• VIDYARD  |  MONDAY, JULY 21, 2014
    [Best, Class] Video Marketing Pioneer Vidyard Appoints New Chief Marketing Officer
    Vidyard leads the video marketing platform category with proven technology, advanced features, and integrations with leading CRM and marketing automation systems, including Salesforce.com, Marketo, Eloqua, Pardot, HubSpot, ExactTarget and HootSuite. Since the company’s founding in 2010, it has raised more than $8.5 Press Releases
  • CUSTOMER EXPERIENCE MATRIX   |  FRIDAY, JUNE 27, 2014
    [Best, Class] Fliptop: A Customer Data Platform for Predictive Lead Scoring, Pure and Simple
    Once the model is built, Fliptop scores the client’s entire database and assigns contacts, accounts, and opportunities into classes based on expected results. typical scheme would create A, B, C, and D lead classes, where A leads are best. This model can score new leads and classify existing opportunities in the sales pipeline.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, MAY 16, 2014
    [Best, Class] New Benchmark Conversion Rates for Lead Stages [Infographic]
    'by Eloqua | Tweet this Maribeth Ross, Chief Content Officer and Marketing Effectiveness and Strategy analyst at the Aberdeen Group, recently released  new research   on how Best-in-Class companies are measuring and reporting conversion through lead stages. However, only 43% indicate they can do this effectively.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, AUGUST 22, 2013
    [Best, Class] 5 Tips to Get Your Learn On at Eloqua Experience (From a Veteran!)
    'by Kristin Farwell | Tweet this Editor’s Note: Kristin is the Principal Education Specialist with Eloqua University. Passionate about marketing, education and customer success, Kristin has been with the Eloqua Education Services team since 2011. Heading to Eloqua Experience for the first time and wondering what all the fuss is about?
  • FEARLESS COMPETITOR  |  TUESDAY, JUNE 25, 2013
    [Best, Class] Marketing Made Simple TV now features “marketing qualified sales leads” a.k.a. sales leads
    World-class companies already use this service, including. Eloqua/Oracle. Our campaign teams work with you to determine the best content assets to promote through our newsletters, websites, and email marketing, and then manage the campaign to deliver guaranteed lead fulfillment targets.  That’s right. sales leads).
  • FEARLESS COMPETITOR  |  MONDAY, MAY 20, 2013
    [Best, Class] 10 Things Your CEO Needs to Know Now about B2B Demand Generation
    In the Eloqua/Kapost ebook  (click link to get the ebook)  they estimated monthly spend on personnel, content and tools to be just under $12,000 per month for a medium sized firm and almost $33,000 a month for a larger firm – that’s $144,000 a year in a small firm and almost $400,000 per year in a larger firm. love salespeople.
  • HUBSPOT  |  MONDAY, MAY 13, 2013
    [Best, Class] 6 Marketing Automation Lessons I Learned the Hard Way
    Recent acquisitions (Eloqua acquired by Oracle, Pardot by ExactTarget, and others) are also signs of a market headed in the right direction. The best way to solve for attrition is to replenish the funnel with new leads at a higher rate than you''re burning through. Right now the marketing automation industry couldn''t be hotter.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, APRIL 29, 2013
    [Best, Class] Define and Conquer: Tips to Improve Sales and Marketing Alignment
    'by contributor | Tweet this Editor’s Note: Today’s blog post comes courtesy of Sam Boush, the President of Lead Lizard , a marketing automation agency based in Portland, Oregon that delivers world-class demand generation strategy, lead nurturing and lead scoring programs, lead management processes, and sales enablement programs.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, FEBRUARY 20, 2013
    [Best, Class] 3 Ways Interactive Content Can Boost Email Performance
    Email remains one of the most effective ways to cultivate, manage, and nurture leads, but on average, even best in class email marketing campaigns see only a 20% open rate and a 5% click through rate.  Measurable, Value-Based Calls to Action : Even the best emails can’t escape the woes of ineffective calls to action.
  • THE FORWARD OBSERVER  |  SUNDAY, FEBRUARY 17, 2013
    [Best, Class] Which Downton Abbey Characters Would Survive as Modern B2B Marketers?
