 2018. Florin’s best practices for video prospecting: Don’t use a script!

Video Marketing 93

Video Marketing Examples Top of Funnel Account Based Marketing 93

Vidyard

JUNE 8, 2022

If this is the case, outbound SDRs use a mix of cold calling, emailing , LinkedIn messaging , and video prospecting. While inbound BDRs handle prospects who reached out to the company themselves. SDRs and BDRs can make upwards of 150 calls a day and sometimes have to deal with getting hung up on by prospects.

Organization 119

Organization Work Management Marketing Management Advertising Benchmark 119

Vidyard

JANUARY 8, 2021

His guiding concept, “the T-shaped SDR” encourages sales reps to develop a more diversified skill set to reach more prospects and keep them engaged with methods that fit into a modern lifestyle. Prospecting with personalized videos. Specialization: Outbound prospecting, managing the full sales cycle and more.

Training 141

Training Top of Funnel Resources Work Management 141

Vidyard

JANUARY 18, 2021

Read the sign: Your prospects’ inboxes are overloaded (even more than usual) with emails that don’t connect. Since video is the next best thing to being there in person, you should consider it your crowbar for breaking through inboxes. He felt the burn and his prospect felt the love. Most Creative Use of Video For Prospecting.

Video Marketing 65

Video Marketing Burn Rate Advertising Benchmark Outreach 65

Vidyard

MAY 21, 2021

2: The nature of your content and #3: The kinds of video CTAs that drive the best outcomes. The CTAs that drive the best outcomes: You want to focus on softer CTAs that will encourage your viewer to explore more of your content and product offerings. Let’s break down these two factors by the stage of the funnel: 1.

Top of Funnel 132

Top of Funnel Video Marketing Examples Webinar Metrics 132

Vidyard

JANUARY 13, 2021

The Best Virtual Event Platforms for Networking 3. Best Practices and Tips for Virtual Networking at Sales Events 3.1 This change in dynamic and form for conferences has had implications for event attendees who are there to prospect. Whether in-person or virtual, prospecting is hard. Contents 1. Gillian Wyatt Vidyard SDR.

Tips 100

Tips Conference Communities Linkedin 100

Vidyard

MARCH 30, 2022

Anything from best practices, new tactics, and really, anything that will help you get better at booking more meetings and closing more deals. However, sometimes the best way to advance your career is by networking and learning from sales experts within the community. There is no shortage of great sales resources out there.

Sales Management 103

Sales Management Communities Top of Funnel Cold Calling 103

Vidyard

SEPTEMBER 22, 2021

The study found that more than 70% of sales reps who leverage custom-recorded video in the virtual sales process experience higher prospect engagement and nearly half report less turnaround time to close a deal. As a recent Vidyard study found, text-based emails only create negative emotions, making prospects less likely to engage.

Response Rate 79

Response Rate Video Marketing Click Rate Public Relations 79

Vidyard

AUGUST 26, 2020

Webinars are one of the best uses of your online event bandwidth. They’re a great way to connect with your prospects and customers, and they’re considered one of the most effective content delivery channels. Plus, our in-house webinar experts share their Zoom webinar best practices. Contents 1. Zoom Webinars 101 1.1

Webinar Metrics 147

Webinar Metrics Co-Registration Bandwidth Demand 147

Vidyard

DECEMBER 29, 2017

There is nothing worse for a sales rep then trying to book a call with a prospect and hearing “Sorry I’m slammed, my calendar is too full, let’s reschedule next week, next month, next quarter, or next YEAR!” Prospecting emails have to stick out in crowded inboxes. Just remember, it’s nothing personal.

Response Rate 126

Response Rate Video Marketing Click Rate Sales Cycle 126

Vidyard

JUNE 15, 2020

Select one or two video selling use cases to start with, such as prospecting or proposal review , and the formats that suit them , such as webcam and screen share recordings. Video can be useful for both prospecting and deal progression. Document video best practices. Create a library of best practice videos for inspiration.

Planning 91

Planning Video Marketing Effectiveness Case Studies 91

Vidyard

JUNE 11, 2019

That indicator is what we in the industry refer to as the sales pipeline : A visual representation of how many prospects you have and where they are in the sales process. The best salespeople are the ones who build authentic relationships. That’s why locating specific internal contacts within a company is important.

Ad Building 100

Ad Building Sales Cycle Marketing Proposals Work Management 100

Vidyard

JUNE 29, 2017

And since I’d bet that every one of your prospects and their dog is bombarded with sales messaging each day, you need a way to stand out. With overstuffed inboxes and overworked employees, a personal video message can be your best avenue for cutting through the noise. Engage with Prospects on Social, Regularly.

Personalization 98

Personalization Response Rate Outreach Click Rate 98

Vidyard

MAY 2, 2018

If you haven’t had a chance to add video to your virtual sales strategy yet (or are just looking for some inspo for your own cadence) here’s how top salespeople are using video to crush their quotas—along with their top tips and best practices for you to emulate. Florin’s best practices for video prospecting: Don’t use a script!

