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The Complete Guide to B2B Pricing

Marketing Insider Group

Can you believe that 80% of B2B companies feel their pricing strategy needs improvement? Despite the fact that just a 1% price optimization improvement can yield an 11% profit increase , many companies are admittedly not prioritizing their pricing strategy. Read on for a complete guide to B2B pricing. Value-Based Pricing.

Pricing 360
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How to Market a Price Cut the Right Way

Marketing Insider Group

As businesses look for surefire ways to attract customers, many are turning to the oldest method in the book: cutting prices. If your costs have recently been lowered through a new purchasing strategy or increased competition among suppliers, a price cut may be the way to go. Not all price cuts, however, are created equal.

Pricing 274
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5 Best Email Design Softwares (With Images & Pricing)

SendX

Read on to find the unique features and pricing for each platform and make your pick. Pricing: You can get a free account to test the platform but if you are a marketer, small business, or designer, then you should go for a Business Plan so that you can get more exports & templates. Your pricing plan will decide two things w.r.t

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5 Best Email Design Softwares (With Images & Pricing)

SendX

Read on to find the unique features and pricing for each platform and make your pick. Pricing: You can get a free account to test the platform but if you are a marketer, small business, or designer, then you should go for a Business Plan so that you can get more exports & templates. Your pricing plan will decide two things w.r.t

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17 Ingredients You Need for Creating High-Converting Product Pages

Optinmonster

Are you struggling to get more traffic and conversions on your product pages? Want to learn how to create high-converting product pages to drive more sales? Product pages are one of the most pivotal pages on your e-commerce site. If you want to have high-converting product pages, make sure you have the 17 ingredients in them.

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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

Note that pricing models vary; all of the pricing listed below is based on tracking for multiple websites with combined limits of 150,000 visits / 75,000 visitors / 300,000 pageviews per month, just to create an apples-to-apples comparison. Your pricing will vary based on your traffic volume. MixPanel Capterra rating: 4.5 (117

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9 Product Marketing Strategies to Grow Your Customer Base

Marketing Insider Group

When you hear the phrase “product marketing,” what are some of the first brands that come to mind? Product marketing is all about the consumer. To be a successful product marketer, you must pull the consumer into your narrative. Product marketing is where sales, marketing, and product development overlap.