best Demand Generation Related Topics 
LeadSloth
APRIL 29, 2009
In my previous post I listed the Top-10 Demand Generation blog by marketers and consultants. Today I’ve put together a list of vendor blogs. Most of these vendors blogs really get ‘online marketing’, so they talk about best practices rather then just touting their products, and they post regularly.
LeadSloth
JUNE 7, 2010
Genius Demand Gen Academy , series of 12 webinars, starting June 9th. Hubspot is best known for their Inbound Marketing evangelism and a software product that helps small to medium-size companies generate leads through search engine optimization and social media. Hubspot Show & Tell. More info & registration ».
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LeadSloth
JANUARY 14, 2010
Demand Generation Best Practices. Demand Generation Metrics 101. Tags: Demand Generation Email Marketing sales 2.0 Are You Ready for Marketing Automation? Not Ready for Marketing Automation. Lead Nurturing and Lead Scoring. Marketing & Sales Collaboration.
LeadSloth
AUGUST 17, 2009
This is the best way to get quick indicator of improvements, because waiting for the closed deal can take a while if you have a long sales cycle. Their best practices are useful for any demand generation practitioner, and are not tied to one particular marketing automation system. Have you read these books?
LeadSloth
SEPTEMBER 3, 2009
Some long-standing VPs of Marketing seem the best marketers of their own performance: by staying vague about results and telling a good story they can hold on to their jobs for quite a while. Key Performance Indicators. What is your favorite Marketing Automation metrics?
LeadSloth
OCTOBER 4, 2009
In this post some thoughts about the program… First of all, the best thing about this event is that the speakers are marketing practitioners, not vendors. I tried to classify every session, and that made it easier for me to distill best practices. This ensures that you get lots of real-life advice.
LeadSloth
AUGUST 30, 2009
Lead Generation: with close loop measurements, you can easily see the effectiveness of each lead generation campaign. One of the best examples is in Marketo’s “Secret Sauce&# webinar. You improve your investment-to-pipeline ratio by focusing on the most cost-effective lead generation sources. Conclusion.
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