Video Marketing 65

Video Marketing Examples Account Based Marketing Top of Funnel 65

Vidyard

MARCH 15, 2022

You can use video for more than just reaching out to prospects. Coaching: How to use video to be the best resource for your team, even when your time is stretched. Training Hot Tip Take advantage of your team’s hive mind and make it a best practice to drop questions into a group Slack channel or chat.

Video Marketing 90

Video Marketing Enterprise Management Lead Scoring Lead Ranking 90

Vidyard

JUNE 15, 2020

They see the writing on the digital wall, see how prospects grow harder to reach by the week, and adopt it as a way to break through the attention barrier. These are the salespeople who need convincing, because sales teams get the best value out of video when they hunt in packs. Some reps on your team may already use it. Ask around.

Video Marketing 125

Video Marketing Response Rate Cold Calling Hubspot 125

Vidyard

NOVEMBER 6, 2018

It’s a great way to stand out, a better way to educate, and the next best thing to being there in person when it comes to connecting on an emotional level. The Connector knows that it takes more than a catchy subject line to warm up a cold prospect. The winners of the 2018 Video in Business Awards Sales categories.

Video Marketing 117

Video Marketing Sales Cycle Work Management Marketing Proposals 117

Vidyard

DECEMBER 10, 2020

Explore the 2020 winners by category below: Video Marketing Awards Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes.

Video Marketing 65

Video Marketing Business Paid Search Agency Advertising Agencies 65

Vidyard

JULY 27, 2022

Video Makes it Easier for Your Prospect to Consume Information 2.5 Best Practices for Video Sales Letters 3.1 Always Guide Your Prospect to the Next Step in Their Buying Journey with a CTA 3.7 Share Best Practices with the Rest of Your Team 3.8 Best Practices for Video Sales Letters 3.1 Keep It Short and Sweet 3.3

Template 73

Template Video Marketing Work Management FAQ 73

Vidyard

MARCH 4, 2020

Demo Video Best Practices 8. 9 of the Best Product Demo Videos 8.1 It can also help qualify prospects early on in the deal cycle before they commit to a full demonstration.” Salespeople and marketers should use demo videos to unstick prospects from a particular stage of the funnel. Types of Demo Videos 3.1

Top of Funnel 65

Top of Funnel Video Marketing Work Management Marketing Management 65

Vidyard

OCTOBER 17, 2018

Attribution models allow us to see how what marketers are putting out into the world helps move prospective customers along the buyer’s journey. The simplest models—and the most similar—first and last touch attribution simplify who gets credit for pulling prospective customers into the marketing funnel.

Multi-Touch Attribution 110

Multi-Touch Attribution Marketing Attribution Top of Funnel Multi-Channel 110

Vidyard

MAY 15, 2018

They want the best solution. They want to know more about your product so they can make the best possible decision for their business. By positioning yourself as a resource, you can educate your prospect on the value of your product without coming off as overbearing—and chances are, your customers will trust you more for it.

Education 99

Education B2B Cold Calling B2B Sales 99

Vidyard

MARCH 22, 2017

And for all the technology that’s available, the best way to help prospects connect the dots between your product and the person they want to be is a bona fide, living, breathing human being. And if each salesperson is trying to juggle dozens of possibly-engaged leads, how can they best prioritize their time?

Video Marketing 93

Video Marketing Leads Lead Marketing Qualified Leads 93

Vidyard

JANUARY 6, 2022

Enterprise sales tools and sales enablement platforms allow salespeople to understand their prospects, track real-time data to make better decisions, and build an all-star team to streamline lead generation. So great that LinkedIn realized they could monetize through a trial model by limiting certain functions that require a subscription.

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

Vidyard

JANUARY 7, 2020

Promo Video Best Practices 7. 5 of the Best Promo Videos 7.1 They should be one of the first impressions prospects have of your product. Email: Send promos directly to prospects or contacts— videos get more emails opened. Send via email, or embed wherever your prospects will be sure to watch. Event Invitations 4.1

Video Marketing 102

Video Marketing Ad Building Top of Funnel Advertising Funnels 102

Vidyard

JUNE 15, 2020

Video helps you coach prospects to find value in your offering, so why wouldn’t you use it at the stages where the stakes are highest? Grab Prospects’ Attention 1.1 Instead of waiting for the prospects’ response, you put it all out there. Doing deals is about building relationships and trust. Contents 1. Break Through Inboxes 1.2

Process 65

Process Video Marketing Customer Satisfaction Marketing Proposals 65

Vidyard

OCTOBER 4, 2018

Rather than using generalized topics, drill down into the specifics that you know your most important prospects care about. Explainer videos are an excellent content type for ABM because they often address customer (or prospect) questions. It worked beautifully because it was something the prospects were excited to take home.

Account Based Marketing 107

Account Based Marketing Tactics Effectiveness Work Management 107