Writing on the Web

AUGUST 21, 2014

Sometimes saying what you mean is the best route to attracting readers. Other times a good hook works better. In the world of direct marketing, these classics have proven themselves to be effective in getting people to read and buy. A great headline. Be original and offer insight. Create shareable content – Don’t be a bore.

Business 100

Business Sample Business Blogging Budget Programs 100

Writing on the Web

MARCH 6, 2013

I’m not sure there’s any one right answer, but my vote goes to working on your cognitive fitness. Like personal trainers and nutritionists, you could aim to vastly improve the quality of your work and productivity through brain coaching. What can you do that’s time and cost effective, and fun?

Content Marketing 100

Content Marketing Planning Content Blogger 100

Writing on the Web

AUGUST 8, 2012

In a recent survey done by the social media branding firm BRANDfog , respondents said that CEOs and other company leaders who use platforms like Twitter effectively are regarded more highly by customers and their employees. Metric systems should be developed in order to determine the effectiveness of social media in business activity.

Business 100

Business Social Media Social Networks Linkedin 100

Writing on the Web

DECEMBER 12, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. Undoubtedly, you could learn how to write more effectively for the web. But why bother?

Business Blogging 100

Business Blogging Business Blogger Work Management 100

Writing on the Web

AUGUST 1, 2012

It can cause more work if guest writers are not selected prudently. The email is very effective and can be copied by any small business professional as an outreach offer. Editorial discretion applies on both sides of the relationship, and we will work together to determine what is appropriate for each of our brands.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Writing on the Web

FEBRUARY 7, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. Undoubtedly, you could learn how to write more effectively for the web. But why bother?

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

APRIL 16, 2011

I’ve been working with some really great clients who understand good content marketing. What’s the least time-consuming, most effective way to build up your web presence? How to use ready-to-publish content to get the best reader responses. Did you know there are time-saving and very effective ways to blog?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

MAY 9, 2011

They may not know which is best so your online site has to do some convincing and comparing. Joe wants to be more effective in his work and in his life. ““Coach X is there to make me better at work. Most people know when they need a dentist: they’ve got a tooth ache. He’s not a psychologist.

Marketing Websites 100

Marketing Websites Digg Content Buzz 100

Writing on the Web

NOVEMBER 22, 2011

I suggest a frame work for understanding basic human motivations: the Four Drive Theory, presented by Professors Paul R. This theory doesn’t exclude other theories, but as a framework for marketing, I think it works quite well. What are the best ways to market to you, considering your nature? What about you?

Studies 100

Studies Trust Marketing Resources Content 100

Writing on the Web

DECEMBER 12, 2012

Search engines determine the quality of each page in order to provide the best possible results for the searcher. Remember your mission and endeavor to effectively communicate it through the content on each page. Don’t ignore basic search engines optimization basics. Does your website communicate your passion?

SEO 100

SEO Marketing Websites Business Content 100

Writing on the Web

JANUARY 12, 2011

In effect, we create our own reality. You can’t write good stories that inspire without working on the stories you tell yourself, about your work, about your business. Client Stories Make the Best Content for Marketing. We refuse chaos and can’t stand unanswered questions. So we make things up. Tweet This!

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Writing on the Web

OCTOBER 12, 2010

How do you go into someone’s office (or send them an email if you’re working virtually) and request them to “put a little more authenticity into your writing, please?&# What does it mean to live authentically, to live well, write well, and do your best work? Yikes, that could mean a lot of things.

Digg 100

Digg Buzz Blogger Act-On 100

Writing on the Web

JUNE 15, 2010

And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here. Best Tip for Using Twitter? Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. Add this to 100 bookmarks.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

JULY 22, 2011

Attention is generally done more effectively by negative content. I write an award-winning blog that is on several best blog lists and have helped countless clients become better blog writers. Unlock those things and set them to work in your favor. That’s because negative stories wake us up.

Trigger Marketing 100

Trigger Marketing Work Management Act-On Marketing Management 100

Writing on the Web

JULY 15, 2010

A blog is still “The best darn content marketing tool on the planet!&# if that’s working to get you found, get people to know, like and trust you, and you’re converting readers to clients. It’s not how you do it, what matters is that you do it effectively. Stay tuned… What are your thoughts?

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

AUGUST 10, 2010

Attention is generally done more effectively by negative content. I write an award-winning blog that is on several best blog lists and have helped countless clients become better blog writers. Unlock those things and set them to work in your favor. That’s because negative stories wake us up.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JULY 15, 2011

Online persuasion works best when you appeal to both the logical and emotional centers in the brain. Effective content marketers, however, follow a unique, almost hidden pattern: Grab the audience’s attention ? You won’t get readers to take action by exposing them to reason and logic, it doesn’t work that way.

Digg 100

Digg Trigger Marketing Buzz Act-On 100

Writing on the Web

SEPTEMBER 19, 2012

So how does your content marketing strategy work for this site? Marketers are trying to find the best ways to leverage their companies and clients on this photo-driven site. The key to effective content marketing is focusing on high-quality, informative and interesting content. What to Share. Make it interesting. Use #hashtags.

Work Management 100

Work Management Content Marketing Peer-to-peer Paid Search Agency 100

Writing on the Web

AUGUST 4, 2010

Online persuasion works best when you appeal to both the logical and emotional centers in the brain. Effective content marketers, however, follow a unique, almost hidden pattern: Grab the audience’s attention ? You won’t get readers to take action by exposing them to reason and logic, it doesn’t work that way.

Trigger Marketing 100

Trigger Marketing Digg Buzz Act-On 100