markempa

MAY 23, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Relevant content builds credibility, generates positive word of mouth (wom) and creates a buzz for future events. The results.

Webcast 120

Webcast Lead Generation Webinar Metrics ROI 120

Convince & Convert

APRIL 1, 2010

I've seen a ton of organizations missing the boat on integrating everything in their marketing mix so that it's at the very least, a consistent brand message. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo. TWolves, Dominos, United, JetBlue, GM, etc. Spot on everything.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 19, 2011

WPO is about capitalizing on these trends, so learn how to integrate your social media, search, SEM, content marketing and other interactive marketing and PR efforts to optimize your web presence here in some of the best articles and blog posts on (shhh! Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Zoominfo

OCTOBER 15, 2018

In fact, 87% of B2B marketers report using Twitter as part of their social media strategy, trailing LinkedIn as the number one platform by only 6% ( source ). However, as the use of Twitter becomes more widespread, marketers continue to be skeptical of the platform as a viable marketing tool. Still not convinced?

Twitter 113

Twitter B2B Zoominfo Ideal Customer Profiles 113

Webbiquity

JULY 26, 2010

For those not familiar with it, the B2B Marketing Zone (a.k.a. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

CoSchedule

JANUARY 6, 2023

Positioning is part of the “classic marketing mix,” the most important things to have defined before effectively marketing something. Basically, your product’s positioning is a description of where it’s situated within your larger market or industry. How Do I Successfully Launch My Product?

Planning 52

Planning Organization Product Work Management 52

Webbiquity

FEBRUARY 7, 2012

How are marketers measuring social media success? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. Infographic: Social Media ROI Statistics by Digital Buzz.

Paid Content 100

Paid Content Social Media Statistics Research 100

B2B Marketing Zone Posts

MAY 3, 2010

Best of B2B Marketing. Great stuff this month in the world of B2B Marketing. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Buzz Marketing for Technology

JULY 7, 2010

How marketers address this is the difference, which leads to either dominant, mediocre or disastrous results. Where can B2B Marketers begin to improve their results? A: Here are two quick ways to boost marketing efforts: 1. Target current customers. they are tools, systems and programs…the means to an end, not the end.

Allocation 100

Allocation Budget Programs Peer-to-peer Marketing Budget 100

Hubspot

JANUARY 31, 2012

Pinterest is only growing in popularity as the hottest new social network, and in December 2011, it made Hitwise's list of the top 10 social networks, currently sitting at #5 and beating out big names like LinkedIn and Google+. However, try not to use Pinterest purely as a tool for self-promotion.". and, how?". The short answer?

Social Networks 28

Social Networks Curation Paid Search Agency Ideal Customer Profiles 28

Webbiquity

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Given the importance of sales-marketing alignment, this is a worthwhile read for marketers as well.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Hubspot

FEBRUARY 15, 2013

We’re here to share some of the worst pieces of social media advice we've seen to debunk all those misguided "best practices" and steer you in the right direction toward social media marketing truth and justice. LinkedIn, Facebook, and Twitter are safe bets. or LinkedIn. Have no fear! Not sure where to start? or Twitter.

Social Media 28

Social Media Media Ad Frequency Paid Search Agency 28

Webbiquity

JANUARY 26, 2011

Find the answers to those questions and many more here in more than two dozen of the best guides to SEO tips, strategies, techniques and tactics of the past year. SEO 101: Defining the long tail by Conversation Marketing. The Art and Science of SEO Site Audits [Best of SEW 2010 #10] by Search Engine Watch. ** 5 Stars.

SEO 100

SEO Resources Tips Best Practices 100

B2B Marketing Zone Posts

JULY 7, 2010

Best of B2B Marketing. A fascinating “hardcore” B2B social media success - grow - Practical Marketing Solutions , June 20, 2010 With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Convince & Convert

MARCH 2, 2010

What we’ve done is treat Social Media like other campaigns that can be individually tracked from number of clicks on a specific activity, to the website, through a lead form to show lead generation (where applicable), and all the way through to the pipeline (using our marketing automation tools). Probably none.

Business 116

Business Paid Search Agency Social Media Analysis 116