    The best example is Robert Crawley, Earl of Grantham who presides over the estate. Conversely, the new world order is best exemplified by Matthew Crawley, Downton Abbey's accidental heir apparent. Content marketing was barely on my radar screen, let alone content marketing best practices. Here's how you can reign supreme.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, FEBRUARY 11, 2013
    [Best, Class] Oracle and Eloqua: Driving the Modern Marketing Era
    by Joe Payne | Tweet this By Joe Payne, CEO, Eloqua and Steve Miranda, Executive Vice President Application Development, Oracle. As of last Friday, February 8, 2013, Oracle completed the acquisition of Eloqua, and Eloqua’s products will become a core component of the Oracle Marketing Cloud.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JANUARY 28, 2013
    [Best, Class] Email Marketing Benchmarks By Industry [CHART]
    We also tried out an alternate visualization of best in class, average and laggard rates – let us know what you think by leaving a comment. What we found is that Financial Services and LIfe Sciences companies are showing some of the strongest results, especially in the best in class group.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, DECEMBER 31, 2012
    [Best, Class] Do Email Benchmarks Vary By Region? [CHART]
    We have listed the Best In Class (88th percentile; or, the mid-point of the top quartile range), Average (50th percentile) and Laggard (12th percentile) for each of the Click Rate, Open Rate, Bounceback Rate and Cumulative Unsubscribes for each region. Do Email Benchmarks Vary By Region?
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, DECEMBER 20, 2012
    [Best, Class] Oracle and Eloqua Agree to Combine to Accelerate Modern Marketing
    by Joe Payne | Tweet this Today Eloqua announced that it has signed definitive agreements to be acquired by Oracle in an all cash deal valued at $23.50 I’m using this forum to speak directly to the thousands of Modern Marketers who are already part of the Eloqua community. So our customers will get a better Eloqua. per share. 
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, OCTOBER 31, 2012
    [Best, Class] 7 Ways Your Sales and Marketing Can Align
    88% of best performing companies have aligned their sales and marketing teams. In the best-in-class companies identified in the Aberdeen Group’s recent report , sales and marketing managers met at least once a week. by Sylvia Jensen | Tweet this Here’s what we know. How to do it? Ride Together. Measure Together.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, OCTOBER 21, 2012
    [Best, Class] Who Owns Social Media in the Marketing Team? [CHART]
    In September 2012, Eloqua commissioned YouGov to conduct a survey to B2B marketers in the UK and Germany and this week’s Chart proved out what we already suspected – PR and Content still rule the roost. But in a forced ranking, Product Marketing, PR, the Web Team, Content Marketing, and Customer Marketing headed up the class.
  • BLUE FOCUS MARKETING  |  SUNDAY, SEPTEMBER 16, 2012
    [Best, Class] 2012 #Nifty50 Top Men in Technology on Twitter
    The social executive has a responsibility to clearly define a brand’s vision and the best practices for making that vision a reality. So, without further ado, here are the 2012 #Nifty50 Men, each of whom has represented the technology world on Twitter with class, dedication and integrity. The future of profit is purpose. ”. Jeffrey L.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, SEPTEMBER 4, 2012
    [Best, Class] All-Time Fantasy Marketing Team: 7 Experts Share Their Draft Picks
    I realize he isn’t a ‘marketer’ but what CEO hasn’t been the best marketer in the company of a hugely successful business? He coerced the director of the Y to let him teach a class that he really had no idea would go. Some play for cash, most just want the bragging rights. Who would be your first pick? Carl Hahn.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JULY 27, 2012
    [Best, Class] New Report Shows UK Marketers Need Focus On Building Pipeline
    When you consider that 78% of Best-in-Class companies are measuring marketing’s contribution to sales pipeline, you get a sense of the emerging gap in the UK. This leads to another gap between Best-in-Class and UK marketers. by Sylvia Jensen | Tweet this First, the good news: UK marketers recognize the value of measuring.
  • WINDMILL NETWORKING  |  FRIDAY, JULY 27, 2012
    [Best, Class] Five Killer Content and Social Media Marketing Resources
    Grande Guide to B2B Content Marketing Another piece of great content about content marketing that is content marketing too (boy this is getting redundant, repetitive and self referential) is Eloqua’s Grande Guide to B2B Content Marketing.  They provide daily, world-class internet marketing tips for customers via their blog.
