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8 Common LinkedIn Advertising Mistakes

The Point

In a remarkably short time, LinkedIn has grown to become a major player in B2B advertising (at about 20% of total industry spend, according to industry watchers ), quickly rivaling search advertising on Google. Unless your LinkedIn ad performance and ROI continues to hold steady, plan on introducing a new ad at least once a month.

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LinkedIn and Email Campaign: The Growth Hacking Duo For Supercharging Growth

SendX

LinkedIn and email marketing landing pages are two of the most popular platforms for organic lead generation. Although LinkedIn is considered more casual than a typical email marketing landing page, they’re both used for professional correspondence. Why Use LinkedIn? It’s big, and there’s no doubt about it.

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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

Leverage Advocate Marketing Advocate marketing is one of the best ways to grow your audience and attract new buyers. To achieve that result, it is best to hire a website designer. Again, LinkedIn won’t be new for any B2B marketing professional, but B2B brands too often misuse or under-utilize the platform.

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MDF Funds & How to Use Them

The Point

Others rely solely on the partner submitting a proposal for how they plan to spend the funds and what results they project. Define up front the kind of system access needed to implement the program being funded: marketing automation, CRM, CMS, LinkedIn accounts, email templates, image libraries, etc. Or an ad on LinkedIn.

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The Entrepreneur Interview Series #22: Dustin Bruzenak, Modern Logic

Webbiquity

The best service providers are those that can tackle the challenging, messy, thorny projects. The best service providers are consistent performers, not one-game wonders. This post is sponsored by Better Proposals. Sign up by March 15th 2020 and choose either one month for free or double your proposal allowance: The Company.

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How Manufacturing Companies Should Use LinkedIn to Reach Buyers

SmartBug Media

While an up-to-date website that's optimized for search engines is the strong foundation for any inbound marketing strategy, another fantastic way to connect with new prospects, generate leads, and find new sales opportunities is by utilizing social media channels — particularly LinkedIn. It isn’t free, but LinkedIn claims InMail is 2.6

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Business Consultancy 101: How to Find the Right Fit for Your Business

Webbiquity

To hire the best business consultancy, look for professionals with impeccable character and excellent interpersonal skills. Do they take part in social media discussions on LinkedIn and Twitter? They come into an organization, identify problems, and propose solutions. What to Look for in a Consultant.