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Earned-media micro-influencer marketing master class


To guest lecture at Professor Shashi Bellamkonda ‘s Social, Mobile and Search Marketing class at Georgetown University School of Continuing Studies , XCPD-732. Shashi’s class is as amazing and as popular as he is. Engage : how best to connect?

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How to be a Google+ success


It just occurred to me, after spending a week deep-diving into Google+ , that Plus is not a social network — or even a social layer — it’s a global reboot of the message board. There are cooler, smarter, funnier people on Google+ than we have in our own lives now.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Google. Social Media U: Take a Class in Social Media. Thats why many of todays colleges and universities are now offering "social media" classes as an option for their students. Alternately, you can just subscribe to a "best of" RSS feed here. google.

Class 77

Why Your Presentations Are Putting People to Sleep


We use presentations every single day to tell stories, pitch ideas, share data, and even connect with our audience. But, there’s a small problem: 32% of people have fallen asleep during a PowerPoint presentation. Steve Jobs was known for being a presentation master.

Riding the Social Media Struggle Bus? You’re Not Alone


Seven of the ten companies have no presence on Google+, and only one has a complete, optimized profile there. Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms.

Haley Marketing to Present at CSP

Haley Marketing

On Thursday May 19, David Searns, CEO of Haley Marketing, and Brad Smith, Haley Marketing’s Director of SEO & Social Media, will be presenting “Social is a Science!” The post Haley Marketing to Present at CSP appeared first on Haley Marketing Group.

Google Hummingbird Search Algorithm: Challenge Accepted


Have you heard about Google’s 15 th birthday present to itself? The name is a dramatic departure from the P-theme of their prior Panda and Penguin updates, but the company’s search chief Amit Singhal reports that Google Hummingbird is the biggest rewrite since 2001.

Where to Learn Excel: The 10 Best Resources on the Internet


But when I asked a handful of my most Excel-savvy colleagues where they picked up their Excel knowledge, they all told me things like, "I mostly learned from colleagues and friends" or "When I have a specific question, I ask someone or search on Google.".

The 12 Best Social Media Conferences to Attend in 2013

WindMill Networking

It’s the beginning of a new year, and as our thirst for social media education and learning best practices from other businesses is only on the increase, there’s no better time to start planning to attend the best social media conferences that 2013 has plans to offer us than now.

Does creating content make you dumb?

grow - Practical Marketing Solutions

I occasionally create videos, Slideshare presentations, and webinars. I am constantly updating material for college classes and speeches. That is huge — the time equivalent of attending three college classes.

You’re doing a terrible job with search and social


The initial conversation generally almost always reveals that the client feels victimized by Google. One of my best friends owns a law firm that is known globally for it’s amazing digital presence. This is a lot of money: a world class writer/editor is just one cost.

Five of the All-Time Biggest Blogging Questions Answered

grow - Practical Marketing Solutions

In the old days, you could probably crank that out 10 minutes before class, right? Don’t forget to leverage existing content like videos, presentations and speeches. Look at your Google Analytics for the keywords people are using to find your blog.

20 blog posts that made a difference — and why

grow - Practical Marketing Solutions

” That’s why it is difficult picking out the best blog posts of the year on {grow}. The One Core Secret to Social Media Success — This post introduces the idea of “rich content” for the first time, a concept I use a lot in my speeches and classes.

Is there a “content pattern” that builds a brand?

grow - Practical Marketing Solutions

The more I have thought about this and studied it, the more I think it is right and I am starting to build this idea into some of my classes. Over 600 blog posts have linked back to this one blog post with commentary on the ideas I presented. Everybody wants their content to go viral.

Build 99

The Top #Nifty50 Women in Technology on Twitter for 2012


Based in Minneapolis, Abby is Senior Manager Creative Services at Best Buy, and also Board President at FamilyWise, a non-profit organization that provides programs for families that encourage self-determination, self-sufficiency, and healthy family lifestyles.

Build your brand (for free)


Hold a Class (for free). And, I can do presentations on anything I like, really — well, anything I am known for doing professionally. I refresh, customize, rebrand, and reskin them depending on for whom and to whom I am presenting.

Build 84

The is the message


What I want and need are eyeballs on my work — as many as possible, especially amongst the influencer class. Share your old content via Twitter, Facebook, Google+, and maybe Pinterest? I write to share my ideas and to build brand recognition, I don’t write for SEO or SEM.

Google’s Panda update dooms the SEO industry

Fearless Competitor

But as this video by Rand Fishkin points out in How Google’s Panda Update Changed SEO Best Practices forever - with the Panda update – the Google algorithm changed dramatically. IMHO, the industry is dead.

Fill in your entire social media timeline backlog


The best thing about this is allowing your friends and followers to know you and your business a little better: in context, in texture, in richness, and in detail; the secondary benefit is search: the more content you have about yourself online, the more Google, Bing, and Yahoo!

The Top #Nifty50 Women in Technology on Twitter for 2012


Based in Minneapolis, Abby is Senior Manager Creative Services at Best Buy, and also Board President at FamilyWise, a non-profit organization that provides programs for families that encourage self-determination, self-sufficiency, and healthy family lifestyles.

