Remove best first-mover
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3 Steps to Turn New Movers into New Customers

Porch Group Media

3 Steps to Turn New Movers into New Customers. If you aren’t marketing to new movers – you’re missing out! each year, and the 2015 New Mover Report by Epsilon found that the average household spends about $9,000 on goods, services, financial, and insurance products. Personalization goes beyond using the individual’s first name.

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Case Study: Email Marketing

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Kickstart Your Email Marketing in 2023 Kym: So we’re really excited about this one. Download the Email Marketing Best Practices Guide Ready to boost the success of your email marketing campaigns?

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Email’s Role in the Marketing Mix

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Kickstart Your Email Marketing in 2023 Luci: Where do you see email’s role in the marketing mix? Download the Email Marketing Best Practices Guide Ready to boost the success of your email marketing campaigns?

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Smart Audience Creation for Email Marketing

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Kickstart Your Email Marketing in 2023 Luci: We know with any direct marketing campaign, having the right target is the number one rule of direct marketing best practices.

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Skills-based hiring for modern marketing teams

Martech

I work with CMOs, helping them build best-in-class marketing teams, among other things. Dig deeper: Before you hire another marketer, do these 5 things first Skills predict performance I coach my CMO clients to take a skills-first approach to hiring. Dig deeper: Closing your team’s technical gap without hiring 2. In your inbox.

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Mover Marketing: Direct Mail vs. Digital

Porch Group Media

Mover marketing has long been associated with direct mail. But, it’s time to start recognizing mover marketing for what it is today. Oftentimes, when people hear the term “mover marketing,” they immediately think of the flashy advertisements and coupon books that show up in their mailboxes once they’ve moved into their new homes.

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2021 New Mover Trends Report Overview

Porch Group Media

Unpacking 2021’s New Mover Trends. New mover marketing has been the same for years and marketers have been working with insights into how moving trends impact consumer purchasing behavior largely sourced from research 10 years and older. Our 2021 edition focuses on various characteristics and decisions new movers make.