  • INSIGHTIQ BLOG  |  WEDNESDAY, JUNE 13, 2012
    [Best, Class] Eloqua Raises the Bar Once Again
    This makes it essential to rally around best practices. Eloqua is a company that, over the years, has continued to distinguish itself with the quality of its platform and as a thought leader in aligning marketing with sales. Eloqua does not divulge names of constituent members.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JUNE 11, 2012
    [Best, Class] A School for Startups: An Interview with Intelligent.ly’s Sarah Hodges
    In preparation for the class, I was able to grab a few minutes of Sarah’s time for a quick interview. What’s the best piece of advice you’ve received since officially becoming an entrepreneur? What’s been your most popular class, thus far? Strategy & Leadership and Marketing classes are also in high demand.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, MAY 27, 2012
    [Best, Class] Do “Green” Companies Grow Faster? [CHART]
    higher growth for those companies deemed best in class for social responsibility. Given that a large number of these companies are also Eloqua customers our next step is to compare their marketing effectiveness against the  Eloqua Benchmark Index.  But what impact does a brand’s reputation have on growth?
  • FEARLESS COMPETITOR  |  MONDAY, MAY 21, 2012
    [Best, Class] Don’t sponsor Marketing Made Simple TV unless you’re absolutely sure
    So Marketo , Eloqua , Act-On , Silverpop ,  Pardot and the like – it’s first come, first served. Best of all, you have nothing whatsoever to do. Keep in mind we have world-class guests on the show, such as Don Peppers of Peppers and Rogers Group - on speed-dial of CEOs all over the world. Don Peppers.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MAY 15, 2012
    [Best, Class] How to Treat Your Customer Like Prospects
    Other than “Don’t let Michael Scott speak to your MBA class,” the underlying message is that your customers are your best, well, customers. At Eloqua, we use a multi-channel approach, using traditional tools like customer newsletters and our online community Topliners. Yes, I still watch The Office. Welcome Them with Open Arms.
  • AVITAGE  |  WEDNESDAY, MAY 2, 2012
    [Best, Class] Best Practice B2B Resource Center as a Hub for Relevant Content Delivery & Lead Nurturing
    We saw an opportunity to develop a best practice framework for B2B web site resource centers by examining existing resource centers from best in class companies such as Marketo, HubSpot and Eloqua; online publishers such as newspaper web sites; and other sites that manage large volumes of content (e.g. recipe sites).
  • CUSTOMER EXPERIENCE MATRIX   |  SUNDAY, APRIL 15, 2012
    [Best, Class] B2B Email Benchmarks: Answers Vary Widely
    Here’s some detail from the study itself (you'll have to click on this to make it legible): Eloqua Marketing Metrics Outlook 2011 You’d expect Eloqua to put out a good study on this topic, and they do. The best-in-class, average, and laggard classifications illustrate the huge gap between even average performers and best-in-class.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, MARCH 16, 2012
    [Best, Class] 5 Fundamental Sales Lessons from March Madness History
    Here I take a look at some of the best March Madness milestones and the 5 C’s of championship selling they provide. And the best way to get that confidence is by gathering intelligence. Aberdeen Research’s Peter Ostrow revealed in a webinar that “Best in Class” companies deploying sales intelligence tools saw a 28.4%
  • VIEWPOINT  |  TUESDAY, MARCH 6, 2012
    [Best, Class] CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table
    According to Aberdeen , 40% of the sales-forecasted pipeline among Best-in-Class companies is generated by marketing, compared with 22% among Industry Average firms and 13% within Laggard companies. Moreover, Best-in-Class companies report a 31.6% She also contributed to chapter 10 of Content Rules by Ann Handley and C.C.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JANUARY 12, 2012
    [Best, Class] Infographic: A History of Disruptions in B2B Marketing
    Because the product, called Eloqua Engage for iPad , is the convergence of four of the disruptions expertly visualized by JESS3 in this infographic. Eloqua Engage for iPad enables sales to easily customize and fire off emails to leads from their iPad using templates pre-built by marketing. After all, it’s a tall order.
  • FEARLESS COMPETITOR  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Best, Class] How Do You Do It? – My super secret (shh!) 6 Tips for blogging success
    Help us make September the best month ever for this blog. Act-On Software buys MarketBridge; Eloqua files to go public.) Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. 1,085 Posts. Over 63,000 viewers to date.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Best, Class] 8 Elements to Successfully Scaling Your Global Social Media Strategy
    We provide employees who want to serve as SMPs with requisite classes, a set of guidelines , and regular communication, like a monthly newsletter. Imagine the best ditch digger without a shovel.) by Jesse Noyes | Tweet this No social media strategy, if done thoughtfully, is easy. Get Organized. Be an Enabler. Build an Infrastructure.
