Best Kept Secret of an Email Newsletter Bio
Writing on the Web
APRIL 8, 2015
What’s the best kept secret of a newsletter bio? It is better to lead with “what’s in it for them” than to start off talking about you and your accomplishments. The same is true for an email newsletter bio. Unfortunately, I see many coaches and consultants use their resumes for their sidebar bio. (“Dr.
Let's personalize your content