ClearVoice

AUGUST 9, 2021

Twitter being the place of origin for the hashtag, we will explore its history, Twitter’s hashtag best practices, and case studies so you can discover what type of Twitter hashtag strategy is right for your brand. First, begin with these best practices to get you started. CASE STUDY . CASE STUDY .

Case Studies 105

Case Studies Case Study Twitter Studies 105

BenchmarkONE

APRIL 6, 2022

This is where case studies come in handy. . A case study gives skeptical customers evidence backed by data, numbers, and analysis. Where to Use Case Studies. Where to Use Case Studies. Case studies are an important part of your content marketing strategy. Identifying the Right Customers for Case Studies.

Case Studies 84

Case Studies Case Study Studies Work Management 84

protocol 80

OCTOBER 13, 2023

However, the best generative AI use cases mean support for marketers, freeing up time for you to spend on other tasks that require a human touch. You wished for five more minutes to finish that one task or another set of eyes to read through an email, but you know your colleagues are as busy as you are.

Marketing AI 52

Marketing AI Inbound Marketing Generation Best Practices 52

Rev

JUNE 21, 2019

Within those scientific journals, a Case Study demonstrates the evidence behind the science. The answer to that question is this: a B2B Case Study can be just what your business needs to prove credibility, convince your prospect why your company is the best, and how it got there. But wait… What is a Case Study?

Case Studies 114

Case Studies Case Study Studies Practices 114

Benchmark Email

FEBRUARY 23, 2023

You can tell the story yourself, but the problem is that 9 out of 10 customers won’t trust what… The post Essential Case Study Questions to Ask Your Best Customers appeared first on Benchmark Email. Most importantly, they want proof that your product works.

Case Study 52

Case Study Case Studies Studies Best Practices 52

nDash

OCTOBER 14, 2021

One of the best marketing tools you can have in your toolbox is a case study. Because case studies come from third parties, they’re a valuable way of providing social proof of your company’s excellence. Some marketers don’t like following a specific clear-cut schedule for asking for case studies.

Case Study 52

Case Study Case Studies Studies Best Practices 52

WriteSpark

FEBRUARY 11, 2014

Do you have the interviewing skills that can help you get a great case study.and strengthen your relationship with the customer at the same time? Anytime you interview a customer, you have a golden opportunity to elicit powerful, effective content for a case study. Interviews Part 1: Are you interviewing or just chatting?

Case Studies 120

Case Studies Case Study Studies Best Practices 120

WriteSpark

FEBRUARY 11, 2014

Do you have the interviewing skills that can help you get a great case study.and strengthen your relationship with the customer at the same time? Anytime you interview a customer, you have a golden opportunity to elicit powerful, effective content for a case study. Interviews Part 1: Are you interviewing or just chatting?

Case Studies 120

Case Studies Case Study Studies Best Practices 120

Adobe Experience Cloud Blog

AUGUST 16, 2018

Fortunately, we created five best practices on email metrics to help you get the most out of your email marketing initiatives. Best practices include: Set expectations with all stakeholders. The best practices covered should not be seen as just standalone pieces but part of an overall holistic email marketing and metrics approach.

Multi-Touch Attribution 113

Multi-Touch Attribution Email Marketing Practices Planning 113

WriteSpark

OCTOBER 23, 2012

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

Case Study 120

Case Study Case Studies Studies Best Practices 120

WriteSpark

OCTOBER 23, 2012

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

Case Study 120

Case Study Case Studies Studies Best Practices 120

Genroe

JULY 20, 2020

In this post I’m going to break down the best way to create a scalable B2B lead generation process using LinkedIn. Then I’m going to give you a couple of specific case studies on what can be achieved. The post LinkedIn B2B Lead Generation Best Practices and Case Study appeared first on Genroe.

Case Study 52

Case Study Case Studies Lead Generation Linkedin 52

Webbiquity

APRIL 19, 2022

They’ll recommend you because they honestly believe you are the best business for the job. Provide Insight with Case Studies. 54% of B2B buyers say they want to read through a case study before making a decision. Essentially, case studies are marketing collateral. the better your case study will work.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

Outbrain

DECEMBER 28, 2020

Our new in-article product suite, Native Awareness+ , is not yet available in all markets, but the first campaigns already prove that it is meeting the high expectations of the industry: combining the best of display, social, and native ads in one product. Samsung Case Study. Red Bull Case Study. Volvo Case Study.