  • FEARLESS COMPETITOR  |  WEDNESDAY, AUGUST 31, 2011
    [Best, Class] The Best B2B Marketing Ideas of 2010
    B2B Lead Generation | The Best B2B Marketing Ideas of 2010. This Fall we will hold a contest for Best B2B Marketing Idea of 2011. The final standings in the best B2B marketing idea of 2010 are: 4. Juan Eloqua by Eloqua (6%). Juan Eloqua. Today’s August 31st – the last day of the 3rd quarter.
  • FEARLESS COMPETITOR  |  TUESDAY, AUGUST 9, 2011
    [Best, Class] The Economy is Terrible! Or is it?
    ELOQUA NAMED AS FINALIST IN 2011 AMERICAN BUSINESS AWARDS. Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. B2B Demand Generation | Does this make sense? Stocks Plunge on Fears of Global Turmoil. Investors Cite Slow U.S.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 1, 2011
    [Best, Class] 3 Reasons why lead nurturing and scoring have NOTHING to do with software
    Want to develop and deploy a world-class lead nurturing and scoring program in your company? Better post a job for someone with experience in the software you use such as Eloqua, Marketo, Silverpop, Act-On, Manticore, Aprimo, etc., B2B Demand Generation | Lead nurturing and scoring. right? WRONG! Content marketing is not software.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JULY 27, 2011
    [Best, Class] 7 Keys to Lead Scoring Success
    Marketing automation software such as Eloqua, Marketo or Silverpop offer strong capabilities to set up and track your lead scoring programs. Jeff Ogden ( @fearlesscomp ) is President of the B2B lead generation consultancy, Find New Customers and his company helps businesses design and deploy world-class lead nurturing and scoring programs.
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 26, 2011
    [Best, Class] Partners of Find New Customers
    Find New Customers is a Referral partner for Eloqua (new). Find New Customers is a partner with the Eloqua services company, Demandgen (new). Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs.
  • FEARLESS COMPETITOR  |  MONDAY, JULY 25, 2011
    [Best, Class] Are B2B Companies Finally “Getting” Content Marketing?
    few excelled – Hubspot , Marketo , Eloqua , Kinaxis – to name a few. Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. B2B demand generation | Content Marketing. But most were lost. Check it out!).
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 21, 2011
    [Best, Class] Find New Customers interviewed on SLMA Radio
    great many experts have made guest appearance, such as Ardath Albee (MarketingInteractions), Brian Kardon (Eloqua CMO), and Jon Miller (Marketo VP Marketing). Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. Enjoy!
  • FEARLESS COMPETITOR  |  WEDNESDAY, JULY 20, 2011
    [Best, Class] The Simple Guide to Lead Nurturing
    Creating lead nurturing campaigns in software such as Marketo, Eloqua, Silverpop, Aprimo, etc. Find New Customers is considered top experts in B2B lead nurturing and scoring and help companies implement best practices programs. lead generation Management best practices Demand Generation Lead Nurturing Lead Scoring Leadership
  • FEARLESS COMPETITOR  |  WEDNESDAY, JULY 20, 2011
    [Best, Class] The Simple Guide to Lead Nurturing
    Creating lead nurturing campaigns in software such as Marketo, Eloqua, Silverpop, Aprimo, etc. Find New Customers is considered top experts in B2B lead nurturing and scoring and help companies implement best practices programs. Demand Generation lead generation Lead Nurturing Lead Scoring Leadership Management best practices
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 14, 2011
    [Best, Class] Where Leads Come From – Current vs. Best Practices
    This is the approach that smart, savvy companies are using today – such as Marketo , Eloqua , Hubspot and the like. Want to learn how to implement a world class lead generation program in your company? B2B Lead Generation | Where Leads Come From. Note that well over 1/2 – 63.3% said quality of leads needs improvement.)
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 14, 2011
    [Best, Class] Why do some companies prosper – despite a terrible economy?
    Eloqua. Each publishes great marketing content – especially content that is deeply relevant to buyers (based on buyer personas – especially Hubspot, Kinaxis, Eloqua and Marketo.). B2B Demand Generation | Growing a business in a terrible economy. “Job Growth Falters, Clouding Hope for Recovery&# New York Times.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JULY 13, 2011
    [Best, Class] Find New Customers congratulates the Demand Generation Experts in BtoB Magazine
    We offer them all our best wishes and congratulations! Joe Payne, CEO, Eloqua Corp. Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. BtoB Demand Generation |Top Experts in B2B Magazine. Adam Blitzer, COO, Pardot.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JULY 6, 2011
    [Best, Class] Developing an Integrated Content Marketing Strategy that Works – Guest Post
    Content curation  is the concept that we become the “expert filter” for our customers and deliver the best of what the industry has to offer, similar to a museum curator who presents only the best works of art. The Junta42 Community  – an ongoing resource for the best content about  content marketing on the web. Joe Pulizzi. _.
