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B2B Memes

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The Loneliness of the Digital Content Creator: Validating Your Work

B2B Memes

I’ve hit the “publish” button thinking to myself, “this could well be my best Blog post to date,” only to find out a short while later that nobody cared. Joel’s take on this is that “content creation can be a humiliating process.” However: be your own best reader. And all too often, they don’t.

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The Loneliness of the Digital Content Creator: Validating Your Work

B2B Memes

I’ve hit the “publish” button thinking to myself, “this could well be my best Blog post to date,” only to find out a short while later that nobody cared. Joel’s take on this is that “content creation can be a humiliating process.” However: be your own best reader. And all too often, they don’t.

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A Lesson from Demand Media: Embrace Your Commodity Content

B2B Memes

Though he remains noncommittal about it, the process he describes is impressive in its efficiency. The brilliance of the Demand Media model is that it understands that commodity content is best produced by mass-production methods. Though it may sound like heresy to some to suggest it, Demand Media offers them a model for doing so.

Demand 100
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Beats vs. Obsessions: More Lessons for B2B from Quartz

B2B Memes

The idea is best understood by reading Quartz news editor Gideon Lichfield’s slightly nerdy but persuasive rationale for abandoning the beat. But they underscore for me something less obvious: to survive online, you have to abandon not just the mechanisms of print, but the very thought processes.

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Beats vs. Obsessions: More Lessons for B2B from Quartz

B2B Memes

The idea is best understood by reading Quartz news editor Gideon Lichfield’s slightly nerdy but persuasive rationale for abandoning the beat. But they underscore for me something less obvious: to survive online, you have to abandon not just the mechanisms of print, but the very thought processes.

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Start-Up Briefing Media Ltd. Blends Old with New

B2B Memes

They know the world has changed but it is often a difficult and time-consuming process to adjust. Hundreds of hours of work goes into building our content sets to ensure that the very best information is sorted and categorized. New entrants don’t have to deal with most of this legacy.

Media 100
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Rethinking the Article as the Basic Unit of Journalism

B2B Memes

In it, Tinworth summarizes a point made by presenter Matt Wells of the Guardian : “Matt thinks that liveblogs are one of the best ways of covering stories that don’t have a clear beginning, middle and end. think of the article not as the goal of journalism but as a value-added luxury or as a byproduct of the process.”.