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Novelty: The Storytelling Element Your Brain Craves

Contently

When I was a sophomore in high school, my entire physics class aced the quiz on hand-cranked electricity. That’s because the previous week, our eccentric teacher Captain Bob let me demonstrate the science by strapping two jumper cables to my eyelids and electrocuting myself in front of the entire class. Novelty and your stories.

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The 17 Best Advertisements of All Time

Hubspot

I’ve always been a little leery of proclaiming anything "the best." I never declared anyone my best friend as a kid because I was afraid my other friends might assume I thought less of them. So it was a little difficult for me to come up with just one "best" advertisement of all time -- which is why there are 17 in this post instead.

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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Featured Video: 5 Best Practices of Key Account Management.

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How AI Can Transform Poor Customer Service for the Airlines Industry

Martech Advisor

Here’s how airline marketing professionals can leverage artificial intelligence and address strategic challenges in a customer’s air travel journey, writes, Asif Chowdhury, Managing Editor, Schulich School of Business’s Future of Marketing Magazine. The likes of Alexa and Google Home are currently dominating the market.

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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like sales prospect research , sales outreach, and professional development. Featured Video: 5 Best Practices of Key Account Management.

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Top Conferences for Freelance Writers and Creatives in 2019

ClearVoice

“The best investment you can make is in yourself.” — Warren Buffet. Best conferences for freelance writers and creative professionals in 2019. Cost : $245 for a conference pass (master classes are also available). ” Previous speakers include representatives from eBay, Google Ventures, Johnson & Johnson, and more.

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Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

We asked the presenters at Content Marketing World 2018 to share what they would do. From meals and research to customer advisory boards and in-person event studios, these presenters have a lot of good ideas. Jessica Best , director of data-driven marketing, Barkley . What could you do with an additional $1,000?