Case Studies 29

Case Studies Case Study Studies Best Practices 29

Mereo

NOVEMBER 29, 2018

The best sales kickoffs are oriented around one simple and powerful objective: enabling salespeople to engage more effectively with the customer. The post The best case scenario sales kickoff appeared first on Mereo. Too often, sales kickoffs get hijacked by marketing or product teams.

CPO 34

CPO Best Practices Lock-In CMO 34

The Point

OCTOBER 29, 2021

And indeed, increasing Web engagement and Web conversion rates is still a primary use case for chatbots in a B2B context. 8 Surprising B2B Use Cases for Chatbots Click To Tweet. The post 8 Surprising B2B Use Cases for Chatbots appeared first on The Point. Driving Blog & Newsletter Subscriptions. Progressive Profiling.

Account Based Marketing 350

Account Based Marketing B2B Marketing Automation Services Demand Generation Agencies 350

Outreach

JANUARY 29, 2021

If 2020 showed the sales world anything, it’s that we had to get creative on how to reach buyers. The tactics reps used to use to build relationships all a sudden became gaps to fill — and quickly. For many, that meant relying more heavily on tools and technology for efficiency and engagement.

Best Practices 52

Best Practices Press Vendors Efficiency 52

Marketing Insider Group

NOVEMBER 1, 2021

A great case study is like gold for marketing and sales teams looking to drive conversions. Knowing how to create a case study that clearly demonstrates your company’s ability to deliver is key to a complete B2B marketing strategy. Case studies are most relevant to potential clients in the later stages of the buyer journey.

Case Studies 343

Case Studies Case Study Impressions Studies 343

Vision Edge Marketing

APRIL 16, 2024

This was the case for Coca-Cola Bottling Co. Because these processes are key to scaling growth, we are often asked about the best ways to approach process optimization. According to a case study published by McKinsey & Company , Dow Chemical’s adoption of data-driven decision-making resulted in a significant growth rate.

Digital Transformation 234

Digital Transformation Work Management Terms and Conditions Marketing Management 234

The Point

MARCH 22, 2024

Talk about lessons, tips, techniques, strategies, templates, best practices – anything that conveys an immediate learning benefit, and something tangible that the reader can take away from the event and put to practical use. Don’t list topics or key themes, or worse yet, the agenda. Be as specific as possible. Yes, it’s a cliché.

Webinar Metrics 182

Webinar Metrics Marketing AI Creativity Planning 182

Trade Press Services Newsletter

MARCH 7, 2024

In some cases, successful book publication brings monetary rewards that can build an author’s brand or business. Topics include: Questions Every Author Needs to Answer Exploring Publishing Options Which Publishing Option Is Best for You? Revenue, however, is not the only benefit.

Paper 311

Paper Thought Leadership Planning Storytelling 311

Trade Press Services Newsletter

APRIL 4, 2024

Here are six best practices to follow to be the podcast guest that maximizes the opportunity and gets invited back: 1. Prepare three to four compelling stories related to your expertise, along with a couple of case studies highlighting your successes or lessons learned,” says Corcoran. Start with a goal in mind.

Impressions 297

Impressions Practices Best Practices Thought Leadership 297

Convince & Convert

FEBRUARY 21, 2024

Companies that best adapt to AI impacts will consider and respond to all of these considerations. Best Practice Training This is a great place to start if you have not already hosted company-wide training on ChatGPT best practices. Adapt for your use as needed. Do you have company guidelines for AI use? You know, for work stuff.

Training 152

Training Lead Ranking Phishing Paid Search Agency 152

Marketing Insider Group

JANUARY 31, 2023

Case Studies, Success Stories & Client References A marketing agency’s history can tell you a lot about their ability to implement an effective marketing strategy. Although many marketing agencies opt out of publishing client case studies on their website, they’re typically glad to share these upon request.

Advertising Agencies 293

Advertising Agencies Marketing Agencies 2 Paid Search Agency Marketing Agencies 1 293

Webbiquity

JUNE 28, 2022

One obvious way to showcase that is through case studies of your clients and their successes. Case studies can be anything from a before and after study to detailed statistics on how you helped another brand with a major problem. What Makes a Great B2B Case Study? Make sure the case studies on your site have their own tab.