7 Things You Need to Know About Optimizing for Mobile in 2016


If you’re like much of the US population, you’re likely to be reading this post on a mobile device, whether you found it through a Google search or it came to you in your email. Google’s latest announcement about mobile search and what it means to you.

New Communication Tech and Work Literacy Presentation

Buzz Marketing for Technology

Post: New Communication Tech and Work Literacy Presentation. New Communication Tech and Work Literacy Presentation View SlideShare presentation or Upload your own. This was a presentation to instructional design researchers advocating for more research and coordination in developing skills for the 21st century at all levels of schooling. New Communication Tech and Work Literacy Presentation. Slide 7: Skills for 21st Century: ACOM 378 Class ï?®

Major Changes Come to Content Marketing World 2017

Junta 42

I always start with the good stuff – what did you like best, who was your favorite speaker. In addition to providing a workshop on advanced content marketing measurement , we are committing to at least two advanced classes per breakout time (we have 14 concurrent breakouts this year).

Inside the Mind of the B2B Buyer – New Paths to Purchase

Fearless Competitor

Great insights presented by Genius and DemandGen Report , in the webinar Inside the Mind of B2B Buyers: New Paths to Purchase. There’s been lots of discussion about how the B2B buying cycle has changed, but this presentation used actual data — they surveyed B2B buyers.

KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

KM Edge: Where the best in Knowledge Management come together. APQC knowledge management km best practices. One article that has generated particular attention is Nicholas Carrs "Is Google Making Us Stupid?" World class gatherings of people in the flesh are huge opportunities rewarded by the human energy that accompanies the electric exchange of knowledge in real space. best practices. presentations. KMEdge.

because you can't beat free marketing training

The Effective Marketer

Here I talk about the final 5 classes. If you haven’t done already, check out the review of the first 5 presentations. If you want to get some good insights on effective SEO, check out his presentation and the free articles they have on the SEOmoz website.

33 Phenomenal Content Marketing and Copywriting Guides and Tips


Discover the answers to these questions and many more here in more than 30 of the best content marketing articles and blog posts of the past year. Corporate Content Marketing for Best in Class Results by Creative Marketing Channel.

11 Helpful Resources for Improving Your Business Skills


Here are 11 of the best resources out there to help you become more business-savvy. The research and writing and editing required to publish a book -- especially a best-seller -- is far more impressive than what goes in to an article or podcast. 5) Improv Classes.

7 Things You Can Learn from Influencers at Marketing Nation Summit

Modern B2B Marketing

In my career, anytime I wanted to learn about something or perfect my marketing practice, I’ve looked past a simple Google search and to influencers (and the many smart people who follow and interact with them) to coach me toward success.

12 Brilliant Ways To Save Time on Social Media


Here are the best techniques we found to spend less time on social media work while still getting stellar results: 1) Get yourself some social media automation software. This doesn’t have to mean you enroll in night classes. Tell someone you liked their presentation/ blog post/ webinar.

Infer Infuses Microsoft Power BI with Predictive Intelligence to Deliver Next-Generation Sales Analytics


Press Release: New Analytics Bring Unprecedented Pipeline Transparency to Best-in-Class Business Intelligence. Infer Inc. , a leading provider of predictive technologies that help companies win more customers, today launched a new sales analytics package for Microsoft Power BI.

23 Outstanding Social PR Guides


What are the best practices for social PR? Yet, many consider freelance journalists as second-class citizens when they deserve the same treatment as staff writers. How to Find Niche Influencers in Google+, Twitter and the World at Large by Bruce Clay Blog. Are they on Google+?

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How Do You Do It? – My super secret (shh!) 6 Tips for blogging success

Fearless Competitor

Help us make September the best month ever for this blog. Take a presentation you did, upload it to Slideshare and record an audio track for it. for a great example of embedding a presentation in a blog article. Google loves frequently updated blogs.)

HOW TO: Manage Your Online Reputation Using SEO

Fearless Competitor

Set up search alerts for your name ( Google recently made this easier to do from the Google dashboard through a new “Me on the Web” tool ). If you do nothing, the content will still eventually drop from Google’s index — it will just take a bit longer to disappear.

Influencer marketing is one percent inspiration, ninety nine percent perspiration


Waiting for class. Engage: how best to connect? Outreach: how best to pitch? Google Search is the best tool to get a feel. When it comes down to it, Google does an amazing job of giving you a 30,000-foot view of the blogosphere. Always start with Google.

What to expect when you’re expecting #MarTech next month


This will be the biggest and best one yet, and I wanted to give you a deeper preview of what to expect. So how will this be the biggest and the best MarTech yet? This is a master class that you won’t want to miss. to achieve the best outcomes.

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Marketing Edge

Marketing Edge

Subscribe to our podcast « Strong Social Media at Top Two Best Hospitals Talk the language of politics, messages, and social media » Keeping a social network rolling, America’s RV community OK, I’ll admit it, I’m a freak for RVs. All kinds, Class A, Class C, even conversion vans have a soft spot in my heart.