  • FEARLESS COMPETITOR  |  MONDAY, JUNE 20, 2011
    [Best, Class] B2B Lead Generation | Where Are You Today?
    handful of companies are like the motorcycle on the right – Marketo, Eloqua , Kinaxis and Hubspot are a few that come to mind. Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. It’s our gift to you.
  • FEARLESS COMPETITOR  |  MONDAY, JUNE 13, 2011
    [Best, Class] Insights from How to Find New Customers
    Now I’m looking for the best product and company for my needs. This is where marketing automation products like Marketo and Eloqua come in. Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. Social Call.&#
  • FEARLESS COMPETITOR  |  FRIDAY, JUNE 3, 2011
    [Best, Class] Who is the Fearless Competitor?
    With 1/2 of salespeople failing to make quota today… Find New Customers  helps companies (between 150 and 5,000 employees who sell complex products – software, insurance, hardware, boats, books, etc.) – to create, implement and deploy world class  lead generation programs. Video interview for Eloqua on  Revenue Performance Management.
  • FEARLESS COMPETITOR  |  TUESDAY, MAY 31, 2011
    [Best, Class] The Best B2B Marketing Ideas of 2010 – Q1 Review
    B2B Lead Generation | The Best B2B Marketing Ideas of the Year. Juan Eloqua by Eloqua (6%). Juan Eloqua. This witty campaign by Eloqua used the famed Juan Valdez model of a coffee grower. Kinaxis has a lot of great video content with tons of humor, but this campaign – witty and remarkable, is their very best.
  • FEARLESS COMPETITOR  |  FRIDAY, MAY 27, 2011
    [Best, Class] Buying software is easy. Fixing lead generation is hard.
    SaaS marketing products like Marketo , Hubspot , Eloqua and the like are very, very easy to buy. This is not a knock on products from companies such as Marketo, Eloqua, Silverpop, Neolane, and Pardot. B2B Lead Generation | Buying stuff is easy – fixing problems is hard. They asked us for permission to run it.). What do you think?
  • FEARLESS COMPETITOR  |  THURSDAY, MAY 26, 2011
    [Best, Class] Do We Need Generally Accepted Marketing Principles? – by Steve Gershik
    Steve Gershik of 28 Marketing is one of the best – having worked for Eloqua and having founded this new conference, DemandCon. Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. Steve Gershik. Thanks Steve. _.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 25, 2011
    [Best, Class] Buying software is easy. Fixing lead generation is hard.
    SaaS marketing products like Marketo , Hubspot , Eloqua and the like are very, very easy to buy. This is not a knock on products from companies such as Marketo, Eloqua, Silverpop, Neolane, and Pardot. B2B Lead Generation | Buying stuff is easy – fixing problems is hard. Welcome to all our new  followers on Linkedin.
  • FEARLESS COMPETITOR  |  FRIDAY, MAY 20, 2011
    [Best, Class] Why I unsubscribed to Hubspot
    Marketo remembers me, Eloqua remembers me, heck even Find New Customers remembers its prospects. We help companies with between 150 and 5,000 employees who sell complex products to businesses to implement world-class lead generation programs. Adios Hubspot. Content is fabulous, but nagging was getting to be too much. What do you think?
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 18, 2011
    [Best, Class] The thieves have been vanquished
    The second best source of traffic to our website is organic search – our Alexa ranking dwarfs theirs.  Since thanks go out to our supporters, like Marketo, Eloqua, SiriusDecisions, Junta42, Avitage, MarketingProfs, Communications Strategy Group and a special thank you goes out to Jill Konrath for her faith and support.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 18, 2011
    [Best, Class] Marketing Automation Venture Funding: Profitable or Profligate?
    Eloqua and Marketo are the two market leaders that remain independent, and they have raised $41 million and $58 million, respectively. have both raised significant amounts of venture capital, but it doesn’t appear that they have gained the same market momentum as Eloqua or Marketo. Our goal is to share great guest posters. and Unica.
  • FEARLESS COMPETITOR  |  TUESDAY, MAY 17, 2011
    [Best, Class] Do We Need Generally Accepted Marketing Principles? – by Steve Gershick
    Steve Gershick of 28 Marketing is one of the best – having worked for Eloqua and having founded this new conference, DemandCon. We help companies with between 150 and 5,000 employees who sell complex products to businesses to implement world-class lead generation programs. Steve Gershick. Thanks Steve. _. Are they right?  
