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How to Create a Privacy Policy for Your Website

sagefrog

A privacy policy is a legal document that informs users of an app, digital service, or website about how their data is collected, used, and protected. For websites in the B2B space , privacy policies are essential for transparency, legal compliance, and building trust with users. But don’t sweat it.

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4 best practices to build a clean and engaged email database

Martech

As email providers like Gmail continue to crack down on poor sending practices, it’s more crucial than ever for marketers to build and maintain a clean, engaged email list. This requires following current best practices and email regulations. Regularly evaluate new email regulations and best practices as they emerge.

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Decoding California’s Privacy Changes: 5 Must-Read Updates for Digital Marketers

Choozle

Attention digital marketers and agencies: California’s recently updated privacy regulations are now in full effect. T he California Privacy Protection Agency (CPPA) has signaled they intend to enforce them quickly. Here at Choozle, we’re privileged to have Ben Isaacson as our Fractional Privacy Officer.

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Have Google and Yahoo found email marketers’ Achilles heel?

illumin

Google and Yahoo will update their email policies in February 2024 to reduce spam and improve customers’ experience. The short answer is no, as long as you’ve followed email marketing best practices. This is just one reason why Google and Yahoo are keen to implement policies to protect their users.

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Data Masking? 4 Best Practices to Get Started

Salesforce Marketing Cloud

Data masking best practices Data masking is an ongoing process that requires careful planning, analysis, and refining. Let’s take a look at these data masking best practices. Don’t forget to make sure you understand how this data is used, what it’s linked to, and who has access to it.

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Seven Ways to Increase Your Brand Influence

Webbiquity

Practice Proper Channel Management. An effective way to circumvent this problem is to practice proper channel management. A 2020s website should act as a hub for all marketing activities, including email marketing, link-building, content marketing, search engine optimization (SEO), mobile marketing, PPC advertising, and much more.

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Software Review: BigID for Privacy Data Discovery

Customer Experience Matrix

Until recently, most marketers were content to leave privacy compliance in the hands of data and legal teams. This means marketers must become increasingly involved with the privacy systems to ensure a positive customer experience, gain access to the data they need, and ensure they use the data appropriately. Policy definition.

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