Smashmouth Marketing

SEPTEMBER 30, 2009

We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. We cover a different subject matter on the microsite every few months and social media garnered one of our best click-through rates for email sent to the group. If you just had one slide to present, what would be on it?

Social Media 100

Social Media Lead Gen Lead Scoring Lead Ranking 100

Smashmouth Marketing

SEPTEMBER 29, 2009

We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. We cover a different subject matter on the microsite every few months and social media garnered one of our best click-through rates for email sent to the group. If you just had one slide to present, what would be on it?

Social Media 100

Social Media Lead Gen Lead Scoring Lead Ranking 100

Smashmouth Marketing

SEPTEMBER 23, 2009

amberjwallace : RT @juliepower : Best viral marketing campaigns by b2b and b2c from Sherpa [link]. jepc : Genoo chose not to blog, but to create microsite [link] & promote it in their own LinkedIn Group #sherpab2b09. TJMcCue : RT @ MarketingSherpa The 5 levers for improving lead-gen performance: [link] #sherpab2b09. 19%-44% CTR.

Microsite 100

Microsite Landing Pages CTR Lead Gen 100

Smashmouth Marketing

SEPTEMBER 23, 2009

19%-44% CTR.

Lead Gen 100

Lead Gen Microsite Landing Pages CTR 100