  • FEARLESS COMPETITOR  |  FRIDAY, MAY 6, 2011
    [Best, Class] Facts about Fearless Competitor
    Featured on the Eloqua Blog Tree as one of the top B2B blogs as measured by Compete.com (Fearless Competitor can be found on the bottom left branch, very end, top leaf). We help companies with between 150 and 5,000 employees who sell complex products to businesses to implement world-class  lead generation programs. Why not?
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 4, 2011
    [Best, Class] How to Prioritize Sales Leads Part 1 – Mac McConnell of Bluebird Strategies
    Marketing automation like Eloqua, Marketo and Silverpop have empowered companies to drive many more sales opportunities in an automated manner. We help companies with between 150 and 5,000 employees who sell complex products to businesses to implement world-class  lead generation programs. What do you think? Part 2 runs next Wednesday.
  • B2BBLOGGERS  |  WEDNESDAY, JANUARY 5, 2011
    [Best, Class] 50 Ways To Make 2011 Rock | B2Bbloggers.com - B2B Social Media and.
    What do your best customers have in common? Sometimes the best thing to do is part ways. Attend a class. Experimentation Is The New Best Practice 6. Fostering Innovation – Eloqua Experience Day Two Keynotes 10. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Read a lot.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, NOVEMBER 2, 2010
    [Best, Class] Top 56 B2B Marketing Posts October 2010
    50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. What’s the Best Social Media Monitoring Tool? Tags: Best UberVU.
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, SEPTEMBER 1, 2010
    [Best, Class] Hard Data to Justify Your Marketing Automation Investment
    The Heart of Growing Conversion Rates," 2008): Best in Class Average % higher Inquires to Marketing Qualified Leads (MQLs) nearly 10% 3.9% Eloqua “ The Business Case for Integrated Demand Generation ” offers data from Forrester, CSO Insights and several Eloqua clients. Here's a bunch. Statistics include: • 16.5%
  • B2BBLOGGERS  |  MONDAY, AUGUST 30, 2010
    [Best, Class] Exclusive Interview Eloqua's Director Of Content @jchernov.
    It wasn’t a best practice research report. Well, this week, in my interview Eloqua’s Director of Content, Joe Chernov ( @jchernov ), you’ll benefit from the same thing. Joe: I joined Eloqua in November – the same week my son was born, incidentally – in a PR and social media role.  How is that impacting Eloqua?
  • B2BBLOGGERS  |  TUESDAY, AUGUST 24, 2010
    [Best, Class] Exclusive Interview With SAP's Director Of Social Media - Michael.
    Finally, we created a world-class community in the SAP Community Network to enable our customers to network, share best practices and grow as people and professionals. Experimentation Is The New Best Practice 6. Fostering Innovation – Eloqua Experience Day Two Keynotes 10. Enjoy the read. Has it achieved your outcomes?
  • B2BBLOGGERS  |  THURSDAY, AUGUST 5, 2010
    [Best, Class] Peeling Away The Layers
    Growing up, I was that kid in class that was constantly raising his hand, asking more questions and wanting to understand why. And Lee touched on what I see as the deeper truth (the core) in this statement, “Companies need to figure out what works best for the social channels, media and content that best resonates with their customers.”
  • LEADSLOTH  |  TUESDAY, JANUARY 12, 2010
    [Best, Class] Marketing Automation Trends for 2010
    Steve Woods , CTO, Eloqua. Best in class marketing teams successfully implement social media programs as part of their marketing mix, while others struggle to understand how social media fits in the puzzle: Is it sales enablement? Steve Woods, CTO, Eloqua ( @stevewoods ). predictions. Creation of buyer-centric content.
  • ANYTHING GOES MARKETING  |  SUNDAY, SEPTEMBER 13, 2009
    [Best, Class] Email Marketing Metrics You Should be Tracking
    These emails should be sent using a marketing automation system like Eloqua. Considering that a recent Aberdeen Research report clearly demonstrated that best in class companies are finding lead nurturing successful, adding in these types of metrics should be a no-brainer. Therefore email opens as an example is not good enough.
  • B2B LEAD GENERATION BLOG  |  WEDNESDAY, APRIL 18, 2007
    [Best, Class] B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards
    B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! What do you think?
 

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