Case Studies 284

Case Studies Case Study Studies Top of Funnel 284

Martech

APRIL 18, 2024

Thoughtfully answering these questions will set you and your team up for success when selecting the best approach to your AI toolset. However, many of the best third-party tools were eventually acquired by companies like Adobe and Salesforce, which were eager to build a “one and done” martech stack for their clients. In which formats?

Marketing AI 116

Marketing AI Paid Search Agency Generation Enterprise Management 116

Convince & Convert

FEBRUARY 9, 2024

Uses for Sales AI You Need to Consider My goal with this list is to give you a checklist of the sales AI use cases to test. To test what works for you and best integrates into your sales and marketing strategies. Focusing on use cases first is more helpful to your overall strategy. But, no one is there yet. Let’s dive in.

Deliverability 129

Deliverability Ad Frequency DemandBase Paid Search Agency 129

Ahrefs

FEBRUARY 1, 2024

Here are some of the best use cases. If a page is outranking you, it could be because it covers important subtopics searchers want to see (while you don’t). Here’s how to find these subtopics: The Content gap report shows … Read more ›

SEO 126

SEO Best Practices Content 126

Martech

JANUARY 29, 2024

Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. Prompt What are the top use cases for startups using generative ai for growth efforts? Answer For startups looking to leverage generative AI for growth efforts, there are several top use cases that can drive success.

Startups 91

Startups Marketing AI Best Practices Customer Satisfaction 91

MKT1

MARCH 14, 2024

Even if you have a horizontal product that can serve a broader audience or set of use cases, you need to get specific in your marketing efforts. A niche typically means an audience segment plus use case to start. Instead, focus on a specific pain point, land with one audience or use case and then expand. Big vision!)

Sales Management 98

Sales Management Marketing Analytics Tools Marketing Strategy Marketing & Strategy 98

Convince & Convert

MARCH 5, 2024

Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. In fact, nearly a quarter of all posts on Reddit are “recommendation requests,” where people are soliciting advice from real people about the best product to buy. There is no one best product for everyone.

Research 143

Research Loyalty Case Studies Communities 143

Convince & Convert

DECEMBER 15, 2023

If you’re growing your business and footprint online, this is the best time to understand social media SEO. We’ve compiled an updated list of the best tips you must know before you begin optimizing your online presence. Use these additional tips to find the best ones for you: Don’t use too many of them. What is social media SEO?

Social Media 154

Social Media SEO Cost Per Click Media 154

HG Data

JANUARY 17, 2024

In this step-by-step video, Brett Castonguay, Customer Success Manager, showcases HG’s best-in-class Market Intelligence and Opportunity Generator tools, demonstrating why this Winter HG Insights has leaped an unprecedented 74 spots to become a Momentum Leader in both of G2’s Sales […] The post HG Use Case: G2 Momentum Leader in Sales (..)

Class 108

Class Marketing Report Video Marketing Marketing 108

Ahrefs

OCTOBER 19, 2023

Ahrefs is an all-in-one SEO toolset that provides best-in-class data about your competitors’ content, backlinks, keywords, PPC ads, and much more. Some of the key use cases: My … Read more › These eight tools will allow you to do things like: And more!

Analysis 121

Analysis Tools PPC Class 121

Martech

NOVEMBER 17, 2023

Google argues in the antitrust trial that it’s the best search engine due to superior quality, not anti-competitive practices. Yet, the question arises: if Google is truly the best, why spend billions to maintain default status? The answer could be pivotal in determining the case’s outcome. Why we care. Get MarTech!

Google 105

Google Ad Exchange Statistics Paid Search Agency 105

Seismic

JANUARY 30, 2024

In our “Shift into the New Year” series, we’re continuing to share best practices to help you develop plans for 2024 and beyond. The roadmap can be used to uncover new projects for enablement and determine how best to scale these initiatives for optimal impact. Let’s discuss the best way to develop this valuable plan.

Work Management 80

Work Management Marketing Management Efficiency Planning 80

Optinmonster

MARCH 7, 2024

Are you looking to find the best eCommerce personalization software for your site? While testing, I examined different factors like key features and use cases. In this article, I’ll show you some of the best eCommerce personalization software on the market. In a hurry? No worries!

Enterprise Management 60

Enterprise Management Marketing Automation Services eCommerce Marketing Management 60